Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Young Woman Minimalist Comtemporary Smart Casual Business Leisure golf Indoor Sports Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese Korea-Version Preppy style Cotton&Linen Folk style Sustainability Haute Couture Essential Y2K Cool & Sweet American Casual Post-Apocalyptic Old-money Style Yama Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Chic Modern Elegance and sexy Party style Elegant commute Socialite Style Quiet Luxury
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2022-09-18 13965
Avant-garde Aesthetic -- The Analysis of Lesugiatelier The Womenswear Designer Brand
Seoul-based womenswear label Lesugiatelier—formerly SU GI—designs for the self-assured. Under the creative direction of Jinsuk Kim, the label gives classic tailoring archetypes and urban staples a futuristic, somber-chic twist, yielding androgynous silhouettes that glimmer with an untamed allure. Its detail-oriented collections—accented with asymmetrical draping and revealing cutouts—range from office-ready attire like structured power blazers and velvet lace-trimmed tops to streetwise gear like bulky bomber jackets and pipe-leg trousers with a pleated skirt stitched to their front. Infused with a maverick sensibility, Lesugiatelier makes tailored daily wear for the sophisticated enfant terrible.
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2022-09-13 70048
Sexy Poses -- The Analysis of Agent Provocateur The Benchmark Women's Underwear Brand
Agent Provocateur was founded in 1994 by Joseph Corré – son of Dame Vivienne Westwood – and designer Serena Reese, with the vision of luxury intimates as a celebration of unbridled femininity. Its comprehensive lingerie, nightwear and swimwear offering employs an impressive combination of exquisite fabrics and embellishments with adventurous cuts, designed to flatter and empower. Now one of the most esteemed names in lingerie design, the label is considered a hallmark of exacting construction and fantasy-driven aesthetics.
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2022-08-31 66417
The Analysis of Short Sentence The Women's Knitwear Designer Brand
Short Sentence was founded by the Chinese designer Guan Lin in 2015 to provide high-quality essentials for urban women’s wardrobe. Inspired by daily lives, Short Sentence focuses on creating high-quality products, and constantly explores fresh perspectives. The knitwear design of Short Sentence brings vitality and youthfulness through bright and bold colors. Variant stripes, color-contrast checks and delicate cutouts ensure the sophistication.
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2022-08-18 27691
Teenage Nature -- The Analysis of EviStub The Menswear Designer Brand
Original fashion brand EviStub was founded in 2020. Based on the fusion of modern clothing culture and practical retro aesthetics, it creates casual clothing for daily comfort and expresses the relaxation and freedom of stable core.
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2022-08-11 52744
The Analysis of Wynn Hamlyn The Women's Knitwear Designer Brand
Auckland Designer Wynn Hamlyn established his eponymous label in 2014. Wynn Hamlyn strikes a balance of playful palettes and relaxed textiles, coupled with feminine elegance. Showing an intimate attention to shape and silhouette, Wynn creates harmony between the classic and the eccentric. From Wynn Hamlyn's signature knitwear through to feminine dresses and tailored blazers, the collection established a parallel between bold and soft color selections, bridging the gap between moods and occasions.
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2022-08-05 65094
The Analysis of Andersson Bell The Women's Knitwear Designer Brand
Launched in Seoul the year of 2014, the brand “Andersson Bell” began from a Creative Director, who got an inspiration from contrasting two different cultures of Korea and Scandinavian. Andersson Bell was launched by reinterpreting Scandinavian vibes to create new objects from a point of Korean’s view. We can always see dazzling colors, geometric patchwork and cutouts on Andersson Bell’s knitwear. Besides, irregular hemlines and buttons also expand the fashion experience.
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2022-08-05 38989
Self Exploration -- The Analysis of Vetements The Menswear Designer Brand
Paris-based collective VETEMENTS grew out of a desire to escape the continual rebranding and reinvention of the fashion cycle. The brand presents refined alternatives to overthought design, focusing on singular, impactful pieces with immediate appeal rather than thematic seasonal collections. Nuanced touches of simplicity and flamboyance play out across pop culture–referencing streetwear, slick embroidered caps, and logo-emblazoned iPhone cases and accessories. Blending luxury and experimentation to offer a deconstructive take on couture-level streetwear, VETEMENTS reiterates its dedication to trend-transcending design.
