Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure Italian Business Style golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese British style Korea-Version Preppy style Parent-child Dressing Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis Essential Y2K Cool & Sweet American Casual Post-Apocalyptic Hip-hop style New Vitgage Old-money Style clean fit Yama Style Artsy Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Romantic and Sweetness Chic Modern Elegance and sexy Comfort Essential Casual Home Comfort Party style Elegant commute Socialite Style Quiet Luxury
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2024-04-11 20111
Outerwear -- The Data Analysis of Womenswear E-Commerce
According to data from the past year, women's jackets have seen peak sales in the spring and autumn seasons, in March and from October to November. As the seasons change, sales gradually decrease after reaching the first peak of the year in March; The sales of jackets increased again in July, reaching the second peak of the year from October to November, and sales will gradually decline after winter.
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2024-03-15 52630
The Data Analysis of Tiktok Womenswear E-commerce Sales in February
According to the sales proportion data of Tiktok women's wear category in February, trousers are the most popular category, accounting for 12.93% of the total sales. Next is the down jacket category, with sales accounting for 8.57%. The sales of dresses and short jackets accounted for 3.77% and 5.16%, respectively. Compared with the data in December 23 and January 24, in February, Tiktok users' demand for down jackets and pants declined, while their interest in buying short coats and dresses increased.
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2024-01-03 5706
Leather & Fur -- The Data Analysis of Womenswear E-Commerce
Market analysis of women's clothing and fur market:-The data shows that the sales volume of women's fur in December 2023 was at a high level in nearly a year. The analysis shows that the demand for fur in the market is influenced by the season, with higher demand in autumn and winter. Judging from market demand trends, the sales index of women's clothing and fur products is expected to significantly increase in October, November, and December. Analysis of the proportion of transaction prices for women's clothing and fur: -The data shows that products priced between 1000 and 3000 yuan account for the largest proportion, reaching 34.2%. The price range of 5000 yuan ranks second, accounting for 27.9%. This indicates that there is a significant market demand for mid to high priced products in women's clothing and fur. Development suggestions: -Development: Based on market demand trends, the fur category is in its peak season in December, and some popular categories can be added to quickly increase sales. Please refer to the analysis below for details.
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2023-12-14 75029
Conversation with Manchester -- The Women's Runway Analysis of CHANEL
On December 8, 2023 (Beijing time), CHANEL held the 2023/24 Advanced Handicraft Workshop Series Conference in Manchester, England. The iconic twill soft woolen fabric became the protagonist of this season, but was created with more vibrant and fashionable cutting, contours, and matching methods. CHANEL has almost covered all color schemes this season, from red to purple, covering a wide range and becoming a major highlight of the season.
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2023-10-09 77512
Southern French Modernism -- The Women's Runway Analysis of Chanel
The CHANEL 2024 Spring/Summer series draws inspiration from the art of the Noah é villa in southern France, showcasing bright sunshine, youthful vitality, and romantic style. With freedom and creativity as the core themes, this series conveys the brand's vision for the ideal world. Twill soft fabric, bright colors, checkered stripe prints, and the architectural elements of Noah Villa are widely used in the series, cleverly blending to give the entire series a unique fashion atmosphere, while emphasizing the brand's emphasis on women's power and free expression.
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2023-09-27 17238
The Analysis of Hangzhou Womenswear Wholesale Market
The clean fit of Hangzhou Wholesale Market and minimalist Korean style remains the mainstream, in addition to continuing the pragmatic Urbancore and elegant commuting style. It is worth noting that Bowcore's bow elements and Maillard color scheme are paired this season. The item that needs to be focused on is the coarse tweed small fragrant jacket, which has a significant market share this season. Pay attention to the application of minimalist collarless, lace, lapel, and pocket design in details.
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2023-08-24 36985
Elegant Commute -- The Analysis of ELLASSAY The Benchmark Womenswear Brand
ELLASSAY's 23/24 Autumn/Winter collection, themed "Innovative Aesthetics · Tribute to Classics," brings a fresh fashion experience to contemporary women. The brand is committed to innovative design, meeting women's clothing needs while maintaining classic aesthetics.
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2023-07-11 31808
The Analysis of Self-Portrait The Womenswear Designer Brand
Self-Portrait is a women's clothing brand founded by Malaysian designer Han Chong in 2013. Han Chong graduated from Central Saint Martins College of Art and Design and had a background in the art field before entering the fashion industry. Self-Portrait has become synonymous with artistic and modern apparel. Its distinctive feature lies in the lace designs that exude a contemporary vibe. The brand's iconic dresses, as well as complementary separate pieces, have captivated numerous celebrities and fashionistas. Self-Portrait continually surpasses itself by showcasing intricate tailoring and captivating silhouettes through creative designs, innovative styles, and exquisite craftsmanship. The brand's early autumn collection for 2023 not only features classic tweed garments but also highlights sequin and crystal embellishments.
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2023-06-09 11622
The Analysis of LOOKAST The Womenswear Designer Brand
LOOKAST is a designer brand of Korean light luxury and simple and elegant style. The brand advocates creating long-lasting style, focusing on sweet and cute, casual daily wear, and elegant dresses. Its iconic suits and knitwear are the core explosive categories. The LOOKAST 2023 spring/summer series focuses on a gentle and elegant atmosphere, bringing the unique LOOKAST atmosphere into the daily life of exquisite women. The colors and silhouettes are soft and natural, and comfort and chic.
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2023-05-24 34651
The Analysis of Maje The Luxury Womenswear Brand
Maje was founded in 1995 by founder and design director Judith Milgrom, committed to creating everyday wear that showcases individuality and pleases free, independent, fashionable women. Milgrom was born in a passionate Moroccan coastal town and grew up in the romantic city of Paris, which has inspired Maje's design style of adding vivid colors and religious elements on top of romantic and soft beauty. Maje is a popular French light luxury brand in recent years. In 2016, Shandong Ruyi Group acquired Maje from the French SMCP Group, hoping to promote Maje's development in the Asian market. However, due to Shandong Ruyi's debt issues, Maje's operating rights have returned to the French SMCP Group.
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2023-05-16 62774
Old Money -- The Analysis of Balmain The Luxury Womenswear Brand
The Balmain brand was founded by French fashion designer Pierre Balmain in 1945, and after World War II was considered one of the "big three" in bespoke fashion, alongside Dior and Balenciaga. Pierre Balmain's name represents an understanding of elegance and uniqueness, and the brand has become a fashion icon with clients including royalty and movie stars. Balmain's designs blend femininity with elegance, and the brand has also dressed many celebrities in the film industry.