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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • The Analysis of Gucci's Ready-to-wear Runway Show

    2023-06-07 74062

    The Analysis of Gucci's Ready-to-wear Runway Show

    As technology moves the world ever closer and the lines begin to blur, hybridisation shone through as the overarching theme of the recently unveiled Gucci Cruise 2024 collection in South Korea. To emphasise this theme of blending cultures and genres, the iconic House set its show against the illuminated 14th century backdrop of Seoul’s Gyeongbokgung Palace to deepen the ties it has had with the city since 1998.The collaboration with Korean artist RamHan, who introduced surreal patterns, is a highlight of this season. The collection combines the urbanistic style of the 90s with the current trends, creating a fresh and exciting new spark.

GUCCI Athleisure Trend Analysis Report

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