Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2024-03-21 35766
Knitted Pullover -- The TOP Ranking of Women's Knitwear
Based on the analysis of the top 100 women's sweater and pullover data on user downloads, we found that women's sweater and pullover with a simple and elegant style, as well as a fashionable and casual style, have attracted much attention from users and become a key design direction in the women's sweater and pullover market. In addition, the design of casual stripes and animal cartoons is also a focus of this month. At the same time, needle organization design and local detail design have also received widespread attention.
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2024-02-28 15250
Stitch & Yarn -- The Comprehensive Runway Analysis of Women's Knitwear
The 24/25 women's sweater fashion show focuses on the use of needlework and yarn, with more emphasis on exquisite expression. The yarn emphasizes material and comfort, and classic twisted patterns are more localized. The various expressive effects of burnt patterns, jacquard patterns, and lace needlework increase the richness of the style. For more details, please refer to the following analysis.
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2024-02-20 34533
SHEIN -- The Data Analysis of Cross border E-commerce Knitwear Brand
In this issue, the POP market research team conducted data analysis on men's/women's sweaters from SHEIN cross-border e-commerce, consisting of four main directions: data analysis, women's clothing new product analysis, men's clothing new product analysis, and summary forecasts. The specific popular brands and style recommendations are detailed in the following text.
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2024-02-06 63642
Smart Lady -- The Analysis of Louis Vuitton The Luxury Womenswear Brand
Louis Vuitton was founded by Mr. Louis Vuitton in Paris, France in 1854, under the LVMH Group. Louis Vuitton's product line includes handbags, luggage, fashion accessories, shoes, jewelry and perfume. The brand is renowned for its unique Monogram pattern and LV logo, which have become iconic design elements and have been widely imitated.Louis Vuitton's sweater design focuses on an elegant commuting style, emphasizing the selection of details and materials. Through delicate stitching, local details embellishments, and streamlined silhouette design, it creates a simple and modern fashion item.
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2024-01-18 28486
Lively Girls -- The Comprehensive Analysis of Women's Knitwear Designer Brand
The lively and sweet style of girls is one of the key styles of sweater Shao Shu. This article will analyze three Chinese designer brands with unique charm, namely UNIFREE, APEA, and Liangsanshi. Please refer to the following text for details.
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2024-01-09 36371
The Comprehensive Analysis of Women's Knitwear Luxury Brand
Sophisticated elegant style is mainly characterized by a refined and elegant simple European style, and the design direction of sweaters under this style is also one of the key focuses. This article will elaborate on the unique and charming brands of Sandro and Maje, as detailed in the following text.
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2023-12-29 9355
The Analysis of Banana CiCi The E-Commerce Women's Knitwear Brand
In this issue, the POP market research team will introduce the Banana CiCi e-commerce brand, mainly focusing on seven modules: theme introduction, category new share and style analysis, color application, key category analysis, popular element application, summary+development extension recommendation.
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2023-12-26 54223
Xiaohongshu Topics -- The Data Analysis of Women's Pullover
Red Book's official operation is based on the platform's dynamics every month, gaining insights into fashion trends. It launches popular topics in various fields to inspire creative inspiration. Some topics are combined with activities to effectively promote fashion. In December, the fashion domain introduced six topics: #casual leisure dressing, #French autumn and winter atmosphere dressing, #workplace commuting dressing, #autumn and winter hot girl dressing, #gray series dressing, and #Chinese style dressing. These topics are ranked and displayed according to their popularity.
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2023-12-14 32864
Sweaters -- Data Analysis of Womenswear E-Commerce on TikTok
According to the analysis of the proportion chart of sales price belt of Tiktok women's sweaters in November, the highest price is 40~129/RMB, reaching 49.83%, and the lowest price is more than 280/RMB, accounting for 6.51%. 0~40 yuan is a relatively basic style and single item in Tiktok, accounting for 23.65%. This report focuses on the sales price of a large number of styles in the range of 129~280, which is more affordable and has many style quality references. Very few benchmark brands are above 280. For more details, please refer to the following report.
