Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Brand
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2023-12-01 7009
The Analysis of EDWIN The Denim Designer Brand
EDWIN is an original designer brand born in Japan in 1961. The brand name is arranged with the English word DENIM, reflecting its passion and spirit of challenge towards tannin. Since its inception, EDWIN has never stopped exploring the Danning area. Whether it was the establishment of Something, a jeans brand specifically designed for women, in response to the rise of feminist consciousness in 1979, or the 503 basic jeans series created in 1998 using "liquid ammonia" to conform to the retro trend, or the Jiaji pants series created in 2013 to break the impression of Dunning's stuffy and lack of elasticity, they are all expressions of constantly keeping up with the trend and innovating.This quarter, EDWIN has returned to its original intention, using the most classic washing and cutting methods to create tannins, continuing its iconic silhouette and launching a series of classic items, paying tribute to the past while awakening people's memories of the essence of tannins.
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2023-07-27 69517
Outdoor Sports Fabric -- The Analysis of Première Vision Paris
This season, outdoor sports fabrics show a diverse trend of fluidity and multiple applications from the city to the outdoors. Sustainable materials and production processes create delicate textures, combining fashion with high performance to present a subtle and refined gloss. Abstract art texture printing imparts a passionate vitality and imagination to the fabric, while lightweight protective fabrics blend casual sports with urban elegance, achieving the transformation of multiple scenes.
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2022-04-30 65676
Trendy Elements -- The Comprehensive Analysis of Benchmark Denim Brands
With the revival of luxury market, we should keep our eyes on the design elements of these big names. This report will introduce the benchmark brands of denim products from their items, patterns and details.
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2021-12-02 72413
Revived Retro -- The Analysis of DIESEL The Benchmark Denim Brand
Founded by Renzo Rosso in 1978, Diesel is a famous Italian denim label and a sub-brand of Genius, the Italian fashion enterprise. Being positive and vital, Diesel launched clothing for pets to create a harmonious mini-wardrobe with consumers. The innovative layout of Diesel pop-up stores interprets the avant-garde and rebellious brand DNA.
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2021-11-05 72239
Denim -- The TOP Ranking of Womenswear
Based on the TOP100 downloaded women's denim pieces of POP users in October, Smart Casual(51%) remains the mainstream, while Girly Chic has trended upward as well. Loose-fit silhouette is prevalent among denim products, and patchwork is the most important craft. Notably, the use of raw edges adds casualness to the normal short pants.
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2021-10-31 82914
New & Eco-friendly -- The Analysis of Denim Première Vision
S/S 2023 Denim Première Vision was held both on-line and off-line. Influenced by the pandemic, the Digital Denim Week of Denim Première Vision continued its online streaming, and 30 exhibitors displayed over 186 products. As always, a series of lectures and seminars were also involved in the exhibition, focusing on the sustainable development and intellectual way of working of seasonal trending and denim.
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2021-10-30 87620
The Power of Sustainability -- The Comprehensive Runway Analysis of Women's Denim
Among the denim silhouettes on S/S 2022 runways, vintage bottoms share a large proportion, specifically low-waist jeans, bell-bottoms, cross-season Bermuda shorts, and straight skirt; casual outerwear is prevalent for its high utilization and wide range of consumers; suit jacket echoes the casual business trend; casual vest has also been revived in S/S 2022 to increase the dressing layers.
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2021-08-09 7114
Charm Rebuilding -- The Analysis of Meagratia The Menswear Designer Brand
Meagratia is a men's & unisex brand with the concept of "fusion of history and present sense". It expresses the view of the world in which the life of the flower is superimposed on the culture, environment, and people's figure that changes with the times. The new-released A/W 21/22 collection still integrated Japanese retro into the American style design through Its retro tonality and delicate details.
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2021-07-31 56891
Chic & Cool -- The Comprehensive Analysis of Men's Denim Designer Brand
Street fashion brands are divided into two categories, main brands and secondary brands. This report will analyze the benchmark brands of men's denim market. Outerwear and jeans have become the important items, and acid-washing is the must-have process to present the fashion trend of stylish denim. The innovative patterns made by laser strengthen the street fashion accent of men's denim.
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2021-07-19 66895
Wild! -- The Comprehensive Analysis of Playtime Shanghai #2
The world is changing, and the second exhibition of Playtime Shanghai will present an image of the children's universe, that takes on today's social challenges in order to protect the freedom to be openly and courageously unique. It is the incarnation of a world of solidarity in its diversity, of a "wild" state of childhood where creativity and spontaneity, individualism and simple pleasures of the senses are combined. It is a joyful disorder, in which each one finds a place, the happy wasteland of a future whose complexity is not put in doubt, but where the collective, the freedom and the sensuality celebrate new utopias.
