Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Item Category
Young Woman Minimalist Comtemporary Cotton&Linen Sustainability Avantgarde Brand Chinese Fashion Rune Arts Business Leisure Smart Casual Fashion function Athleisure Workwear Indoor Sports Outdoor Sports J-Korea Preppy style Chinese Style Folk Style Middle East Style Russian Style Middle Aged and Older
Popular Items in the First Half of 2020 -- The Comprehensive Analysis of Kidswear Market
This report concludes downloading interactive data of users in the first half of 2020, ranks the top list of brands with high market heat and topicality, and analyzes from elements, details and items.
Skirts -- The TOP List of Womenswear
According to data analysis of TOP 100 downloaded women's skirts from June to July, simple and sophisticated style is dominant, and emerging design and young lady style grow. As for fabrics, trench coat fabric increases while checked fabric drops. And cotton and linen as well as organza are steady. For crafts, deconstruction and splicing are main crafts. With the return of retro style, drawstring also grows.
Painful yet Eternal Love -- Kloset The Womenswear Designer Brand
Kloset is founded in 2001 by the Bangkok fashion designer Mollika Ruangkritya. Every season the designer mixes fresh objects during travel into clothing. Mollika once said, my designs are only for those who love fashion.
Trench Coats -- The TOP List of Womenswear
According to data analysis of TOP 100 downloaded women's trench coats from May to June, simple and sophisticated style and athleisure style are dominant. The floor-length shape and the waisted silhouette with oversized lantern sleeves are main shapes. Splicing, piping and drawstring draw much attention. Piping gains more attention, reflecting the exquisite detail and classic trench coat shape are key designs.
Cool Kids -- EOEO'S The Kidswear Designer Brand
EOEO's is a kidswear designer brand. In S/S 2020, candy tones bring lively and dynamic designs, and mix with workwear, retro and street elements to show the "cool kid" style. Items are passionate, chic and bold.
Horror Punk -- 99%IS The Menswear Designer Brand
Black eye shadow, holey mask and bold hair colors remind people of Bajowoo, a designer who has been immersed in his own world for years. He founded 99%IS in 2012, which is rooted in punk culture and motorcycle culture. It is the most rock-and-roll and rebellious designer brand among the emerging brands in South Korea. Bajowoo, who breaks the rule of fashion world dominated by luxury with anti-fashion designs, also attracts various stars and artists with his strong punk rock style. Recently, Wang Yibo appears on the TV show in the Gopchang Pants with lots of rubber bands.
T-shirts -- The TOP List of Girls' Wear
According to data analysis of top 100 downloaded girls' T-shirts in May, J-Korean (45%) and fashion leisure (34%) dominate in the month. Avant-garde fashion brands only occupy 3%, while emerging designer style grows to 18%. Letter print (15%) and plants (19%) are main patterns, and stripes occupy 12%. As for craft, positioning print(56%) is far ahead of applique (11%) and splicing (20%). Ruffle takes up a high proportion of 23%.
Interchangeable Fashion -- Cukovy The Womenswear Designer Brand
Cukovy is a contemporary casual brand founded in 2014 in Budapest, Hungary. It is good at drawing inspiration from all aspects of women's life. Flexible and interchangeable concept is the symbol of Cukovy. Sleeve and hood are changed to create amazing combinations.
Summer Looks -- TYAKASHA The Kidswear Designer Brand
TYAKASHA S/S 2020 collection continues the brand's fun designs, and combines pattern and details on clothing. Its themes include TYAKASHA Circus, Pirate Smiling Face, Seasonal Fruit Exhibition Hall and Camping Adventure.
The Comprehensive Analysis of Selected Catwalks in Other Areas
Fashion week has undoubtedly had a huge impact on the fashion industry. In addition to the four major fashion weeks, other fashion weeks are also influential. Their styles and details present a casual design sense. Most of them have a strong impact on current market.
Analysis of Post-Coronavirus Womenswear Consumer Behavior and New Design Strategies
The pandemic has brought most of the world to a halt. Data shows from January to February in 2020, the total retail sales of consumer goods reached RMB 5,213 billion, declining 20.5% year on year. The retail sales volume of clothing, shoes, hats and knits was RMB 153.4 billion yuan, down 30.9% year on year. Consumers begin to think about reasonable and durable consumption, and become more complicated about environment protection. Healing and restorative items are warmly welcomed and become the priority of future consumption. With increasing fear of the future, valuable environmental goods bring a comfortable telecommuting experience. Communalization stimulates individual and collective interests. Luxury goods and clothing industry usher in a more diverse psychological changes of consumers' demand. Brands and consumers have almost no interaction in real space. Live streaming selling marks the rise of online selling. Communalization works with meaningful products to appeal to local community and groups in danger and help brands to go through this hard time.
