Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure golf Indoor Sports Outdoor Sports Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese Korea-Version Preppy style Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis Essential Y2K Cool & Sweet American Casual Post-Apocalyptic Old-money Style Yama Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Party style Elegant commute Socialite Style Quiet Luxury
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2023-12-07 3891
Shirt -- The TOP Ranking of Womenswear
According to the analysis of the top 100 women's clothing shirts downloaded by users in November, the shirt market in the past month has mainly focused on sexy and modern, simple and elegant items, followed by some Miu style items that have also made it to the list. The straight and short styles on the silhouette have shown high attention. In terms of details, the focus is on exquisite standing collar and cross twist design. In terms of fabrics, modern commuters mainly use lightweight thin gauze and satin silk. The classic stripes on the pattern remain the focus of this season.
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2023-12-07 2976
Knit Cardigan -- The TOP Ranking of Women's Knitwear
Based on the analysis of the top 100 women's knit cardigan data downloaded by users in November, we found that the quiet luxury style women's sweater and cardigan has attracted much attention from users and become a key design direction in the women's sweater and cardigan market. In addition, the design of the pattern is highly anticipated, showcasing a minimalist commuting style. At the same time, needle organization design and local decorative embellishments have also received widespread attention.
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2023-12-06 1978
Light Luxury -- The Comprehensive Analysis of Benchmark Fur Clothing Brand
Intelligence and luxury are combined with simplicity, comfort and minimalism, and an intellectual, confident, and elegant temperament. This temperament usually comes from the wearer's inner confidence and external cultivation. The clothing is well cut, with smooth lines and a focus on details and texture. In addition, this style also emphasizes comfort and naturalness, so fabrics are usually chosen from soft and skin friendly materials such as fur, cashmere, wool, etc. Representative brands with a smart and luxurious style, such as Yves Salomon, Simonetta Ravizza, FABIO GAVAZZI, and Anne Vest, have distinctive and distinctive styles. The core design points of this style include short cashmere lamb wool, fur jackets, material splicing, and medieval Maillard fur.
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2023-12-06 2757
Elegant Commuter -- The Comprehensive Analysis of Chinese Benchmark Brands
Commuting style has become an increasingly important way of dressing for consumers. Under the style of Zhongshu, commuting style is more fashionable and has a higher demand for comfort. Therefore, sweater styles pay more attention to the comfort and quality of wearing in the design, followed by the use of pattern stitching and color, as well as the design of local details, which not only has practicality but also lacks a sense of fashion. The continuous popularity of the new Chinese style has also given it a place in daily commuting, and its styles are more everyday and commuting oriented. Representative brands with a minimalist commuting style, such as Edition, JUZUI, MO&Co., have distinct and distinctive styles. The core design points of this style are delicate needle texture changes, unique jacquard patterns, and simple yet sophisticated style designs.
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2023-12-04 4035
Luxury Function -- The Analysis of Canada Goose The Luxury Down Jacket Brand
CanadaGoose is a Canadian clothing brand founded in 1957. This brand officially entered the Chinese market in 2018 and established an affiliated company, Xiji (Shanghai) Trading Co., Ltd., mainly responsible for product sales in the China region.
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2023-11-30 4115
Elegant Commuting -- The Analysis of EIFINI Women's Wear Benchmark Brand
In EIFINI's 2023 winter collection of new products, the key color scheme is Maillard, followed by a higher proportion of pink and light purple; Overcoats, knitwear, and knitted dresses are the core categories of the brand this season. This report will gradually expand on the brand's theme, key colors, key items, and key styles for this season.
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2023-11-29 3901
Dress Fabric -- The TOP Ranking of Womenswear
This report is based on the comprehensive analysis of POP Fashion's top 100 hot lists for women's dress fabrics based on user download interaction data in the past three months. In the top three month hot list, Valentino is the most popular women's dress brand, accounting for 15%, followed by Zimmermann and Louis Vuitton, accounting for 13% and 12% respectively. According to the TOP Hot List analysis, the most popular fabric style for women's dresses this season is luxurious woolen, accounting for 23%. Secondly, the classic fabric texture of cotton in dresses accounts for 21%, while elegant floral and casual knitted fabrics account for the least, with only 9% and 9% respectively. Attention can be paid to the application of three-dimensional floral elements in dresses, and wool and wool are the main fabrics of this season with corresponding investment value.
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2023-11-28 11552
Modern City - The Comprehensive Analysis of Women's Runway Show(III)
This report mainly extracts patterns from the 2024 Spring/Summer women's fashion show for analysis. The overall trend of artistic patterns in this article is on the rise, with black and white stripes, floral geometry, and digital Opu patterns showing a significant upward trend. It can be seen that this type of theme pattern occupies a large proportion in the 2024 spring/summer women's fashion show. The proportion of eye-catching stripes, new-style plaid patterns, and animal patterns has slightly decreased, but there are still innovative applications in creative techniques and application methods. The following sections will list and explain. Overall, geometric stripes and abstract art are the most popular elements in this style.
