The on-trend colors in Q1 2022 market are shifting between being natural and futuristic. The red hue of BALENCIAGA’s Dianthus feels surreal and natural. Givenchy pop-up stores bring glossy purple and a futuristic vibe to further virtualize the real world. Jacquemus uses the pure Lily White instead of saturated tones to present the most classic visual aesthetic.

Business wear and casual wear are the staples in S/S South Korean markets. Mature teenagers are the main targets of business wear. Heterogeneous splicing in tonal colors is the main details. Shirts and T-shirts are highlighted by chic details and slogan prints. Besides, elegant stripes and checks are updated by the changes on color and thickness.

This report takes us to the Guangzhou wholesale market, U:US. Influenced by the epidemic situation, some stores have opened their purchasing channels online. Japanese-style workwear and chic casualwear are the mainstream in S/S. As the staple in market, T-shirts in greenlake cool down the hot summer. Rhinestones and 3D letters enrich fabric textures. 3D embellishments add playfulness into fashion design. Mock-layered design forms a visual effect of layering. Besides, accessories like pockets and drawstrings can offer more details.

Womenswear markets in South Korea focus on the youthful lady style in S/S 2022, which expresses the gracefulness of women and also continues the vitality of girls. The stitching of cardi, cooling polo shirts and retro square collars are the noteworthy elements. Elegant gray and pure white are the main colors, while we can also see drops of yellow and pink in the market.

According to the market researching of POP Fashion, popular colors in menswear markets in Q1 2022 meet the color prediction reports released before. Greenlake and Nautical Blue capture the largest parts because of the seasonal factors. Saturated brights are more welcoming in the market.

Rippled edge is a prevalent element in Korean markets. The application on T-shirts is combined with letters, anchors and badges to create a preppy style.

The retail markets in Shanghai pay more attention to sophisticated knitwear in spring and summer. Lightweight cardis and Chanel-inspired pieces are extremely prevalent. Besides, lace paneling is the best craft to express feminine charm. To color displaying, knitwear puts emphasis on simple and elegant experiences.

Chiffon is mainly presented on shirt products in Dongdaemun market. Delicate crepe chiffon is still a classic in every S/S. Its outstanding air-permeability, skin-friendliness, and see-through effects reflect great drapability. Breathable translucent sheer is highly practical in spring and summer.

Many stores in the Guangzhou wholesale markets have been closed to celebrate the coming Spring Festival in January, 2022. However, there are still several stores providing saturated spring products. Bottega Veneta green, Hermes orange, phlox pink, Chinese red, and sky blue enliven the depressive atmosphere in the market.

According to the integrated data of all the TV shopping platforms, Simple Sophistication(56%) is the most popular style, followed by the increasing Smart Casual(24%), while Youthful Lady reveals a clear downtrend. Middle-aged consumers have been the main force of TV shopping once again. Beyond the popular black, white, gray, and coffee, we can also see blue and green to exude a gentle and low-profile temperament. For categories, consumers are likely to select down jacket, dress, knitwear, and sweatshirt in A/W 2021 for high versatility and comfortable wearing experiences.

Cute elements as bears, animals, and Disney cartoon characters are presented by printing, embroidery, and rhinestones this season to show liveliness. The placement decorations on the front chest of sweatshirt are vital and youthful.

Christmas Day was once a religious festival, and its popularity started with the existence of Christmas cards and Santa Claus. People will wear new clothing and give gifts to each other to celebrate the festival and welcome the new year. All the underwear brands also release their customized products during the Christmas.

The wholesale markets in South Korea are still dominated by neat styles in winter. Preppy styles also take a certain proportion. Quilting process is prevalent in the recent seasons, which strengthens the plasticity of down jackets. Patterns, crafts, and details are added to thermal fuzzy fabrics for a stronger sense of fashion and personality. Striped knitwear and outerwear with changes on color and formation provide intense visual effects.

Korean Dongdaemun market was founded in July, 1905. To manage this market with efficiency, Kwangjang Co., Ltd is established in November, 1905. Nowadays, Dongdaemon has become the biggest retailing market in Korean and a shopping paradise for young consumers. Even a unique consumption culture has formed. After being designated as the clothes retailing street, Dongdaemun is developing in an astonishing pace. More than 20 large shopping malls were built around this circle.

The new products in A/W 21/22 Korean markets show high versatility. Chanel-style cardigans, jacquard pullovers and vests are brought to the forefront. This report will introduce the new products in A/W 21/22 Korean markets from the aspect of pattern, stitch, and detail.

The retail markets in Korea kept updating in the early September. According to the researches of Korean Hyundai, Shinsegae, Lotte and DOOTA, this report will analyze the current condition of Korean retail market from different aspects like color, item, detail and craft of toddlers.

Dongdaemum and Namdaemum are the two biggest wholesale markets in Korea. Founded in 1964, Namdaemum Market is a large-scale traditional wholesale market of kidswear, menswear and womenswear. And it occupies the largest share of Korean kidswear market, over 90%. There are over 400 stores in this kidswear shopping paradise, including BURDENG, MAMA, PORKY, WON, and TOPLAND. Most brands and stores have their own independent production bases and circulation channels. Their designers keep producing individualized goods and ensure the unique styles.

Smiley face is used the most on T-shirt items. The bright yellow color presents the strong street fashion and individuality. Smiley face can be combined with letter, flower and metal chain. It can also be arranged regularly or scattered with labels, and the fancy color combination brings the cool fashion. Besides, young generation's love for emoji leads to the existence of different forms of smiley face.

This report checks the accuracy of POP's color trend through the researches of the market.

Convenient, practical and versatile cardigan is the must-have item of wardrobe. The middle-aged cardigan of S/S 2021 Korean wholesale market presents delicate elegancy. Cropped silhouette occupies a large proportion. French style, Chanel style, and pastoral style are the three most outstanding styles. Color-blocking stripe, check, navy collar, lace, and fine-gauged stitching are the popular elements. The combination of multiple crafts is still the key point.

T-shirt is the key item of S/S 2021 Tongxiang menswear wholesale market. Patterns with refreshing visual effect increase the design feel of styles. Rhinestone, laser printing, foam printing, embroidery and splicing have become the major crafts of pattern design. The combination of multiple crafts creates more fashionable menswear styles. VERSACE is still popular in the market. The design of Medusa image and brand logo presents innovation through reconstruction and additional crafts.