The Miu Miu 2024 Spring/Summer collection was slowly staged on the last day of Paris Fashion Week at the Palais d'Iena in Paris. This season, Miuccia Prada teamed up with artist Sophia Al Maria to reflect on existing definitions and respond to modern aesthetics with the theme of "The Law of Beauty". Nowadays, Miu Miu girls are no longer a projection of certain fantasies. By mixing and matching atypical fashion styles, they break away from the fantasies of the elite class and become more concrete.

According to the latest data, the sales of women's coats in September 2023 were at a moderate level in the past year. However, from the trend of market demand, it is expected that the sales index of women's coat products will continue to rise in October, and it is expected to reach its peak in December. We suggest that brands continue to pay attention to changes in fashion trends and flexibly adjust their product lines to better meet consumer needs and maintain market competitiveness.

DEFACTO is one of the clothing brands in Turkey, established in 2003. The brand is positioned as a pioneer in Turkish Mediterranean fashion and is one of the leading brands in the clothing and fashion industry in Turkey. In 2023, the DEFACTO brand has experienced rapid growth and currently provides products to fashion enthusiasts in 93 countries across five continents through 500 stores and e-commerce channels.

According to the analysis of the top 100 women's T-shirts/sweaters downloaded by users in September, the T-shirt/sweaters market in the past month has shown a trend style dominated by fashion, leisure, and retro colleges. Dirty Fit has grown in women's clothing, with a focus on raw-edged applique in craftsmanship and letters and text in pattern usage.

Thom Browne's 2023 Early Autumn Collection was photographed by Emma Louise Swanson at Montauk Point, which marks the division between land and sea and is also known as the "End of the World". On a windy hill beneath a lighthouse, we encounter four individuals dressed in layered and nautical-themed garments, inspired by the story of "Moby-Dick".

In September, Dongdaemun Market in Korea introduces new autumn and winter styles. The current popular trends are highlighted by the casual collegiate style and urban functional style. The market patterns focus on collegiate style letters, cartoon animations, and interesting flowers. The main items include daily casual hoodies, lightweight sports jackets, and utility trousers. The overall style emphasizes the Korean casual style, showcasing comfortable and practical everyday outfits.

This article recommends trendy brands for teenagers and Japanese-Korean brands, drawing inspiration from their key items and patterns for designers to develop more reference brands and design directions for teenage clothing.

According to the data analysis of the top 100 men's sweatshirts downloaded by users in July and August, urban leisure and retro college are the current popular style trends for sweatshirts. Design techniques such as letter embroidery, partial leather accents, the use of woven tapes, and the combination of different materials bring a refined look to sweatshirt items, satisfying the modern men's need for comfort and fashion.

Daks Kids is a children's fashion brand in South Korea, which is the children's line of the Daks brand. Daks is a prestigious British fashion brand with a long history, known for its high-quality craftsmanship and classic British style. The Daks Kids 23/24 Autumn/Winter Classic Route collection draws inspiration from both traditional and fashionable elements of Britain, showcasing the timeless elegance of British academia while breaking traditions. The subdued traditional academy check pattern and classic stripe elements are incorporated into this season's classic collection, creating a naturally iconic autumn style. Whether for formal occasions or everyday wear, Daks Kids creates a dressing style that combines elegance and fashion for children.

The informal college style originated from the traditional student uniforms of prestigious American aristocratic colleges. Over time, it has evolved to incorporate elements of sporty, formal, rigorous, flowing, tough, and delicate styles, forming a new fashion trend. It embodies both the artistic and youthful charm of the college style and the cool and stylish demeanor. In the 2023/24 autumn and winter season, the informal college style is once again on the rise. From designer brands like 4MILE, Maison Marais, Dunst, Gcds, MASHAMA, MY ROMANCHIC, and the latest collaboration collection MO&Co. x Rokh, it can be seen that the retro and yuppie-inspired college style is highly praised. The classic men's Harrington jacket has become a must-have item for college-style outfits this season, while loose-fitting leather jackets take on a neutral and relaxed silhouette, and hoodies are paired with skirt ensembles.

