Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Sweet Dream -- The Comprehensive Analysis of Women's Runway
2024 Spring/Summer Women's Fashion runway comprehensive trend, exploring new ways for women to dress up with sweet dreams and less elegance. This season, Shao Shu from the Women's Academy created a youthful and energetic feeling through the combination and application of colorful plaid patterns, polo shirts, and lantern skirts; The combination of ballet style and sports casual style continues the classic elements of pleated short skirts, oversized bows, and lightweight chiffon, combined with close fitting sportswear to create a unique style; The retro Barbie style combines classic chessboard patterns and metal mesh elements with light pink, pineapple yellow, and turquoise plates and retro silhouettes to create a sweet doll image; The dreamy young lady style emphasizes the sweetness, romance, and girlishness of women, often using elements such as polka dots, bows, hollows, feathers, and three-dimensional flowers to create dreamy effects.
Quiet Luxury -- The Analysis of SOULKISS The Womenswear E-commerce Brand
The POP market research team conducted this issue from five modules: SOULKISS's sales revenue ratio in the past month, style analysis, color application, key category analysis, popular element application, summary+development extension recommendation.
Madeleine Style -- The Comprehensive Analysis of Womenswear Designer Brand
Madeleine refers to a shell-shaped French pastry, loved by consumers for its delicate and petite appearance. Incorporating the characteristics of Madeleine into daily outfits, the trend features embellishments such as beaded embroidery, pearls, three-dimensional flowers, and bows; it utilizes fabrics such as refined bouclé, lace with sequins, or knitted wool; and creates an elegant and noble atmosphere by combining soft and elegant shades of pink and purple with classic black, white, and gray. Le Fame, Self-Portrait, Alessandra Rich, ROMANCHIC, ROCHA ROMA, and YES BY YESIR will represent the design direction of Madeleine style.
The Analysis of Shenzhen Womenswear Wholesale Market
Original stalls are predominant in Nanyou Market in Shenzhen, emphasizing craftsmanship and quality. High-quality original designs are recommended at Shangdao Center, Jinhui Building, Judao, and 101 Fashion Designer Pavilion. For niche European and Korean goods, Century Square, Building 108, and Building 107 are recommended. For high-end replicas, Building 110, Building 111, and Guihang Building are recommended. For a mature audience, Building 8 and Building 7 in Tian'an are recommended.
Urban College -- The Analysis of Calvin Luo The Womenswear Designer Brand
Chinese designer Luo Yucheng co-founded the brand CALVINLUO with New York in 2014. Talented and unique, with a passion for fashion, he was recommended by CFDA as the youngest designer in the history of New York Fashion Week. Under the core style of neutrality, CALVINLUO has a different theme every season. Independent and steadfast, Calvin believes that beautiful design can transcend gender boundaries, and only by being true to oneself can one truly stand out.
The Analysis of MING MA The Womenswear Designer Brand
MING MA is a brand founded by MING MA in Shanghai in 2018. It quickly gained popularity with its distinctive style characterized by high-saturation colors, romantic classical elements, and unique materials, portraying a sense of romance, vintage, and girlishness. It has been sought after by numerous top celebrities and influential bloggers. The core product categories include shirts, sweaters, and Chanel-style jackets. The brand is trend-setting in terms of color and material. The latest 2023/24 autumn-winter collection boldly combines bravery and romance, showcasing the modern woman's independence and romance, vitality and softness, as well as determination and exuberance. This report will analyze the highlights of the new products.
The Analysis of SHUSHUTONG The Womenswear Designer Brand
SHUSHU/TONG is a local designer brand from China, founded by two designers born in the 1990s, Lei Liushu and Jiang Yutong, in 2015. The brand's name is derived from their nicknames "Shu Shu" and "Tong Tong." The brand focuses on presenting a unique interpretation of women's style, aiming to break the traditional interpretation of femininity. Through the exploration of fabric forms and deconstruction of girlish elements, it establishes a modern and diverse female image that is both fashionable and girly, bringing new choices to those seeking independent and interesting fashion. The SHUSHU/TONG 2023 Autumn/Winter collection, titled "Backrooms," is understood by SHUSHU/TONG as another copy space within an established order. The collection revolves around the notion of uniforms and presents clean and concise geometric structures through refined tailoring. It attempts to break the established state of uniforms, wrapping the body while unknowingly provoking a desire for exploration.
Old Money -- The Analysis of Balmain The Luxury Womenswear Brand
The Balmain brand was founded by French fashion designer Pierre Balmain in 1945, and after World War II was considered one of the "big three" in bespoke fashion, alongside Dior and Balenciaga. Pierre Balmain's name represents an understanding of elegance and uniqueness, and the brand has become a fashion icon with clients including royalty and movie stars. Balmain's designs blend femininity with elegance, and the brand has also dressed many celebrities in the film industry.