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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • Commuting Lady -- The Analysis of Benchmark Womenswear
    Hot

    2024-04-03 8073

    Commuting Lady -- The Analysis of Benchmark Womenswear

    The dressing styles of new urban women are diverse and not lacking in personality. They pursue simple yet stylish designs, using colors to enhance their unique temperament. At the same time, they also attach great importance to comfort and texture. Comfortable materials and suitable silhouettes, combined with simple lines and colors, create a relaxed and enjoyable workplace atmosphere. Representative brands of Commuting Lady, such as Maje, MO&Co, and Edition, have distinctive and distinctive styles. The core design points of this style include detailed decoration, high-quality materials, needle combinations, and silhouette design.

  • The Analysis of LILANZ Men's Clothing Benchmark Brand

    2024-03-25 12028

    The Analysis of LILANZ Men's Clothing Benchmark Brand

    Taking "Chengfan Qixia" as the theme, inheriting creative inspiration from traditional culture and art, integrating contemporary art style for exploration and innovation, and colliding with the spring and summer stories belonging to Lilang. LILANZ's new products this season have a high proportion of business and leisure styles, followed by commuting outdoor and urban work style. The overall pursuit is high quality and comfort, while also maintaining a sense of firmness. Attention is paid to detail processing to increase the layering and fashion sense of the clothing. The design of fabrics, colors, and styles changes to meet the needs of different occasions and showcase diverse charm.

  • Elegant Leisure -- The Analysis of DIOR MEN The Luxury Menswear Brand

    2024-03-15 18625

    Elegant Leisure -- The Analysis of DIOR MEN The Luxury Menswear Brand

    The DIOR MEN 2024 summer men's clothing advertising campaign showcases a dreamy and ethereal setting with delicate images, interwoven with bright colors such as blue, green, yellow, orange, and pink, echoing the looks in fashion shows, and delicately balancing the restrained atmosphere and luxurious charm.

  • The Analysis of Bosie Agender The Benchmark E-Commerce Brand
    Data Reports

    2024-03-07 6034

    The Analysis of Bosie Agender The Benchmark E-Commerce Brand

    Bosie Agender 2024 early spring collection takes inspiration from the "Secret Garden" and injects the vitality and romantic atmosphere of spring into the series creation. It uses natural and emotional healing colors, blends poetic design vocabulary, and uses clothing as a carrier to conceive and present a three-dimensional garden that can be carried with you.

  • Classic Elegance -- The Analysis of Givenchy The Luxury Knitwear Brand
    Hot

    2024-02-29 29889

    Classic Elegance -- The Analysis of Givenchy The Luxury Knitwear Brand

    A new advertising campaign for the 2024 Spring/Summer women's ready to wear and accessories series has been released, with exquisite cutting to create a modern style. French romance and modern aura perfectly blend, and bright colors present an elegant style in a graceful manner.

  • Ethnic Brightness -- The Analysis of EP YAYING The Benchmark Womenswear Brand

    2024-02-29 18673

    Ethnic Brightness -- The Analysis of EP YAYING The Benchmark Womenswear Brand

    EP YAYING explores the ethnic costumes of the Miao and Yi ethnic groups and endows them with contemporary imagination. From colors and totems to texture and silhouette, EP YAYING focuses on the intricate details of fine weaving and embroidery, showcasing the diverse forms of traditional Chinese aesthetics. Through elegant and elegant forms, EP YAYING looks at the Chinese culture that runs through ancient and modern times.

  • Roam the Green Field -- The Comprehensive Analysis of Benchmark Kidswear Brand
    Hot

    2024-02-20 29858

    Roam the Green Field -- The Comprehensive Analysis of Benchmark Kidswear Brand

    Spring is warm and flowers are blooming, and many domestic brands are launching a new season of "light outdoor" children's clothing for spring and summer. On the basis of meeting basic outdoor functional requirements, we further extend the fun outdoor style and create an ideal outdoor country with dreamy colors, full of vitality and childlike fun. Let children bid farewell to the dull buildings, step out of ordinary streets and alleys, and encounter the traces of spring breeze in a corner of the city, reaching out to explore that little bit of greenery.

