Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Light Business -- The Comprehensive Analysis of Men's Knitwear in Shanghai Retail Markets
Shanghai is a landmark carrier and operation base for the interaction and connection of the international fashion industry. In retail markets, the light business style dominates men's knitwear. Cable, heavy-gauge and fine-gauge are combined with letters or stripes, which becomes the focus. For splicing, different materials in similar tones make a contrast. This report will extract representative knitwear styles to illustrate and analyze the key elements.
Extremely Unique -- The Comprehensive Analysis of Girls' Tops in South Korean Wholesale Markets
New styles of shirts, T-shirts and sweatshirts gradually update. The vintage trend drives gigot sleeves, lace and complicated ruffles to return back to the fashion stage. Illustration and the big turn-down collar remain popular, and are widely applied to girls' tops.
Energetic Seoul -- The Comprehensive Analysis of Women's Knitwear in Korean Retail Markets
The pandemic results in the severe conditions in Japan, South Korea, Italy and Iran. But life is going on. For clothing industry, the youthful and vigorous Seoul is still an area worth reference for young and leisure clothing brands. POP here analyzes and recommends the seasonal styles in Seoul markets, so as to promote the revival of clothing industry.
Korean-style Girls -- The Comprehensive Analysis of Korean Womenswear Markets
In the new season, Korean markets pay more attention to keeping and innovating detail elements. Ruffle and lace make the item more girlish. Color-blocking, artistic hand-drawn patterns, and changeable sport sweatshirts endow the item with a unique look and fun. The artistic and fresh cotton & linen blouse, with drawstring, tuck, knot, string and ruffle to show the changeable Korean-style girls.
Don't Miss Any Opportunity in Crisis -- The Breakout of The Clothing Industry Under The Plague
At the very first beginning of 2020, we are disturbed by the NCP. Chinese economy has been hit heavily, and the clothing industry is in trouble. If one link of the industrial chain is affected, it will affect the development of the whole industrial chain. The upstream shortage in raw material, and shops' suspension of business in downstream make the clothing market depressed. The willingness and progress of the clothing industry to resume work are under great test. And we will open the way to solve the problem through the analysis of each link of the clothing industry.
Impression of Early Spring -- The Comprehensive Analysis of Korean Kidswear Market
According to the real-time follow-up and analysis of Korean kidswear wholesale markets, there are many highlights in the S/S markets. Lettered print is the main expression of print. The mock-layer design takes up a high proportion. And the denim outerwear with lettered print draws much attention.
Cheer up! China -- The Report on The Clothing Industry Under The Plague
Facing the novel coronavirus, we fear, but do not panic. Shopping after the plague will be more rational, reject the cheap fast consumption, and focus on health. In terms of industry trends: data show consumer's demand for commodities falls to 8% in this key period. What about proportion of clothing? Practical essential items are worth the investment. Functional clothing will become the first hot item after the plague, like the indoor sports, protective outerwear and multifunctional items.
Vintage -- The Comprehensive Analysis of Womenswear Markets in Guangzhou
This report comprehensively analyzes the Resort items on sale in Guangzhou wholesale markets and current trends. The Resort styles in Guangzhou markets combine retro elements of court dress with current womenswear, like big arc turn-down collar, lace and ruffles. Large-scale pearl, drawstring and ruffles are worth attention.
Decoding Patterns -- The Comprehensive Analysis of Kidswear Market in Guangzhou
The market research of January is mainly carried out at Grandview Mall and Tianhe Festival Walk in Guangzhou, and aims at infants' wear. The combination of pattern and style is still the main expression of Guangzhou market. Representative infants' wear brands are Allo&lugh, balabala, Fanapal, jnby BY JNBY, miidiitapir and moimoln.
Emerging Elements -- The Comprehensive Analysis of Womenswear at Hangzhou Market
As the most influential primary wholesale and distribution market in China, products of Hangzhou Si Ji Qing dress market circulate to Jiangsu Province, Zhejiang Province and Shanghai as well as some northern markets. This report analyzes the last batch of styles in A/W 19/20, and the popular styles in the future. In Hangzhou market, the young lady and the lady style are dominant, and retro elements will be more usual. In addition, POP will follow up the resort styles in January.
Fujisaki Mihuyu -- The Comprehensive Analysis of Japanese Womenswear Market
In A/W Japanese market, mainstream styles are dark deconstructed cotton & linen style, Japanese magazine style, Japanese sweet casual style, Harajuku style, and simple & sophisticated style. These styles are independent, while they add more eye-catching points to the diversification of womenswear.
Renewal and Rebirth -- The Comprehensive Analysis of Women's Denim In Chinese Markets
Denim is approachable for us. It is widely accepted because of its comfort, casualty and utility. This report comprehensively analyzes denim items in Chinese markets (Guangzhou, Hangzhou and Shanghai). Currently, denim items get rid of the tedium and monotony of conventional indigo. And washing becomes a mainstream. This light simple and old school style is suitable for autumn and winter. In A/W 19/20, denim outerwear pays more attention to warmth and wearability. Deconstruction breaks the tedium of denim. High-waist straight trousers can well modify legs and give no constrained feel. Denim suits, color-blocked stitches, whitish acid pickling and metal decorations will become new trends in Chinese markets. In addition, POP will keep focusing on spring styles in January.