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2023-11-28 3401
The Analysis of Guangzhou Womenswear Wholesale Market
The main research area for the women's clothing wholesale market in November is Guangzhou. The Guangzhou women's clothing wholesale market mainly includes Thirteen Rows, U: US, APM, Shahe, and Wanjia. According to the classification of goods sources, Thirteen Rows and UUS goods cover about 75% of the total market, making it a major destination for purchasing goods. This month, the new winter items in the market are the core, with a relatively large market share of winter items such as hoodies, jackets, and coats. The styles are mainly focused on luxury women, new Chinese style, and New Vintage.
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2023-11-27 20662
The Analysis of Chloé The Luxury Womenswear Brand
Chloé is a luxury brand originating from Paris, France, founded by fashion designer Gaby Aghion in 1952. When challenging the aristocratic tradition of Parisian haute couture, Chlo é successfully created the modern ready to wear concept of simplicity, aesthetics, and strong wearability. Although Chloé is hailed as the chameleon of the high-end ready to wear industry in Paris, the brand has always maintained a typical "French style" in its design style, exuding an elegant temperament. In addition to women's clothing, the brand also operates bags, perfume and other products. Its design style emphasizes the romantic relaxation of France, combining leisure and elegance. The gentle floral patterns and streamlined clothing have become symbols of Chloé, showcasing a unique feminine style.
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2023-11-24 6881
Cool Minimalism -- The Analysis of Nanushka The Womenswear Designer Brand
Nanushka from Hungary was founded by designer Sandra Sandor, and synthetic vegan leather is the brand's DNA. Its design emphasizes the combination of functionality, aesthetics, tradition, and technology, and highly emphasizes the use of high-quality craftsmanship and materials to interpret the brand attitude. The latest 2024 early spring collection continues the brand's iconic leather and satin elements, with a modern and high-end silhouette cut that perfectly showcases a woman's graceful silhouette. The abstract pattern print reflects Bauhaus practicality through artistic expression, aiming to create a relaxed, lazy, and comfortable multi occasion wardrobe from morning till night, creating a new informal attire. This report will focus on analyzing the highlights of the new product.
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2023-11-24 8472
Unisex Minimalism -- The Comprehensive Analysis of Women's Runway
2024 Spring/Summer Women's Fashion runway comprehensive trend, exploring new ways for women to wear neutral and minimalist outfits. This season's women's clothing is light and luxurious, with a minimalist style that combines metal ring decorations and cape cuts, highlighting a minimalist yet luxurious silhouette; The neutral and elegant style blends masculinity into the elegant and retro tone, with classical lace embellishing the edges; The low saturation minimalist style emphasizes the understatement and softness of colors, using neutral and elegant colors, emphasizing the simplicity of details and overall harmony, creating a sense of tranquility and peace; The minimalist artistic style combines abstract and halo like patterns with layered layering to create a unique aesthetic. The core concept of a neutral minimalist style is simplicity, comfort, fashion, and gender neutrality. It blurs traditional gender concepts through the handling of cutting, materials, colors, and details.
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2023-11-24 5430
The Comprehensive Analysis of Womenswear Designer Brand
Based on the current key wholesale markets for women's clothing, such as Hangzhou Sijiqing, Guangzhou Shisanhang&UUS, Shenzhen Nanyou, and South Korea Dongmen, this article summarizes the key designer brands in e-commerce and the market, and recommends the latest collection highlights, key styles, and craftsmanship details of the following popular brands. Bring more inspiration directions for the development of popular products.
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2023-11-21 11002
Miu Miu Style -- The Analysis of Women's Street Style
Recently, with the increasing popularity of the brand Miu Miu, the "Miu in Miu Qi" Miu style has reached 17.523 million views on social media related topics and is continuously fermenting. According to the global hottest brand list released by fashion e-commerce platform Lyst for the third quarter of 2023, Miu Miu leapt to the top for the first time. And the brand's autumn and winter series received over 223 million views on TikTok. The Miu style can be divided into trendy nerd style, informal college style, MIU style gold, and the intellectual sports style that has received the highest attention recently according to different style needs. In terms of individual items, gray knitted tops and hoodies, as well as low waisted skirts and straight tube skirts, are the key to wearing Miu style. In terms of accessories, ballet shoes, lucky shoes, knight boots, and calf socks are often chosen to showcase the playful versatility of Miu Miu girls.