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2022-08-04 21923
Young Attitude -- The Analysis of Chrrota The Menswear Designer Brand
Chrrota is a Chinese fashion brand founded in 2016. Inspired by military, industry and nature, the brand leads a thinking pattern of how to dress clothes - all the possibilities in the life can be expressed by clothing as a carrier. The combination between graffiti and fashion design introduces a youthful life attitude into the fashion culture, which has attracted those positive youths who are pursuing the trends.
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2022-07-29 18336
Cultural Journey -- The Analysis of Bluemarble The Menswear Designer Brand
BLUEMARBLE is a menswear label founded by Anthony Alvarez in 2019, the brand is based in Paris, France. Anthony launched Bluemarble, promoting the individuality in each of us to a universal level. At the heart of Bluemarble lies the commonality between world cultures through the vibrancy of youth. He embraces his recollections and embarks on a voyage that celebrates life and the singularity of people. Notes, images and memories from Anthony’s travels are translated into garments which have already garnered popularity among his friends and celebrities worldwide.
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2022-07-28 65234
Playfulness & Street -- The Menswear Designer Brand Analysis of The Museum Visitor
Known for its gender-neutral pieces and artistic interpretations, The Museum Visitor is a Korean brand established by Park Moon-Soo in 2016. Having studied fashion and art in San Francisco and Berlin, Park Moon-Soo makes the brand a carrier of his own artwork. Crafts like hand painting, graffito and printing are widely applied in his design. The graffiti on the bags are all drawn by the designer himself. In fact, The Museum Visitor is regarded as a carrier of Park’s individual artistic design rather than just a menswear brand. Key words of the brand: Berlin, Painting, Graffito, Boy.
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2022-07-25 77381
Above Comfort -- The Analysis of Alexander Wang The Menswear and Womenswear Brand
Being awarded the CFDA/Vogue Fashion Fund for several times, Alexander Wang (Daren Wang) is the youngest and the most popular Chinese-American designer in the New York fashion industry. In 2004, Wang set up his namesake label featuring detail processing. Besides, the pursuit of free and rebellious spirits is infused into his design. His inspiration comes from the East Side of New York, where he likes the uninhibited lifestyle and arrogant, indifferent attitude of skateboarders. From Wang's menswear and womenswear, we can feel his pursuit of freedom and disdain for luxury, which has attracted the young generation. In addition, Alexander Wang also designs apparels for fashion celebrities and stars. Even the hottest idols are also his fan.
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2022-07-23 35205
Easy Freshness -- The Designer Brand Analysis of MUSED
MUSED, a Korean designer brand, takes a deeper look inside ordinary and usual things in life to find its fresh take. The S/S 2022 collection is natural and cozy with eye-catching palettes like apple green, original milk white and fresh blue. Sophisticated silhouettes enliven the practical items and explore a distinctive style.
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2022-07-23 33807
Tough Girls -- The Analysis of GOEN.J The Womenswear Designer Brand
GOEN.J is a namesake label founded by the designer Goen Jone in 2012. Designer hopes women can keep the romance and sincerity of girls as they growing. Feminine ruffles and crinkles are conflicted with tough architectural silhouettes to show a unique aesthetic. For S/S 2022, ruffles and crinkles are still the key points.
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2022-07-22 17436
Architectural Aesthetics -- The Analysis of wooyoungmi The Womenswear Designer Brand
The Korean designer Wooyoungmi launched her eponymous label in 2002. Influenced by her father who is an architect, she believes “the core of design comes from architecture” and takes in inspirations from it. Some parts of the apparel are enlarged such as neckline, pocket, shoulder and sleeve. In the 2022 SS collection, larger-proportion pockets and cuffs with slick tailoring highlight the architectural structure and aesthetics.
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2022-07-22 22422
The Analysis of Derek Lam 10 Crosby The Women's Knitwear Designer Brand
Derek Lam brand was founded in 2003 and Derek Lam 10 Crosby collection was launched in 2011. Derek is from San Francisco, California and attended Parsons School of Design. "My idea for this collection is to reach a woman who desires clothing that will carry her through every aspect of her life, from the more formal, go to work occasions and also for the more informal aspects of her life. It really reflects the style and sensibilities which I see all around me, whether it be right out my window, on Crosby street, in Los Angeles or Dallas. This collection is created with an accessible appeal while maintaining my core design principles: Clothing of value and integrity of design."
