Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
- Region
-
Item Category
- Style
-
2020-12-09 72898
Practical Aesthetics -- The Analysis of Dongdaemun Market in South Korea
This report concludes and analyzes salable and practical styles in Dongdaemun market. The most popular style is the lightweight, quilted, printed grandma style outerwear which features symbolic prints and deep V-neck design. It is also a major trans-seasonal item in Korean markets. Knitwear still holds a large proportion, with crocheted patterns to inject novelty. Improved workwear outerwear, trench coat style overcoats and outerwear without quilting are practical and versatile styles in the new season.
-
2020-11-27 69230
Practical Needs -- The Comprehensive Analysis of Guangzhou Markets
This report selects styles in Guangzhou wholesale markets in November and mainly analyzes thick outerwear. Regular puffa jackets are key this season. Mixed materials and decorations on the collar gain much attention.
-
2020-10-30 65113
Fashion Drives -- The Comprehensive Analysis of Shenzhen Womenswear Markets
This report concludes and analyzes Shenzhen Nanyou wholesale markets in October. Shenzhen Nanyou market is one of major bases for clothing design, producing and retailing. Its original designs gain much attention. Fashion sports style and casual lady style dominate the market. Tops and outerwear are main items. Styles center more on detail designs. Splicing is key. Deconstruction and splicing make a mock-layer effect. Color-blocking is eye-catching. This report focuses on details.
-
2020-08-29 95322
Key Designs -- Fashion Guide for Women's Puffa Jackets
The minimal trend of ready-to-wear drives puffa jackets to simplify details and silhouettes. Taping into consumers' demand for practicality, designers favor the reversible design on puffa jackets. Lining-style puffa jackets without quilting are easy to clean and care. Collarless design, lining-style puffa jackets without quilting and spliced fur are applied to reversible puffa jackets, lightweight shirt-style puffa jackets and soft leather puffa jackets.
-
2020-08-05 83902
Leisure Comfort -- The Comprehensive Analysis of Guangzhou Womenswear Markets
This report analyzes mainly UUS, SHISANHANG and KAPOK wholesale markets. Affected by this pandemic, orders and consumers decline sharply. On the whole, cotton & linen style and young lady style are dominant, and sportif and leisure items remain the mainstream. Fresh checks and ditsy create a youthful and girly vibe for dresses. Cotton and linen become the new trend.
-
2020-07-20 109744
Buyers Briefing -- Necessary Details and Styles
This season minimalism continues. Buyers can testify trends according to main items and details mentioned in this report. Using new fabrics to update popular items is advised to extend the wearing period of products.
-
2019-12-31 104325
Emerging Elements -- The Comprehensive Analysis of Womenswear at Hangzhou Market
As the most influential primary wholesale and distribution market in China, products of Hangzhou Si Ji Qing dress market circulate to Jiangsu Province, Zhejiang Province and Shanghai as well as some northern markets. This report analyzes the last batch of styles in A/W 19/20, and the popular styles in the future. In Hangzhou market, the young lady and the lady style are dominant, and retro elements will be more usual. In addition, POP will follow up the resort styles in January.
-
2019-12-11 85663
The Real Touch -- The Comprehensive Analysis of Womenswear at Guangzhou Markets
As the largest clothing wholesale market in China, Guangzhou influences the garment markets in Southern China. This report analyzes styles in wholesale markets, such as UUS, Huimei, Baima and Shisanhang. Styles have obvious regional features, and patterns are also changed. The fleece and berber fleece display the warm quality sense of autumn and winter. Styles in A/W 19 are simpler but more utility. The emerging crafts like pearlescent fabrics, cutout and woolen combination present the trend of Guangzhou wholesale markets. In addition, POP will still focus on spring styles in January.
-
2019-07-23 97220
Pre-Fall Styles in Japan -- Comprehensive Analysis of Womenswear in Japan's Retail Markets
Tokyo market takes the lead in Japanese styling. For pre-fall 2019, the native style remains, and popular elements are added. Colored stripes are most striking.
-
2018-12-14 149941
Puffer Coat -- 18/19 A/W Women's Item in Japanese Market
Puffer coats are staples of A/W 18/19 to keep warm and stylish. In the Japanese market, colorful puffa, collarless light jacket, multi-pocket work coat and mock-layer padded coats are key items, utilizing colors, layering or functional details to personify items.
-
2018-11-29 123410
Stylish & Protective -- 19/20 A/W Material for Men's Puffa
Puffer coats are key items in A/W 19/20. Washed cottons, camouflage fabrics, shape-memory nylons and reflective materials are important, updated with different approaches.
-
2018-10-30 134826
Rebellious Varsity Style -- 18/19 A/W Fabric Trend for Men's Jacket
Varsity style is rebellious yet understated. Designers recreate puffer jackets to tap into the trend.
-
2018-10-18 117325
Hot Items -- 18/19 A/W Boys' Wear in South Korean Market
Hot Items -- 18/19 A/W Boys' Wear in South Korean Market
-
2018-09-26 58233
Smart Casual -- Pre-Fall 2018 Women's Outerwear in Japanese Market
In the Pre-Fall 2018 Japanese market, outers are key items. Subtle quilted coats, blazers, sport jackets, padded jackets and lightweight trench coats utilize various details to create smart causal looks.
-
2018-09-19 137601
American Street Chic -- 18/19 A/W Outerwear of Designer Brand
It is no doubt that streetwear is all the rage now. At the same time, the success of Off-White™ and its founder Virgil Abloh indicates that high-end streetwear brands will have more opportunities in the market. Alyx, 032c and Y/Project are gaining popularity, they continue to provide iconic designs, but will they be the next Off-White™?
-
2018-09-13 140397
Functional Chic -- 18/19 A/W Sports Material for Menswear
Waterproof functional materials keep warm, decorated with reflective tapes to emphasize a sport style.
-
2018-09-07 156445
Japanese Fashion -- 18/19 A/W Coats of Streetwear Brands
Japanese Fashion -- 18/19 A/W Coats of Streetwear Brands
-
2018-08-31 85137
Retro Check -- 18/19 A/W Fabric for Men's Padded Coat
From trunk shows, catwalks to markets, men's padded coats use check materials as preppy style prevails. Glen plaid, preppy check, panel and overlapped design give a nostalgic twist to apparel.
-
2018-08-31 115298
Sporty Streetwear -- 18/19 A/W Color Trend for Women's Puffa
Driven by street sporty styles, puffas show a strong athletic feel. They opt for bright and glossy materials, especially nylons.
-
2018-07-31 171061
18/19 A/W Coat Fabric -- Japanese Aesthetic
European style is the current core of pop culture, but Japanese culture still underpins many hot brands , such as undercover, sacai and ambush.
-
2018-07-19 128728
18/19 A/W Men's Down Jacket -- Color & Fabric
The down jacket begins to shirk its heavy and plain stereotype, the application of colors and fabrics offers more options.
-
2018-07-12 102363
18/19 A/W Men's Hot Items -- Cotton-padded Jacket
An analysis of men's cotton-padded jacket.