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2023-11-30 15681
The Street Style Analysis of Women's Knitwear
Besides the 2024 Spring/Summer Fashion Week, fashion week street photography has also brought us a variety of fashion styles to showcase. From a stylistic perspective, the key focus of recent sweater styles is the quiet luxury style, which is simple and elegant, with extraordinary taste. On the contrary, retro spicy girls are more youthful and diverse, and are loved by young people. From a single product perspective, shoulder tops and casual pullovers have become eye-catching choices, with a unified color combination that makes the clothing's lines and contours more prominent. In addition, the frequent appearance of colorful stripe patterns is worth paying close attention to.
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2023-11-21 10222
Sweet & Cool Girls -- The Comprehensive Analysis of Womenswear Designer Brand
The sweet and cool spicy style has the highest demand in the e-commerce market. With the rise and rapid development of social media, the demand for fashion, creativity, and self-expression among the younger generation of consumers is constantly increasing. The sweet and cool spicy style meets these needs, making it a popular trend. Sweet and Cool Spicy Girls originated from American pop culture, representing a fashion concept and style. Its origin can be traced back to the 1980s and 1990s. The concept of sweet and cool spicy girls combines different elements and styles, symbolizing women's resilience, confidence, and independence. They usually have an optimistic and positive attitude, and bravely pursue their dreams and goals. Under the influence of social media and the internet era, the sweet and cool hot girls convey a confident and independent attitude by showcasing their lifestyle and fashion style.
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2023-11-20 19986
Relaxation and Minimalism -- The Analysis of RUOHAN The Womenswear Designer Brand
RUOHAN is a women's clothing brand of the same name founded by Nie Ruohan, a fashion designer who graduated from Parsons School of Design, in March 2021. The design is innovative, with excellent fabrics, precise and slim cutting, and a neutral style. Every detail showcases the essence of minimalism. The theme of the RUOHAN 2023 Autumn/Winter series is "Invisible Form", using soil as a conceptual metaphor to return to the original function of clothing and explore the essence of clothing's existence. All clothing in this series starts from a square sketch and is deconstructed and cut. Visualize the intangible clothing in a regular manner. 2D to 3D, planar to three-dimensional. This season, we use a warm off white color scheme to create sculptural texture folds through the design of structural cutting and the drape properties of the fabric itself.
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2023-11-16 18296
2023 Double Eleven Data Analysis of Women's Knitwear
The trading trend of women's double 11 sweaters in the past three years has shown a significant downward trend. From the transaction amount during the period of 10.30 to 11.05, it can be seen that the Double Eleven sales period entered on 10.30, and the transaction amount reached its highest during the period. During the period of 11.06 to 11.12, the trading trend showed a downward trend due to long pre-sale times, returns, actual consumer demand, and consumption downgrades.
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2023-11-10 63203
Details -- S/S 2025 Comprehensive Analysis of Women's Ready-to-wear Runway
On the spring/summer 2024 runway this season, the proportion of detail design with dislocation and deconstruction is significantly higher, with diverse forms. The application of string ties, wrap ties, and bow tie elements is still widespread. With the continuous popularity of MIU style and boudoir style, the overlapping details of lingerie design on the runway have significantly increased this season. In addition, edge details and voluminous bottom hem both reflect the application trend of inflatable voluminous elements. Overall, the application of intertwining details is the focus of this season, combined with the material's pendulous properties, to express the elegant charm of women through multidimensional spatial imagery.
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2023-11-07 25457
Modern College -- The Analysis of Calvin Luo The Womenswear Designer Brand
Designer brand Calvin Luo is a brand of the same name founded by designer Luo Yucheng. The design style emphasizes deconstruction, simplicity, and transgender beauty, and he likes to place men and women in the same series to blur the boundaries between genders. Technology, retro 1970s, and neutral are brand labels. In his design style, one can feel familiarity and unfamiliarity, classic and trendy, colorful and pure, minimalist and extremely complex. The series of exquisite and exquisite works created by Italian sculptor Raffaele Monti in the 19th century became the inspiration for Calvin Luo's 2024 spring/summer women's clothing collection. Starting from the realistic pleated details in Raffaele Monti's creations, combined with the brand's long-standing design features, the fashion is portrayed as boundless in reality and reality, freely traveling through self-expression and inner protection.