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2023-11-18 20185
The Cross-Border E-Commerce Data Analysis of Women's Down Jacket in November
According to Amazon data, in the best-selling category of autumn and winter women's clothing, down jackets account for 14.07%, quilted lightweight jackets account for 3.07%, fur accounts for 8.76%, and coats account for 6.34%. This shows that down jackets have a relatively high proportion and show great market potential. For cross-border e-commerce, optimizing product design, improving quality, and continuously innovating to launch attractive marketing activities can further increase the exposure and sales of products on cross-border platforms such as Amazon.
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2023-11-17 6289
The Analysis of BLOSSOM H Company The Womenswear Designer Brand
BLOSSOM H Company from South Korea is known for its minimalist style, and its works are not simply a return to clothing styles, but a result of a fashion trend that reflects modern elegance. The clothing created by the brand combines elegance and classics, with unique details, simple and luxurious fabrics, and unique and exquisite cutting, which is highly favored by consumers. The latest 23/24 Autumn/Winter series is polished with a strong sense of commercialization, and the work bag elements are presented with elegant attributes. The series style expression involves classic, modern, casual, and elegant, and the unique masculine color scheme emphasizes the brand's emphasis on contemporary women highlighting their individuality. This report will analyze the highlights of the new product.
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2023-11-17 6203
2023 Double Eleven Data Analysis of Women's Down Jacket
November 11th was the peak demand period for cotton down jackets during the entire Double Eleven period, and there was a slight fluctuation on October 30th stimulated by the first wave of warm-up activities. Cotton down jackets, as non consumable items, are more likely to be purchased according to actual needs compared to consumers who generally hoard electronic products, daily necessities, etc. Therefore, they are in the most enthusiastic demand on the day of Double Eleven.
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2023-11-17 6935
Quiet Luxury -- The Comprehensive Analysis of Chinese Benchmark Knitwear Brand
Representative brands with quiet luxury style, such as INSUN, LANCY, EP YAYING, etc., have distinct and unique styles. Exquisite style details, high-quality yarn, and simple yet advanced style design are all the core design points under this style.
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2023-11-17 3433
The Comprehensive Analysis of Haining Leather & Fur Market
In November, the women's fur market was mainly surveyed in the concentrated area of Haining Leather City. The Haining leather market is a source of a batch of domestic markets, with a wide coverage of market styles, fast changing of stalls, and relatively novel styles. The styles are suitable for both simple Korean and new Chinese styles in e-commerce, as well as fashionable mix and match styles suitable for the northern market. Among them, the popular items are mainly characterized by practical silhouettes, splicing design, color matching, etc. Compared to the domestic Xinji leather market, the style and consumer integration are higher, and the fashion response is faster.
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2023-11-16 6335
2023 Double Eleven Data Analysis of Women's Knitwear
The trading trend of women's double 11 sweaters in the past three years has shown a significant downward trend. From the transaction amount during the period of 10.30 to 11.05, it can be seen that the Double Eleven sales period entered on 10.30, and the transaction amount reached its highest during the period. During the period of 11.06 to 11.12, the trading trend showed a downward trend due to long pre-sale times, returns, actual consumer demand, and consumption downgrades.
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2023-11-14 38403
The TOP Ranking of Women's Knitwear in October
Based on the analysis of the top 100 women's sweater and pullover data downloaded by POP users in October, we found that fashionable and casual style women's sweater and pullover have attracted much attention from users, becoming a key design direction for women's sweater and pullover, followed closely by the simple and elegant style. At the same time, attention has also been paid to the details of needlework organization and embroidery techniques.
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2023-11-14 4627
Quiet Luxury -- The Comprehensive Analysis of Women's Knitwear Designer Brand
Quiet luxury style is a low-key and elegant clothing style, characterized by simple design, high-quality yarn use, exquisite details, and low-key color combinations in sweater design. This style emphasizes internal quality and details, pursuing low-key luxury without showing off or showing off, but it can showcase impeccable quality and unique taste in details. This article will focus on the three brands RECTO, Khaite, and House of Dagmar, as detailed below.
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2023-11-13 51219
Dress -- The TOP Ranking of Womenswear
According to the analysis of the top 100 women's clothing dresses downloaded by users in October, the clothing market in the past month has shown a focus on traditional Chinese style and commuting style. In terms of silhouette, casual and commuting waisted shirts and skirts account for a relatively large proportion. In terms of details, the focus is on ruching, twisting, and studded sequins, while in terms of patterns, plants and flowers are important design elements.
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2023-11-13 6937
The Comprehensive Analysis of Luxury Down Jacket Brand
A fashionable and casual style down jacket combines fashion and comfort, making it more concise and fashionable compared to other styles such as outdoor sports and sports leisure. It is suitable for more occasions and is very suitable for daily work and commuting, emphasizing comfort, casualness, and individuality. Fashion casual style down jackets are representative brands such as Moncler, Christian Dior, PRADA, BOGNER, etc., with distinct and unique styles. Lightweight quilted cotton, barn jackets, and direct down jackets are all the core design points of this style of down jacket.