Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2024-04-01 4929
Mix-&-match Innovation -- The Menswear Runway Analysis of RHUDE
The RHUDE 24/25 Autumn/Winter collection Out of Range has gone through a series of stages including retro, college, outdoor, urban, and nighttime. From college casual to elegant tailcoats, these outfits all have constantly changing silhouettes: slim fit mailman jackets and oversized jeans, straighter cushioned workwear sets, looser streetwear... They are all paired with fur jackets that have been repurposed as retro styles, or pajama interiors that match different styles. This season also emphasized some sense of formality, specifically manifested in perfectly structured suit jackets with padded shoulders and large lapels, as well as classic dark tone suits in different styles.
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2024-02-29 6893
Commuting Moments -- The Menswear Runway Analysis of Solid Homme
Solid Homme's 24/25 autumn/winter collection is inspired by the loneliness of modern urban life, with the runway focusing on the iconic commuting scene of bus stops. Through the delicate fusion of blue information flow, silk grass green, poppy red, and moss gray, it creates a unique artistic atmosphere that depicts the inner exploration of career travelers. The loose cut jacket paired with tight knit bottoms vividly depicts the romantic and melancholic emotions contained in urban life by balancing proportion and texture.
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2024-02-01 9074
Maritime Adventure -- The Menswear Runway Analysis of Emporio Armani
In the harsh winter, the cold and restless sea connects various continents. In the 24/25 autumn/winter men's clothing collection, Emporio Armani takes inspiration from ships crossing the Atlantic and bravely crossing the Atlantic, with a black lighthouse as the background. She tries new perspectives and explores sexual temperament. Adventure and an open mindset have always been important themes for Emporio Armani, opening and closing with the classic work "Il Mare D'inverno" (Winter Sea), adhering to the spirit of boldness, with clear silhouettes, wide shoulders, and exquisite design, paying tribute to the charming classic dressing style and showcasing the elegant temperament of the harbor style.
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2024-01-30 22770
A/W 24/25 Stitch & Yarn Trend for Men's Knitwear Runway
The 24/25 men's sweater runway focuses on the use of needlework yarn, with minimalist style subtracted in the design, and the texture and material of the yarn are particularly important. The classic cable combination is youthful and full of vitality, while the versatile floating thread stitch enriches the effect of the sweater. The blurry and touching look is like a beautiful and unique jacquard, with a variety of colorful yarns.
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2023-12-04 59788
Retro Fashion -- The Comprehensive Analysis of Men's Runway
The popularity of retro fashion continues to rise, and the 2024 Spring/Summer runway includes styles such as retro street trend, new American leisure, informal colleges, sports clubs, and New Vintage. The retro street trend integrates American street culture such as skateboarding, street dance, graffiti, and rap, and is loved by trendsetters with a diverse yet unconventional attitude; New American leisure is inspired by 90's American culture and lifestyle, emphasizing a relaxed, comfortable, and comfortable dressing experience; Compared to Ivy Style, informal colleges are more gentlemanly and rebellious, with a more lively use of colors; Sports clubs are inspired by American sports and have developed a series of trendy items, with baseball jackets and rugby shirts as their core items; New Vintage combines nostalgic elements with modern design, with a focus on fading treatment through water washing and acid washing, as well as aging through wear and tear, showcasing a unique personality and fashion attitude.
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2023-10-24 74732
Unclean Bookworm - The Women's Runway Analysis of Miu Miu
The Miu Miu 2024 Spring/Summer collection was slowly staged on the last day of Paris Fashion Week at the Palais d'Iena in Paris. This season, Miuccia Prada teamed up with artist Sophia Al Maria to reflect on existing definitions and respond to modern aesthetics with the theme of "The Law of Beauty". Nowadays, Miu Miu girls are no longer a projection of certain fantasies. By mixing and matching atypical fashion styles, they break away from the fantasies of the elite class and become more concrete.
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2023-06-14 51632
A/W 23/24 Women's Runway Analysis of Sweatshirt
In the color palette of 23/24 A/W women's fashion runway, the color palette focused on neutral tones and sophistication. Black dominated the collection, with jet black adding a touch of street charm. Stone-washed blue was also a standout, offering a gentle and fashionable feel. This minimalist color scheme allowed women to showcase their style and confidence during the season.
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2023-06-07 74062
The Analysis of Gucci's Ready-to-wear Runway Show
As technology moves the world ever closer and the lines begin to blur, hybridisation shone through as the overarching theme of the recently unveiled Gucci Cruise 2024 collection in South Korea. To emphasise this theme of blending cultures and genres, the iconic House set its show against the illuminated 14th century backdrop of Seoul’s Gyeongbokgung Palace to deepen the ties it has had with the city since 1998.The collaboration with Korean artist RamHan, who introduced surreal patterns, is a highlight of this season. The collection combines the urbanistic style of the 90s with the current trends, creating a fresh and exciting new spark.