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2023-11-03 26695
The Analysis of Korean Womenswear Designer Brand
Representative brands with Shaoshu style, such as NO ONE ELSE, EENK, kijun, etc. The three brands recommended in this article have a strong retro style, and each has its own emphasis on color, silhouette, and design techniques.
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2023-10-23 9133
The Comprehensive Analysis of Women's Knitwear Designer Brand
Representative brands with young lady style, such as Andersson Bell, MaxRienY, TAN TAN, etc., are recommended in this article. These three brand styles are highly distinctive, with rebellious ladies' fashionable and casual wear, as well as the retro romantic expression of new Chinese women's clothing and the ultimate Japanese retro style. Please refer to the following report for details.
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2023-10-23 17054
The Analysis of ROMANCHIC The Womenswear Designer Brand
ROMANCHIC designer Choi Hyejong graduated from the Fashion Design Department at Parsons School of Design in New York in 2004 and returned to South Korea to start her own brand ROMANCHIC in 2015. The creative concept of the brand is to use various types of fabrics and technologies to find a balance between female femininity and modernity, and to find authentic roles for contemporary women. Romanticism is the main spirit emphasized by the brand, committed to presenting a simple, exquisite, and elegant contemporary female image. In the 2023 Autumn/Winter collection, ROMANCHIC is inspired by Queen Elizabeth of Austria. The entire autumn and winter series not only showcases a gorgeous exterior, but also expresses another kind of loneliness within the queen. The silhouette details of lace, ruffles, and ribbons accentuated the beauty and elegance of women of that era.
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2023-10-20 52743
Women's Knitwear -- The E-commerce Data Analysis of SHEIN
The POP market research team conducted data analysis on women's sweaters from SHEIN cross-border e-commerce in this issue, focusing on platform simplicity, style recommendations, new trends in IP co branding, data sales analysis, hot sales rankings, fashion trends, and key styles. Relevant content extraction and design points are carefully followed in the report.
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2023-10-18 55145
Knitwear -- S/S 2024 Women's Runway Analysis
The spring and summer women's sweaters at the runway emphasize simplicity and delicacy, with minimalist styles being subtracted in the design. Pullovers, sets, cardigans, and other categories are all involved. The energetic cardigan is young yet exquisite, the tight and dynamic vest has rich stitching, and the jacquard set is retro and exquisite. Pay attention to yarn and small design details in the piece design.
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2023-10-13 48116
Yarn & Stitch -- The Comprehensive Runway Analysis of Women's Knitwear
This report analyzes the proportion of key yarns and stitches in the 2024 Spring/Summer T-shirt women's sweater. This season, fancy yarns have shown a significant upward trend, and with the arrival of the spring/summer season, the use of light and thin textured yarns will continue to increase. The changes in spring/summer sweater styles will be more diverse due to the combination of space-dyed yarn, mixed metallic yarn, sequin yarn, and fuzzy yarn.
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2023-09-25 26252
Cool Ladies -- The Comprehensive Analysis of Women's Knitwear Designer Brand
Representative brands with a minimal chic style, such as PH5, Short Sentence, and UOOYAA, are recommended in this article. The styles of these three brands are both fashionable and casual, with a touch of brand individuality. The items in the minimal chic style are sweet, cool, and exquisite, featuring delicate decorations such as ruffled edges, bows, and hollow designs.
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2023-09-22 57815
The Analysis of Miu Miu The Women's Knitwear Brand
MiuMiu 23/24 Fall/Winter Women's Collection, collaborated with South Korean artist Geumhyung Jeong, Miuccia Prada directs her design focus towards classic feminine styles. She introduces the concept of "dressing for thought", and they casually tuck sweaters into tights, creating a sense of sensitivity belonging to women within the layers.
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2023-09-19 17279
Pre Fall 2023 Analysis of Guangzhou Women's Knitwear Wholesale Market
The September women's sweater market is mainly focused on research on the Guangzhou U:US wholesale market and the Thirteen Rows wholesale market. The key style is to focus on the Dirty Fit clothing matching style. The new products in the market this month mainly revolve around autumn and winter items, with a focus on sweaters with a denim-like texture, creating a worn-out, sun-faded feel. There is a greater application of twisted flowers, ribbed patterns, and flat patterns. The main styles of sweaters are concentrated in items such as pullovers, cardigans, and skirts, occupying a relatively large market share.