  • Wealthy Girl -- The Popular Style of E-Commerce Womenswear Brand

    2024-02-02 31243

    Wealthy Girl -- The Popular Style of E-Commerce Womenswear Brand

    The style of a wealthy lady is a high-end, fashionable, elegant, and ladylike dressing style originating from Western aristocratic women, which has won the love of many modern women with its noble temperament and elegant demeanor. The dressing style of a socialite emphasizes the simplicity and purity of colors, emphasizes materials and texture, and exquisite cutting and fitting styles highlight the wearer's taste. The dressing style of a socialite has several characteristics, such as strengthening the upper body size, highlighting the waistline, diverting attention, and using classic elements, which can increase the aura and layering, showcasing a graceful figure and feminine charm.

  • Inner World -- The Analysis of MM Maimeng Benchmark Womenswear Brand

    2024-02-01 48927

    Inner World -- The Analysis of MM Maimeng Benchmark Womenswear Brand

    This report analyzes the MM Maimeng 2024 Early Spring collection, with the theme of "Inner World", inspired by the wonderful glaze colors of kiln transformed glazed objects. This season focuses on light color schemes, emphasizing practicality and a sense of luxury in layering the same color scheme. Knitwear, straight skirts, and suit sets are the core categories.

  • Urban Pioneer -- The Comprehensive Analysis of Menswear E-Commerce Brand

    2024-01-26 6581

    Urban Pioneer -- The Comprehensive Analysis of Menswear E-Commerce Brand

    Urban avant-garde men's clothing emphasizes a sense of balance in overall matching, usually using loose and comfortable dressing methods to present smooth and layered lines, adopting slim and geometric cuts, emphasizing the avant-garde sense of lines, showcasing fashion and futurism through sharp lines, and creating unique clothing styles; Pursuing simple and exquisite design, paying attention to detail handling, clothing often focuses on simple lines and classic colors, making the clothing look clean and neat; Show layered outfits by overlaying different styles of items.

  • Urban Streets -- The Comprehensive Analysis of Luxury Brands

    2024-01-20 27809

    Urban Streets -- The Comprehensive Analysis of Luxury Brands

    Urban street style is a fashion style that combines urban street style and micro trend elements, emphasizing fashion sense and personalization, and combining popular culture, street fashion, and trend elements. Urban trendy styles are usually based on simple and casual clothing styles, paired with bold contrasting colors, unique prints and patterns, showcasing a avant-garde and personalized attitude. At the same time, some iconic street elements will also be used, such as graffiti, punctures/abrasions, distresses, etc., to increase visual impact and express unique personalities.

  • Urban Business -- The Comprehensive Analysis of Luxury Brand

    2024-01-12 27720

    Urban Business -- The Comprehensive Analysis of Luxury Brand

    Mature business style emphasizes the overall style's conciseness, formality, and professionalism. The classic cutting and styling focus on fitting and slimming; Prefer neutral colors in terms of color, giving a stable and professional impression; The detailed design is concise and neat, avoiding excessive and cumbersome decorations, striving for simplicity without losing taste. The quiet luxury style emphasizes clothing with high quality and practicality. In terms of color, neutral colors such as blue, white, gray, and rice are the choice direction, while retaining simple main colors to emphasize the overall harmony; Smooth lines, appropriate cutting, simple and sophisticated design, combined with textured fabrics, create a restrained and sophisticated atmosphere for dressing. The commuting outdoor style combines the characteristics of business and outdoor sports, emphasizing the practicality and comfort of clothing, incorporating design elements that conform to modern urban aesthetics and convenient living, and pursuing multifunctionality to cope with the scene transition between daily work and outdoor environment.

  • Quiet Luxury -- The Comprehensive Analysis of Luxury Leather & Fur Brands
    Hot

    2024-01-10 6353

    Quiet Luxury -- The Comprehensive Analysis of Luxury Leather & Fur Brands

    Quiet luxury is synonymous with simplicity, while advanced comfort and minimalism incorporate a touch of romance. Compared to simple European style, the elegance of this style is more mature, while being more restrained compared to romantic styles. Fur in this style pays more attention to the fit with the body shape in terms of design, followed by material selection and detailed design, combining practicality with a sense of fashion. Representative brands in the simple European style include FENDI, PRADA, HERMES, Bottega Veneta, etc. These brands have distinct styles and unique features, with core design elements such as quiet luxury dressing, Swakara, distressed and rubbed colors, and highlighting texture with fur integrated designs.