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2021-07-08 68536
THE (NEW) SET -- The Menswear Runway Analysis of Ermenegildo Zegna
Ermenegildo Zegna S/S 2022 collection was started with a charming film. Running in the narrow space till it comes to a vast vision, EZ's THE (NEW) SET interprets the present through the conversation between human and nature. Innovative designs provide the world with brand new styles. Zegna always subverts the tradition and brings surprise. Bold color application and fabric combination in this summer change the conventional structure of ready-to-wear and show the harmonious flexibility.
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2021-05-12 70483
Denim -- The TOP Ranking of Menswear
Based on the data analysis of TOP 100 downloaded men's denim styles of POP users in April, smart casual style occupies a large proportion. Avantgarde brand style increases a little. Splicing dominates the denim craft. Printing and gradient tie-dye are the main crafts. Applique decorations increase the fashionable feel of denim items.
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2021-03-24 119542
S/S 2022 Intertextile Shanghai Apparel Fabrics -- The Analysis of Trendy Fabric
Recently, the three-day Intertextile Shanghai Apparel Fabrics has come to the end. Fashion, technology, design, trend and culture are combined together to push forward the development of upstream and downstream of industry. The rise of fashion often starts with fabrics and clothing. At the moment social mode is challenged by epidemic, the development of fashion trend is divided into two directions. One is to satisfy the demand for comfort and security. The other one is to express oneself in a more joyous, positive and careless way. Besides, NellyRodi(France), Elementi Moda(Italy), Doneger Creative Services(USA) and top trend forecasters has released their latest predictions in the exhibition. They express the spirit core of fashion industry in the post-epidemic era, Secure, through four fabric themes, Essentials, Poetics, Paradises and Show-off.
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2021-03-05 70458
Upgrading Sustainable Development -- The Comprehensive Catwalk Analysis of Women's Denim
Influenced by the sustainable development of global fashion industry, laser craft is widely used by brands instead of dangerous chemical water-washing. The laser craft reuses and recolors the jeans to present diverse distressed water-washed effects and provide different patterns.
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2021-02-05 85891
Denim -- The TOP Ranking of Womenswear
Based on the data analysis of POP users in January, the smart casual style occupies a large proportion among women's denim. And avant-garde style has a lower proportion than the girly chic style. Splicing is still the most important denim craft. Raw-edge process and pocket design are also the main crafts. The bead accessories on pockets improve the soft and beautiful temperament of new women.
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2020-09-02 69144
NET-A-PORTER Online Retailing Platform
Net-a-porter is a world-renowned e-commerce platform for women's fashion from the UK, founded by Natalie Massenet in 2000.
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2020-05-31 115522
The Comprehensive Analysis of Selected Catwalks in Other Areas
Fashion week has undoubtedly had a huge impact on the fashion industry. In addition to the four major fashion weeks, other fashion weeks are also influential. Their styles and details present a casual design sense. Most of them have a strong impact on current market.
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2020-03-13 113090
Korean-style Girls -- The Comprehensive Analysis of Korean Womenswear Markets
In the new season, Korean markets pay more attention to keeping and innovating detail elements. Ruffle and lace make the item more girlish. Color-blocking, artistic hand-drawn patterns, and changeable sport sweatshirts endow the item with a unique look and fun. The artistic and fresh cotton & linen blouse, with drawstring, tuck, knot, string and ruffle to show the changeable Korean-style girls.
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2020-02-28 123767
Female Power of "I SAY I" – The Catwalk Analysis of Christian Dior Womenswear
The A/W 2020 collection of Christian Dior keeps speaking out for women. The installation, created by "collective artist" Claire Fontaine, features a newspaper-covered floor and slogans from the late Italian art critic and feminist Carla Lonzi. A series of neon-decorated slogans in the show and the printed headbands display the independent character of modern women. The creative director, Maria Grazia Chiuri, draws inspirations from her girlhood diaries and integrates with Mr. Dior's beloved check elements. (Checks made up of pastel colors like milk cocoa, light green and warm grey are endowed with more creativity, elegant and nonchalant.) And tassels are prevailing in this season. Maria Grazia Chiuri continues the theme of "female power", speaks out for women, and expresses Dior's free soul of "I SAY I" with fashion.
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2020-02-14 89324
Natural Structure -- The Catwalk Analysis of 3.1 Phillip Lim Womenswear
In 2005, Lin Nengping and his partner, Zhou Xuanwen, were both 31 when they co-founded the brand 3.1 Phillip Lim. Initially, with the support of a surf wear company, Lin Nengping began designing his first collection. Retaining the concept of nature, the series was full of many low-key and unique items in natural colors. Environmental protection and charity are concerned topics of the brand.