The Fashion Vane -- The Comprehensive Analysis of Kidswear in Korean Markets
Through the real-time follow-up and analysis of Korean kidswear wholesale markets, we find many highlights in this autumn and winter. Fleece still takes up an important part of kidswear market. Whether in spliced materials or placement fleece, the exposed fleece makes the style more layered. Bold print and mock-layer are still popular in Korean kidswear markets pursuing cool and fashionable feel. The rise of retro style makes the classic check and denim hot again.
The Real Touch -- The Comprehensive Analysis of Womenswear at Guangzhou Markets
As the largest clothing wholesale market in China, Guangzhou influences the garment markets in Southern China. This report analyzes styles in wholesale markets, such as UUS, Huimei, Baima and Shisanhang. Styles have obvious regional features, and patterns are also changed. The fleece and berber fleece display the warm quality sense of autumn and winter. Styles in A/W 19 are simpler but more utility. The emerging crafts like pearlescent fabrics, cutout and woolen combination present the trend of Guangzhou wholesale markets. In addition, POP will still focus on spring styles in January.
Fashion Brands Effects -- The Comprehensive Analysis of Men's Knitwear in Chinese Markets
The fashion brand effect refers to the fact that the Chinese men's knitwear brands of the second and third tier use fun jacquard and symbolic logo from European fashion brands and J-Korean designer brands as reference, and reshape fashion items according to their own positioning through stitch changes, embroidery and rhinestones, so as to bring benefits and influence to the Chinese markets and continue the commercial and social value of the internationally famous clothing brands.
The Elegant Japanese Style -- The Comprehensive Analysis of Women's Knitwear in Japanese Markets
Women's knitwear in Japanese markets has formed a distinct regional characteristic. In the autumn of 19/20, shops pay more attention to the clothing collocation of knitwear with other items. Bright colors are also the dominant design in the exhibit to attract more young consumers. Emphasizing the hand-made feel is still its feature. Combining Japanese style cutting with splicing is an important trend. Splicing and deconstruction become hot crafts. Fine folk patterns are more popular with Japanese markets.
Workwear and Function -- The Comprehensive Analysis of Menswear at Guangzhou Markets
In fact, the function style is the combination of outdoor sports with fashion. And the workwear style actually evolves from the working uniform used of American workers. In A/W 2019, Guangzhou markets integrate the function style with the workwear style to make these two styles complementary for each other. This report analyzes the functional workwear style from perspectives of style features, craft details and specific items. This new style gains much attention in A/W 2019 markets. And the warm fleece becomes an necessary item.
The Extreme Refinement -- The Comprehensive Analysis of Japanese Retail Markets
This report analyzes Japanese retail markets in A/W 19/20. The major source of styles data is from famous Japanese business circles such as Omotesando, Ginza and Jingumae. Currently, hot styles in Japan are the slight fashion style, the functional style, the individual street fashion style and the rune arts. The return of the retro style drives many both fashionable and retro styles appear in Japanese markets. Splicing and check are still the key points of design. And the Japanese markets do the best in details.
Big Brand Effect -- The Comprehensive Analysis of Women's Knitwear in Domestic Market
The big brand effect refers to the fact that Chinese second and third tier knitwear brands use core elements of big brand styles as reference and reshape fashion items according to their own positioning, so as to bring benefits and influence to the domestic market and continue the commercial and social value of the internationally famous clothing brands.
Daily Fashion- The Comprehensive Analysis of Kidswear Markets in Zhili
Compared with the market research in August, the Chinese fashion, the Chinese style and the J-Korean style are still dominant in markets of Zhili. Sweatshirts, puffa jackets, overcoats and jumpsuits are the focus of this research. The proportion of cute and playful romper grows. Multiple 3D pockets and letter printing still draw much attention.
Warm Feel- The Comprehensive Analysis of Womenswear in Korean Markets
This report concludes key items for A/W 19/20 in South Korean wholesale markets, department stores, well-known buyer stores and designer brand collection stores. It also analyzes key items, crafts and fabrics in the market, and recommends some local designer brands in South Korean.
Light Business Fashion- Men's Knitwear in Tongxiang Wholesale Markets
In A/W 19/20 men's knitwear Tongxiang wholesale markets, the concept of young business gets maturer. Many techniques of crafts, details and colors are applied to display the new business feeling. Soft earth color tones and classic black, white and grey are chosen. Cashmere and chenille are still important yarns in the market. The proportion of melange yarns grows obviously, and the application is also more flexible.
Approachable Warmth- The Comprehensive Analysis of Korean Kidswear
This month Korean market research is mainly carried out in key business districts, such as Hyundai Department Store, avenue, Lotte, New World and other wholesale styles. Compared with September, athleisure style, preppy style and J-Korea style are still dominant in the market. Representative brands are Moncler, Ralph Lauren, NEW BALANCE, ETTOI and Organic mom.
POLO Shirts- The Analysis of Popular Items in Menswear
According to the analysis of POLO shirts in September, business leisure style, fashion and leisure style, and sportif leisure style take up almost equal proportions. Sportif leisure style has slight increase compared with last month. And splicing is an important design.