  • Office Lady -- The Analysis of Luxury Suit Brand

    2023-12-22 35086

    Office Lady -- The Analysis of Luxury Suit Brand

    The suit of the 2024 early autumn workplace female lead style not only combines luxury and delicacy with a mature and stable aura, but also has a fashionable sense of individuality. The outline is mainly designed with a clean and neat appearance; In terms of fabrics, high-quality wool and worsted fabrics are used; In terms of details, the recently popular hardware girl style has also become a support point for elite dressing in the workplace. The integration of luxurious hot diamonds, metal logo buttons, floral crystal embroidery and other elements adds a luxurious texture to the single item; The colors are mainly black, white, gray, and elegant, showcasing a combination of fashion and elegance.

  • Urban Night -- The Analysis of Louis Vuitton Luxury Menswear Brand

    2023-12-19 65040

    Urban Night -- The Analysis of Louis Vuitton Luxury Menswear Brand

    The Louis Vuitton 2024 early spring men's collection draws design inspiration from the Northern Lights and bonfire culture. Illuminate ready to wear items such as shirts and jackets with gradient colors; Grain printed canvas and midnight blue flame pattern run through the classic handbag artwork, echoing the theme of a campfire; Camouflage patterns are presented in abstract forms of concreteness and haziness on clothing, playing with the possibility of diverse shapes.

  • Gentleman Style -- The Analysis of Polo Ralph Lauren The Luxury Menswear Brand

    2023-12-05 26908

    Gentleman Style -- The Analysis of Polo Ralph Lauren The Luxury Menswear Brand

    Polo Ralph Lauren was founded by Ralph Lauren in the United States in 1967 and is known for its iconic polo shirt. Its design style is fashionable and elegant, drawing on the elegance of British nobility and the casual style of American sports, forming the brand's unique American style. Polo Ralph Lauren's design works have gained attention and love worldwide due to their exquisite craftsmanship, high-quality fabrics, and classic tailoring. Polo Ralph Lauren's sweater continues traditional classic styles such as V-necks, round necks, and hoodies, emphasizing the selection of high-quality materials such as pure wool and cashmere. The color selection ranges from classic neutral tones to bright and bright colors, meeting the needs of different tastes and occasions.

  • Elegant Commuting -- The Analysis of EIFINI Women's Wear Benchmark Brand

    2023-11-30 31048

    Elegant Commuting -- The Analysis of EIFINI Women's Wear Benchmark Brand

    In EIFINI's 2023 winter collection of new products, the key color scheme is Maillard, followed by a higher proportion of pink and light purple; Overcoats, knitwear, and knitted dresses are the core categories of the brand this season. This report will gradually expand on the brand's theme, key colors, key items, and key styles for this season.

  • Elegant and Exquisite -- The Analysis of Balmain The Luxury Womenswear Brand

    2023-11-22 30691

    Elegant and Exquisite -- The Analysis of Balmain The Luxury Womenswear Brand

    Balmain is a French luxury fashion brand founded by Pierre Balmain. Since its establishment, the brand has been known for its high-end customization and elegant and exquisite design. Balmain's knitted pieces blend traditional knitting techniques with the brand's unique design language. The brand not only emphasizes the selection of high-quality knitted fabrics, such as fine wool, silk, and high-end blended fabrics, but also pays attention to the handling of details, cleverly integrating elements such as unique metal decorations and gorgeous buttons into knitted items, increasing their sense of luxury and uniqueness.Balmain's design style blends classic and modern elements, full of drama and feminine charm. Known for its exquisite tailoring, complex details, and vibrant colors, it brings people a highly fashionable, personalized, and confident attitude.

  • Chinese Style -- The Comprehensive Analysis of Benchmark Kidswear Brand

    2023-11-20 19586

    Chinese Style -- The Comprehensive Analysis of Benchmark Kidswear Brand

    Improved Chinese style children's clothing is a fashionable children's clothing series that combines traditional Chinese elements with modern design concepts. It has improved and interpreted traditional Chinese style clothing, aiming to showcase classical elegance while incorporating modern fashion elements, creating a unique cultural charm for children. The design inspiration comes from traditional Chinese culture and ancient art, guiding children to love and understand traditional Chinese culture. By wearing such children's clothing, children can feel the charm of traditional Chinese culture and cultivate appreciation and respect for traditional aesthetics.Utilize traditional techniques such as embroidery, printing, gilding, makeup imitation, and weaving gold, as well as traditional Chinese style clothing and Hanfu shapes, such as Tang style skirts, Ming style Hanfu, Tang clothing, and qipao. Improve traditional Chinese clothing, continue the beauty of Chinese clothing, and promote and inherit culture. At the same time, attention is paid to the selection of colors and traditional Chinese colors and patterns, making children's clothing more distinctive in Chinese style.