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2023-02-20 20087
Urban Geometry -- The Menswear Runway Analysis of Etro
De Vincenzo’s Etro takes to Milan Fashion Week to present its Fall/Winter 2023 collection. The Italian label finds a new direction saturated in ‘70s codes, and it happens to be the perfect vision for a brand shake-up. Merino wool made up numerous opening looks, with jumpers and cardigans shaping a relaxed, casual identity for the House. Those garments incorporated muted palettes and geometric shapes, leather buttons and soft details — shoulders curved naturally, hems fell below the waist, and everything screamed “comfort.”
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2023-02-07 52428
The Oasi of Cashmere -- The Menswear Runway Analysis of Zegna
Zegna Winter 2023 collection closed out the Milan Men’s Fashion Week with a perfect finale show. Themed “The Oasi of Cashmere”, the winter fashion show offered five gray pieces, iconic Oasi Cashmere and related products to deepen the sustainable approach of Zegna Oasi. The discovery of more material possibilities rebuilds the cashmere menswear. The tension of silhouette better expresses the relaxing design and youthful attitude of designer.
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2022-09-07 33582
Western World -- The Menswear Runway Analysis of Casablanca
With only a few, short years in as a burgeoning design label, Charaf Tajer’s Casablanca has shown no signs of slowing down. For Spring/Summer 2023, the brand upped the ante in Paris and utilized a horse pen stage setting to showcase its western-inspired collection. Working from three different themes – Vaqueros, Phantastica and Nature & Architecture – Tajer presented distinct clothing elements based on an overarching “Future Optimist” approach.
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2022-08-09 50103
Surfing Culture -- The Menswear Runway Analysis of Dsquared2
Taking to Milan, the Caten duo Dean and Dan have showcased DSQUARED2’s vibrant Spring/Summer 2023 Menswear collection. Paying homage to the Bob Marley Foundation, the collection features everything from 70s-inspired outerwear to the symbolic use of colours in the Jamaican flag (yellow, black and green). In an additional collaboration with Honda motorcycles, Dsquared2 combine their Marley inspiration with two starkly contrasting personas; the relaxed surfer and the rambunctious biker. And while a junction between the musical legend and the motorcycle company may seem a little odd at first, there’s actually a deep-rooted vein that joins the two together in perfect harmony – the designers aimed to symbolise both the vibe and rebellion of Marley’s time, surf culture, and 1970s Jamaica.
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2022-07-28 69239
Futurism -- The Menswear Runway Analysis of Givenchy
On the second day of Paris Fashion Week, Matthew M Williams staged his first-ever standalone menswear show for Givenchy. The Spring/Summer 2023 collection was inspired by the people closest to Williams, including the artists, designers and musicians who inspire him, acting as a both the modern day menswear world and Givenchy’s artisanal heritage.
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2022-07-21 97872
Nautical College -- The Runway Analysis of KENZO
For the KENZO Spring/Summer 2023 collection, artistic director Nigo dips into the archives with silhouettes and motifs that allude to the designer’s discovery of the brand and the fashion landscape he was exposed to as a teen. Most of all, the collection showcases an array of de- and re-constructed pieces of the iconography of Kenzo Takada, and finds inspiration from the DC Brand Boom of 1980s Japan where colorful and cartoon-ish animal motifs meshed with the fashion culture of Paris—the spirit of SS23.
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2022-07-18 64899
Born in Oasi Zegna -- The Menswear Runway Analysis of ZEGNA
The ZEGNA Summer 2023 Fashion Show was presented live from Oasi Zegna, the home of the brand values and 100 sq.km nature park. Always looking ahead while keeping track of roots, it is here that Artistic Director Alessandro Sartori introduces new shapes and textures as he builds an evolving language in style. Rooted in sartorial ethic, his elevated wardrobe is attuned to the here and now. “My work stems from one single question: what’s next for tailoring and for the needs and the fast-paced lives of today?"
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2022-07-05 86077
Movement & Expression -- The Runway Analysis of Rains
Rains a Scandinavian label founded in 2012. Its collections blend a conceptual-meets-functional design approach, a strong urban inspiration, and a signature fabric identity. Rains brings its neo-Scandinavian aesthetic, unisex collections, and consistently surprising curation to consumers across four continents. Spring/Summer 2023 collection ‘Connect’ explores underground connection and the power in being seen and heard. Subcultural synthesis fueled by the universal conduit of music - the most powerful connector. The pulse that drives a composition of color and form - movement and expression.
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2022-06-22 67026
A Basketful of Summer -- The Menswear Runway Analysis of Emporio Armani
Emporio Armani took to the Milan Fashion Week stage to unveil its refined Spring/Summer 2023 collection, officially dubbed “A Basketful of Summer." "Summer is defined by lightness, in attitude and spirit lightness as immediacy and the sheer joy of living and dressing for the season: choosing clothes and accessories to throw on without too much thought,” the official collection notes read. “This collection by Emporio, the brand that Giorgio Armani has always seen as a container of possibilities, resembles a wicker basket, full of surprises that will bring the holiday spirit to the city and give any holiday the appropriate fresh and composed feel.”
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2022-03-24 92531
Detail & Craft -- The Comprehensive Runway Analysis of Women's Knitwear
Women’s knitwear on A/W 22/23 runway shows focuses on rhinestone, bead, and patchwork to develop more sophisticated pieces. