Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
- Region
- Item Category
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2019-06-05 73398
Overcoats -- Analysis of Popular Items in Menswear Markets
In May, business leisure still dominated, but its share decreased a bit. Smart casual were stable, while rune art stood out and gained traction. There are also some athleisure items. Checked and solid overcoats are key pieces. Overcoats with statement pockets and prints also had some share.
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2019-05-18 121197
Coats -- Analysis of A/W 19/20 Popular Items in Womenswear Markets
In May, dominant is the simple&sophisticated, followed by the neutral leisure. H-line holds 56%. Layer-style piecing is mainly applied. Volume and size are key to play with deconstruction.
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2019-02-28 75168
Overcoat -- Analysis of 2019 Resort Hot Items in the Womenswear Market
Overcoat -- Analysis of 2019 Resort Hot Items in the Womenswear Market
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2019-01-09 77233
Overcoat -- 18/19 A/W Men's Hot Item in Market
The December statistics show that business causal coats are prominent. Solid-color fabrics are key, without too many patterns. Word decorations are eye-catching.
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2018-12-17 122071
Coat -- 18/19 A/W Women's Hot Item in Market
Overcoats for mature women are prominent in November. Long coats are key, while short and midi ones also play important parts. Extra-long coats have a small market share.
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2018-12-11 81817
Fur & Leather Apparel -- 18/19 A/W Women's Hot Item in Market
The leather and fur items feature paneling, and mixed materials are key.
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2018-12-06 92525
18/19 A/W Trend Confirmation & Design Update for Women's Overcoat
Overcoats are key items of autumn and winter, favored for the neat, cozy and warm looks. Our forecast for details and materials are confirmed in the market. Coats are also updated to bring newness.
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2018-12-04 89078
Chinese Market -- 18/19 A/W Brand Influence on Women's Overcoat
The A/W 18/19 overcoats in the Chinese market are inspired by big brands. They take references of popular elements to update items.
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2018-11-29 106744
Business District & Style -- 18/19 A/W Womenswear in Japanese Market
Natural or deconstructed cotton and linen design, vivid girl, Harajuku style, athleisure and simple elegance are main styles in the Japanese market of this season. They contribute to the diversity of womenswear.
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2018-11-06 50643
Overcoat -- 18/19 A/W Men's Hot Item in Market
We select hottest items based on the market statistics. Overcoats are staples of men in winter. This season, street chic and business casual styles are important, teaming with patterns like words and cozy silhouettes.
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2018-09-19 65514
Diversity -- Pre-Fall 2018 Guangzhou Market Analysis for Women's Outerwear
In the pre-fall 2018 Guangzhou market, the main outerwear includes jacket, suit, trench coat and overcoat. Check is most broadly employed. Jacket is simple and comfortable; Trench coat feels gentle and draping; Overcoat features a simple style; Suit is more leisure with the addition of bright colors and flowers; There are many pockets on workwear and floral prints and drawstrings result in more functional and comfortable looks.
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2018-09-13 65157
Originality -- 18/19 A/W Hot Material for Overcoat
Woolen fabric is a good choice. There are some new materials for overcoat this year. Alpaca is the best option for its softness, lightweight and warmth. Corduroy, plaid worsted wool, teddy fur and embroidered linter are all prevalent.
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2018-07-19 87917
18/19 A/W Men's Hot Items -- Coat
The hood is not just a decoration, it adds warmth and a sense of fashion to the item, and the loose profile perfectly matches the large pockets. The winter-ready colors including black, gray ,brown and olive green dominate the palette.