  • Genderless Fashion -- The Analysis of Crying Center The Benchmark E-commerce Menswear Brand
    Data Reports

    2023-11-15 15169

    Genderless Fashion -- The Analysis of Crying Center The Benchmark E-commerce Menswear Brand

    Crying Center is a China-Chic brand founded in 2017 in Guangzhou, which is co founded by a team of many young designers. The brand style is unique, and each season's collection is designed by different managers in turn, so the brand style will create a contrast and freshness due to different designers. Single items can be controlled by both men and women, and the colors are not limited to the stereotypical Japanese black, white, and gray. In addition to the design sense of the style, clothing always breaks everyone's conventional impression from color to pattern. As a versatile daily item, it has a unique style.

  • Mountain Camping -- Comprehensive Analysis of Men's Wear E-commerce Brands

    2023-11-14 30732

    Mountain Camping -- Comprehensive Analysis of Men's Wear E-commerce Brands

    It is undeniable that various styles based on outdoor sports culture are still an indispensable part of the trend in the future. In the fast-paced era, people nowadays are more willing to slow down and participate in some outdoor activities. Mountain style, as a style that combines beauty and practicality, emphasizes multi-level, functionality, and compatibility. Mainly natural colors such as earth and forest colors, such as khaki, military green, grayish blue, and black. The main manifestation is a leisurely and comfortable outdoor lifestyle and dressing attitude, emphasizing comfort, relaxation, and natural retro style. Clothing has become a cultural symbol for people's desire to "return to nature", and the new natural outdoor style is a manifestation of the will of young people to live. They want to use clothing to label their outdoor life in the high-rise city.

  • Bright Color Puff -- The Analysis of DONGDONGZHOU The Down Jacket Designer Brand

    2023-11-08 5713

    Bright Color Puff -- The Analysis of DONGDONGZHOU The Down Jacket Designer Brand

    DONGDONGZHOU is a down jacket designer brand established in Hangzhou, China in 2021. The brand adheres to the concept of restraining the classic silhouette of clothing and redesigning it in a modern style. The style is mainly simple and high-end deconstructed down, striving to not excessively highlight individual design points, hoping to provide more possibilities for daily wearing and matching with overall proportion and pleasant colors. In the autumn and winter of 23/24, the main feature is a 95 goose down, gallbladder free, puffy down jacket with rich details, including practical detachable sleeves, a highly protective collar hat, interesting color contrast stitching, and reversible wearability. With moderate popular bright colors and rich details, it creates a strong affinity and gender inclusive down style, and enhances compatibility with a loose silhouette.

  • The Analysis of Jorya The Benchmark Womenswear Brand

    2023-11-01 29550

    The Analysis of Jorya The Benchmark Womenswear Brand

    JORYA 23AW takes GENTLE WOMAN as the theme and draws inspiration from the classic romantic comedy "Anne Hall". It blends the popular silhouettes of the 1980s between fashion and art, fashion and old money, breaking the inspiration lines and overturning the awakening of traditional and personalized consciousness. The overall style of this season leans towards a less formal and academic style, with the Maillard color scheme and red color scheme being the key colors, while knitwear, woolen jacket, and dress are the key items of this season. The following content will be analyzed.

  • French Elegance -- The Analysis of Maje The Luxury Womenswear Brand

    2023-10-31 43726

    French Elegance -- The Analysis of Maje The Luxury Womenswear Brand

    The Maje brand was founded by Ms. Judith Milgrom, the founder and design director, in 1995. She is committed to creating personalized and pleasing daily clothing for free, independent, and fashionable women. Judith Milgrom was born in the passionate coastal town of Morocco and grew up in the romantic capital of Paris. Maje's design style also adds vivid colors and religious atmosphere to the romantic and soft beauty, making it a very popular French luxury brand in recent years. Maje's sweater design is mainly in a mature and elegant style, presenting a youthful and energetic design through delicate stitching, stripe application, and other elements. The full-length jacquard enriches the overall visual effect and adds highlights to the overall design.

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