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2022-07-22 6857
Monaco in Happiness -- The Analysis of RHUDE The Menswear Designer Brand
Founded by Rhuigi Villaseñor in 2013, RHUDE is a streetwear label born out of Los Angeles. It merges rebellious accent of Grunge with a high-level sense of Luxury to create one-of-a-kind pieces. RHUDE is derived from the word “Rude” as Rhuigi’s rebellious way to fight against the strict environment he grew up in. Until now, RHUDE has made a large number of hot and classic items such as traxedo pant, marlboro shirt and cargo pants. Wide recognition of this real America streetwear brand came from endorsements by stars and celebrities like Kendrick Lamar, A$AP Rocky and Justin Bieber.
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2022-07-19 52141
Permanent Minimalism -- The Analysis of Le 17 Septembre The Womenswear Designer Brand
Le17 Septembre was launched by EunHyeShin in Korea in 2013. It takes name from her birthday and uses what she wants to wear daily as inspiration. Based on utility, the garments are easy to wear without limits. The brand is coveted for its tidiness and minimalism made by fine craftsmanship in Korea. Minimalist silhouettes, distinctive textured fabrics, and calm colorways are experimented on different garment structures to keep a perfect distance and space between body and fabrics. Le17 Septembre S/S 2022 collection is a curation of timeless and effortless pieces, continuing with sleek silhouettes, unfussy styles and low-saturation neutral shades.
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2022-07-19 71051
French Courtyard Girl – The Analysis of VITALSIGN The Womenswear Designer Brand
VITALSIGN is a niche brand founded by a Korean designer, which features a French countryside girlish style. Puff sleeves and ditsy florals are widely used to create romantic yet unconventional daily wear with a hint of European vintage accent. VITALSIGN’s S/S 2022 collection, titled BLOSSOM, symbolizes the end of tedious time and the beginning of new life. As winter goes and spring comes, the flowers fill the air with their fragrance. Sprouts and blossoms awaken the dull life. This season pays attention to: sweet blouses, casual polo shirts, nautical style, preppy style and pants.
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2022-07-15 18948
Rebellious Minimalism -- The Analysis of Coperni The Womenswear Designer Brand
Coperni, the French designer brand, makes elegant, high-level and daily pieces in pursuit of everyday practicality and sense of design. The brand emphasizes modern minimalism and offers a sexy and avant-garde style that is not so exaggerated. Prints and tailoring as the key crafts, express fashionable yet rebellious minimalism and endows women with a resolute and persistent characteristics. The S/S 2022 collection merges futurism with tradition. The classic, utility silhouettes and intricate cuts are beloved by celebrities and consumers. Avantgarde and hot pieces embrace everyday outfits that show personality.
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2022-07-15 59439
Fresh Summer Day -- The Kidswear Designer Brand Roanjane
Roanjane, a kidswear designer brand from Korea, is one to watch for pure colors, exaggerated ruffles and layering designs. Unisex style and mashup are also recommended. The designer informs contrast colors and employs sophisticated tiny accessories to brighten up every fashion item.
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2022-07-15 8261
The Analysis of RICCIWEE The Menswear Designer Brand
RICCIWEE is an independent fashion brand founded by Yani Fang, Bing Wei co-directed by Samir Farah and Yaqian Fang. RICCIWEE inspiration comes from art and culture. The value that the brand represent is ‘Dress No Gender’. Known for merging masculine and feminine in the design techniques, print and colors. The sourcing of the fabrics is curated from high-quality and well-cut garments.
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2022-07-14 60946
Cool Girls -- The Analysis of YUSE The Womenswear Designer Brand
YUSE is a native Korean designer brand. With its elegant styles, clean cuts and darker colors, the label provides statement wardrobes for modern urban ladies. Themed ‘Virtual Tour’, Summer 2022 collection used irregular cuts and unique prints to develop T-shirts and slips. Soft fabrics and slim fits interpreted the romance and sexiness of women.
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2022-07-13 64891
French-style Girl -- The Analysis of Cest Moidew The Womenswear Designer Brand
Cest Moidew(means ‘me’ in French) is an independent designer brand founded in Korea in 2013. The brand provides statement womenswear for daily lives and office. Drawing inspirations from the wonderful surroundings, designer creates a romantic French style.
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2022-07-13 27923
Light Rhythm -- The Analysis of Lemaire The Menswear Designer Brand
Lemaire is a French designer brand founded by Christophe Lemaire, the former creative director of Hermes, and Sarah-Linh Tran in Paris in 1991. They opt for high-quality fabrics to develop versatile pieces for daily lives. Centering on minimalism, designer uses soft earthy tones and loose cuts to create a Parisian wardrobe that can not be defined by time and trend.