Shirts -- The TOP List of Womenswear
According to data analysis of top 100 downloaded women's shirts in May, simple and sophisticated style and young lady style are main styles. Decorations are mainly applied to collar, followed by the waist and sleeves. Ruffle and decoration gain much attention. Deconstructed styles decline.
TOP 10 Menswear Emerging Designer Brands in the First Quarter
This report concludes data of emerging designer brands in the first quarter of 2020, ranks the top list based on market topicality and heat, and analyzes from perspectives of styles, crafts and design details.
Recreated Vintage -- KAPITAL The Menswear Designer Brand
KAPITAL is a Japanese folk style brand founded in 1984. It is good at combing avant-garde designs with traditional clothing manufacturing crafts, and dedicated to creating its own individual aesthetics. FLARE STAR, its S/S LOOKBOOK, is photoed in Vietnam. According to the LOOKBOOK, this season KAPITAL continues its original style, takes cues from Chinese Kongfu culture, blends with American retro clothing collocation, and adopts traditional techniques such as tie-dye and Sashiko, thus providing a series of products nodding to martial artists.
Beautiful Dress -- The Comprehensive Analysis of Girls' Dresses from Benchmark Brands
In S/S 2020, benchmark brands of girls' dresses feature fashion leisure style and rune arts. The ethereal gauze dress is a highlight. GXG.kids and Mini Peace improve the Chinese style dress, showing different charm. MQD and Balabala employ individual splicing to add novelty. little MO&Co designs a different back, injecting vitality to conventional dresses.
TOP 20 Popular Kidswear Designer Brands in the First Quarter
This report concludes data of hot designer brands in the first quarter of 2020, ranks the TOP list based on market topicality and heat, and analyzes the TOP 20 designer brands from mainstream styles and design details. There are four Chinese designer brands in the TOP 5 brands, which shows Chinese kidswear designer brands are gaining wide attention.
Worth Encountering -- Zhimu The Kidswear Benchmark Brand
The Chinese local kidswear brand, Zhimu, uses natural fabrics, novel cutting and considerate service to convey the natural happiness. In S/S 2020, Zhimu continues its comfortable and fresh feel and launches the sibling dress.
Shirts -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's shirts in April, proportion of styles is basically the same as last month, while business leisure style declines a little. Stripe is the main pattern, with colors and decorative patterns to enhance the retro feel. As for crafts, deconstruction shines brightly this month, bringing more inspiration. Various designs on plackets and layered design gain much attention.
Summer Paradise -- Viciusss The Kidswear Designer Brand
Viciusss, a Japanese-style Chinese designer brand, adheres to the free and creative attitude to create unique clothing that perfectly integrates with daily life for children aged 3-8. In S/S 2020, Viciussss applies sunny yellow, sun orange and forest green to items, bringing vitality.
Shirts -- The TOP List of Womenswear
According to data analysis of TOP 100 downloaded women's shirts from March to April, the simple & sophisticated style, the young lady style and avant-garde fashion brands (Chinese fashion) become main styles. Cartoon characters and Chinese characters are main patterns. Animal prints are dominated by dragon, phoenix, and tiger. Splicing and ruffle draw much attention. Deconstruction remains the key detail of S/S 2020 shirts.
Overcoats -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's overcoats in March, the fashion leisure style grows by 5%, and business leisure takes up the second place. This month the market also pays attention to rune arts. For patterns, the classic check is dominant. Splicing dominates crafts.
Sweet Summer Breeze -- miidiitapir The Kidswear Designer Brand
In the morning, bright sunshine creates a pleasing vibe. In S/S 2020, inspired by donuts, candy and ice cream, miidiitapir leads kids to create a sweet childhood.
Romanchic -- The Womenswear Designer Brand
Designer Choihye Jung founded Romanchic in 2015 after graduating from Parsons School of Design at The New School. The concept of Romanchic, a fashion brand from South Korea, is to use various fabrics and technologies to find the balance between feminine and modern beauty and blend French romance. Romanticism is the spirit of the brand. It is committed to presenting a simple and elegant contemporary female image. Currently, it is quite prevalent.