Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Fitted Editing -- The Analysis of Randomevent The Menswear Designer Brand
The latest Randomevent S/S 2021 lookbook -- SEEING IS EDITED was officially released. The collection is full of warped prints that represent the many distorted perspectives that are expressed through social media. This message translates across the series of streetwear designs and includes classic silhouettes including knitwear, double rider jackets made from leather, and more.
New Century/New Liberation -- The Analysis of Harsh and Cruel The Menswear Designer Brand
Brand breaks the convention and explores new possibility through thought and behaviour. As the carrier of new era, S/S 2021 collection puts disorderly cloth in the dimensional space to search for a new balance and transfer the stereotype. The brand is looking for the common point of different styles and the subcultures which can not be accepted by the mainstream. This culture rebellion represents teenagers' sincere attitude and thought.
Reconstructed Fashion -- The Analysis of Stand by The Menswear Designer Brand
S/S 2021 collection conveys emotion, concept and theory through clothing. Taking fabric, pattern, structure and space as carrier, design is used to explore the possibility in new era belongs to teenagers. And it is the constant purpose and meaning of Stand by.
Retro and Future -- The Analysis of 8ON8 The Menswear Designer Brand
8ON8 maintains its understanding of humor and retro future. Exploring the sustainable garden, 8ON8 endows more items with eco-friendly visual effect. The combination of tailoring suit and recycled fiber fabric is the highlight this season. Besides, all the shirts this season are made by reformed ocean rubbish.
Another Me -- The Analysis of CROQUIS The Menswear Benchmark Brand
CROQUIS is a sub-brand of JNBY, which was launched in the autumn of 2005. As the most representative menswear designer brand in China, CROQUIS keeps maintaining its artistic brand image. As of December 31, 2019, JNBY has more than 3.9 million member accounts, an increase of 300000 over the first half of the fiscal year, including 3.5 million wechat accounts. JNBY has 1993 retailing points globally, and 332 of them belongs to CROQUIS.
Stylish Life -- The Analysis of INXX The Menswear Designer Brand
The eye-catching visual design of INXX uses diverse tailoring to provide countless creative clothes. It is exactly a suitable brand for those personalized consumers. The fashion attitude of INXX not only comes from its pioneer design and heritage of traditional Chinese culture, but also comes from the esteem of self-expression. And it is what gives birth to this series of creative works.
Sweatshirt -- The TOP Ranking of Boys' Wear
According to the interaction data analysis of POP users during January to February, we make this comprehensive TOP ranking of boys' sweatshirt. J-Korea and smart casual are the main styles. And influenced by the Chinese fashion, avant-garde brand also improves. Letter and animals become the main pattern elements. The combination with illustrating brings playfulness and liveliness. Positioning printing occupies the biggest proportion among crafts. And the mixed craft application of splicing and embroidery strengthens the details and quality. The decorative pocket appliques underline the details.
Sweatshirts & T-shirts -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's sweatshirts and T-shirts in November, fashion leisure style holds a high proportion; street fashion brands ascend slightly; the athleisure style declines a little. Patterns still feature letters, while figures, animals and geometric shapes occupy equal parts, adding more elements to sweatshirts and T-shirts. Deconstruction and splicing are eye-catching, but the difference is that there are more styles which deconstruct and reorganize varied items. This smart technique shows diversity of garments.
A Colorful Fashion World -- Balabala The Kidswear Benchmark Brand
Balabala is a leading kidswear brand in China, favored by many parents and kids. Balabala is also very keen on collaboration collection with IP. Chinese cultural IP images such as Monkey King have been a representative of Balabala. It also joins hands with Disney characters to renew the Chinese cultural vibe, and employs gorgeous colors to create a colorful fashion world for kids.
Focusing on Details -- The Comprehensive Analysis of Shanghai Kidswear Fashion Week
S/S 2021 kidswear catwalks attract many international kidswear brands (BOY LONDON JUNIOR, GAP and The Children's Place), Chinese kidswear brands (Balabala, gxg.kids, MQD and COCOTREE), Chinese independent designer brands MINGCHENGZI and Little Naive, Chinese high-end gown brands PureShare and FLOWER NINE.
Fashion Collaboration -- The Analysis of 2020 Children-Baby-Maternity Expo
The 20th Children-Baby-Maternity Expo (CBEM) was unveiled on 10 October, 2020 in National Exhibition and Convention Center (NECC) in China. In addition to child, baby and maternity products and services, this time CBEM also opens a Chinese Fashion Hall to promote Chinese culture via clothes. A series of sweet, retro or sustainable designs also gains much attention. Muted colors deliver a fresh feeling. Besides, various IP collaboration enriches styles.
Sweatshirts -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's sweatshirts in July, fashion leisure style takes up 35%. Deconstructed sweatshirts become the focus this month. As for crafts, thread embroidery and structural lines will be highlights. As for accessories on sweatshirts, in addition to patches hot in last month, creative hood string takes on an upward trend.
