Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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The Comprehensive Analysis of Korean Menswear Market in October and November
From October to November, the Dongdaemun wholesale market in South Korea mainly focuses on new styles for the 23/24 autumn and winter seasons, with a focus on American retro, mountain style, and sports and leisure; vintage fonts, linear segmentation, washing, and diverse appliques are patterns and detail techniques worth paying attention to. This article will elaborate on the key styles, patterns, details, craftsmanship, and individual product directions.
Full-length Pants & Sweatpants -- The TOP Ranking of Menswear
Based on the analysis of the top 100 men's trousers/shorts downloaded by users in October, the key styles in the recent trousers market are workwear, mountain, and sporty casual styles. In terms of details, workwear pockets, curved segmentation, partial splicing, adjustable leg openings, and stitched decorations have received more attention. The focus of craftsmanship is on adhesive patches, embroidered patches, and leather patches, which are popular choices. As for accessories, zippers, drawstrings, and ribbons are still worth paying attention to.
Mountain Camping -- Comprehensive Analysis of Men's Wear E-commerce Brands
It is undeniable that various styles based on outdoor sports culture are still an indispensable part of the trend in the future. In the fast-paced era, people nowadays are more willing to slow down and participate in some outdoor activities. Mountain style, as a style that combines beauty and practicality, emphasizes multi-level, functionality, and compatibility. Mainly natural colors such as earth and forest colors, such as khaki, military green, grayish blue, and black. The main manifestation is a leisurely and comfortable outdoor lifestyle and dressing attitude, emphasizing comfort, relaxation, and natural retro style. Clothing has become a cultural symbol for people's desire to "return to nature", and the new natural outdoor style is a manifestation of the will of young people to live. They want to use clothing to label their outdoor life in the high-rise city.
Urbancore -- The Comprehensive Analysis of Men's Runway
Urbancore is a style that takes urban settings as its background, combining outdoor trends with urban lifestyles. It brings outdoor fashion into the city, integrates sporty elements into OOTD (Outfit of the Day), breaks free from location constraints, and surpasses fashion boundaries, emphasizing practicality, functionality, and comfort. It emphasizes individual expression, vibrant colors, and loose cuts, and showcases a unique fashion attitude through mix and match and layering techniques. This style is suitable for young people who enjoy urban street culture, freedom of expression, and fashion trends.
The Analysis of Hangzhou Menswear Wholesale Market (Part Two)
Men's fashion wholesale market in Hangzhou in August is mainly focused on Urbancore, casual micro-trend, minimalist Korean style, and a small number of business styles. In terms of craftsmanship, the main design elements include high-frequency small labels, luxurious hot drills, and distressed washing. The details are focused on embossed tactile sensation, leather accents, pocket design, minimalist details, and heterogeneous splicing. Letter patterns are used to accentuate the items in a distorted and trendy way. Key items include color-blocked hoodies and jacket outerwear.
The Analysis of Hangzhou Men's Wholesale Market (Part One)
Wholesale market for men's clothing in Hangzhou in August mainly focuses on Urbancore, casual micro-trend, simple Korean style, and a small portion of business style. In terms of craftsmanship, it mainly incorporates design elements such as small labels, luxurious hot-drilling, and washed-out effects. The details are focused on embossed textures, leather embellishments, pocket designs, simple details, and heterogeneous stitching. Letter patterns are used as decorative elements in a distorted and trendy form. Key items include color-blocked hoodies and jacket outerwear.
Gorpcore -- The Comprehensive Analysis of Men's Runway
Gorpcore is a fashion style that incorporates practicality and functionality into clothing, combining outdoor adventure with urban fashion elements, allowing people to enjoy the fun of outdoor sports while showcasing their personality and fashion taste; Urbancore is a style that takes the city as its backdrop, combining outdoor trends with urban lifestyles; bringing outdoor style into the city, integrating sportswear into OOTD, breaking free from location constraints, and transcending the boundaries of fashion, emphasizing wearability, functionality, and comfort; Urban lightweight sports focuses on simplicity and functionality, while also emphasizing loose cuts and flowing lines, providing a more comfortable experience for the wearer and creating a diverse style of dressing; Retro sports create a dressing atmosphere through color matching and tailoring, showcasing the combination of classic, trendy, and nostalgic elements.
Mountain Style in City -- The Analysis of NOTHOMME The Menswear Designer Brand
NOTHOMME is a Harajuku-style men's clothing brand founded in 2015, and is one of the earliest brands in China that specializes in Japanese-style fashion. The brand firmly believes in the spirit of craftsmanship and carefully manages each piece of clothing. The inspiration behind NOTHOMME's designs comes from Harajuku style, insisting on being true to the original intention of being a trendy brand, and fusing styles into a simple and delicate Japanese style, straddling the new trend of fashion. The brand is adept at using prints, embroidery and stitching different materials to highlight its unrestrained design concept. After several years of accumulation and development, the brand has now broken away from a single Japanese-style workwear style, and has developed multiple product lines such as retro, street, academy, and mountain, which are also deeply loved by fans.
Outdoor Performance -- The Menswear Runway Analysis of White Mountaineering
Yosuke Aizawa’s cult label White Mountaineering didn’t just present a Fall/Winter 2023 collection, it presented a collaboration collage. Inspired by the beauty of the mountains that the designer spent his time surrounded by during the pandemic, “After All” is a reflection of nature’s tones.