Informal college style is a more contemporary way of dressing derived from the uniforms of prestigious American schools. It retains the traditional college style but adds a rebellious and trendy touch, incorporating outdoor, casual, avant-garde elements, and vibrant colors, making it more energetic. It combines shirts, uniform suits, knitwear, etc., with skirts, vintage sneakers, baseball jackets, and other casual items for mixing and matching, without being overly restrictive in design.

Jujubong is a brand founded by a designer mom with a background in design, specifically to create stylish outfits for her son's first birthday. The brand's style is characterized by simplicity, fashion, and playfulness, aiming to create children's formal wear that is elegant, yet warm and emotional. Jujubong strives to constantly innovate and create unique personalities and high-quality products that go beyond fashion. Jujubong Korean children's clothing is not only suitable for everyday wear, but also for various occasions. Whether it's school activities, outings, or parties, children can showcase their own fashion style by wearing Jujubong's clothing. The brand's clothing designs are exquisite and diverse, catering to the needs of children of different ages and different style preferences.

This report focuses on the current popular "college style" for the back-to-school season, carefully selecting the following well-known brands to explore their brand characteristics and key design elements for this season. Through in-depth analysis of these brands, it provides more inspiration and creativity for developing products that fit the "college style".

This article conducts a comprehensive analysis of the children's cross-border e-commerce brand in children's clothing, focusing on analyzing the key cross-border e-commerce brand SHEIN. Starting from the brand's new trends, it analyzes the data of the latest 2023 autumn and winter new products of the key brand, captures popular items, hot patterns, and refines design points.

Preppy-style children's clothing is a type of clothing that emphasizes the theme of campus culture. With the increase in household incomes and parents' investment in children's education, the market for preppy-style kidswear is continuously expanding and brand competition is intensifying. Most brands incorporate various academic styles, such as sports academy style, American academy style, casual academy style, etc., to meet the ever-changing needs of consumers. In the future, the market will develop towards personalized customization, digital marketing, and environmental sustainability. Brands need to constantly innovate and improve product quality to meet the increasing demands of consumers. At the same time, brands should also focus on environmental protection and sustainable development concepts to win the favor of consumers.

The Gucci 2023 Fall Collection showcases more everyday styles, presenting a fashion wardrobe with retro flavors and elegant atmosphere. The minimalist design maintains the brand's unique style, while incorporating a lot of sporty elements. The vintage and playful college style is interpreted with vibrant colors.

GUCCI's Fall 2023 collection is themed around retro academies, with key patterns including animal parks, human figure, and all-over vintage prints. The key details focus on the clash of retro color schemes in the line's highlighted accent lines, with simplified embroidery techniques adding an extra level of detail and texture to individual items. The key single items are focused on luxurious lightweight shirts, sporty jackets, loose-fitting sports shorts, and casual pants. Additionally, GUCCI also released a capsule collection in collaboration with MLB, integrating their trademark color schemes and badges from teams such as the New York Yankees into the designs.

The informal college style blends sporty and formal, rigorous and fluent, rugged and delicate, presenting a comprehensive and stylish look. It features the artistic youth of the college style and the cool personality of the street style. Thanks to Miu Miu's promotion last year, this informal college style has become popular, and many major brands have showcased their Preppy Style designs. In the 2023/24 fall and winter shows, KENZO, Ralph Lauren, Ami Alexandre Mattiussi, Amiri, MSGM, and other brands presented many stylish and inspiring Ivy Style and Preppy Style looks. In short, the informal college style is a style that falls between casual and formal.

Massimo Giorgetti rang the bells of “Dreamers University” this season, calling students to classrooms on MSGM’s imaginary educational grounds. As a “school of art, fashion, music, and happiness,” the label sent models down a rugged catwalk sporting reimagined school uniforms for rebellious rule-breakers.

Gorgeous Variations -- The Analysis of Valentino The Luxury Menswear Brand

The Korean kidswear designer brand Roanjane draws inspirations from the girls of founder - Roa and Jane. The native brand uses and groups bright colors to pursue the unique fashion. The childlike graphic design is presented in a minimalist form. For A/W 22/23, the brand continues the crashing of classic orange, blue and yellow.