The Comprehensive Analysis of Womenswear Benchmark Fashion Brands
This report makes a key analysis of INXX, GUUKA, GENANX, Dangerouspeople and Bosie agender. Key details include collaborated patterns with illustrators, bug interference, digital linear fragments, Chinese characters and Chinese fashion. Color-blocking remains the main craft. Safety buckle and other decorative details are also noteworthy.
A Witty Minor -- UOOYAA The Womenswear Benchmark Brand
This season UOOYAA takes "Heroine" as the theme, allowing fashionistas from different eras and different background to meet here. Fine soft knit quality is mixed with modern visual elements. The sportswear of the Chinese women's volleyball team displays unique female power. The Chinese tunic suit is adjusted and decorated with details. The 1980s vintage, sports and office, racers and female worriers works with virtual or real fabrics and bold colors to show fun and creativity of UOOYAA. It also collaborates with an illustrator, Boilingmanxx, telling fun stories about the four pills.
Popular Online Chinese Fashion Brands in the First Quarter -- TOP 20 List of Menswear
This report concludes data of hot online Chinese fashion brands in the first quarter of 2020, ranks the top list based on market topicality and heat, and analyzes from perspectives of styles, crafts and design details.
GXG -- The Analysis of Menswear Benchmark Brand
Keith Haring, America's most famous street artist in the 1980s, is known for his simple yet colorful graffiti art. Youngsters still pursue freedom and self-expression. This time his collaboration collection with GXG uses simple fun graffiti patterns, and combines with installation to create a new performance art, hoping to inspire the relaxing and pleasing emotion.
Shirts -- The TOP List of Womenswear
According to data analysis of TOP 100 downloaded women's shirts from March to April, the simple & sophisticated style, the young lady style and avant-garde fashion brands (Chinese fashion) become main styles. Cartoon characters and Chinese characters are main patterns. Animal prints are dominated by dragon, phoenix, and tiger. Splicing and ruffle draw much attention. Deconstruction remains the key detail of S/S 2020 shirts.
Additional Value of IP -- The Comprehensive Analysis of The Young Lady Style Benchmark Brands
In this season of cherry blossoms, "LOVE CREATES Cherry Blossom T-shirt" is launched by DAZZLE-FASHION. The proceeds from the sale of this specially designed limited edition product will be donated to Wuhan University School of Medicine to support its construction and education. A number of fashion bloggers and celebrities have joined in this activity, including Liu Wen, SaisaiGuan, Wei Daxun, Linda, Song Yanfei, Song Qian, Cai Wenjing, Ji Weiran, Zheng Shuang, Qiao Xin, and Zhang Xueying.
Fantasy Paradise -- Lilbetter The Menswear Benchmark Brand
The collaboration collection of Lilbetter with Pokemon, the co-branded series of Lilbetter with GUNDAM, the collaborative series of Lilbetter with Teddy Bear, and the collaboration collection of Lilbetter with Invictus Gaming will be on sale on 23rd April, which reveals a new look of Chinese designer brand.
Artistic Creation -- The Comprehensive Analysis of Menswear Designer Brands
In S/S 2021, menswear designer brands present patterns in rich design techniques. The X-ray effect print and skeleton pattern are quite diversified with a strong street style. The artistic hand-painted effect print keeps the textural brushstrokes and uses rich colors. Realistic photo print and figure print keep original features of objects and figures.
Art Spread -- INXX The Menswear Benchmark Brand
As an international high-street select shop, INXX gathers many fashion brands and creates infinite possibilities for fashion. Its styles designed independently are also favored by fashionistas and stars. The S/S 2020 collection interprets different fashion trends through different themes.
Ether Poets Society -- Bosie The Menswear Designer Brand
Ether, which in ancient Greek refers to the azure sky and atmosphere, was once regarded as the medium of light and an imaginary thing that fills space. Ether Poets Society, Bosie S/S 2020 series, draws inspiration from romantic poetry, ingeniously blends prints of oil paintings with design, and releases the free will from the shackles of winter through the artistic ideals of the Renaissance. Fresh cream tones are main tones of this series, with bright colors in high saturation to depict a spring picture.
Multi-faced Fashion -- The Comprehensive Analysis of Fashion Leisure Menswear Benchmark Brands
Currently, the Chinese fashion leisure brands like GXG, Fairwhale and PEACEBIRD become important fashion leisure menswear brands. TRENDIANO, Jack & Jones and Cabbeen are also popular. Influenced by the pandemic, brands pay more attention to online selling. Transboundary collaboration collection still prevails. Denim returns in this season and becomes the mainstream. Cartoon animal patterns and doodles are favored by brands. Tie-dye and ombre last to this season. The classic trench coat is decorated by patterns, quite statement-making. Shorts are made of different materials and likely to be the mainstream trend.
Willful and Showy -- GENANX The Menswear Designer Brand
Hong Kong menswear designer brand GENANX was founded in 2010 and has been labeled as a rebel since its establishment. The black and white flash logo symbolizes strength, passion, innovation and subversion. Designers draw inspirations from street, hip-hop, art and life, and combine the local culture with current fashion. Designers are good at deconstructing and reorganizing ordinary elements to create unruly products.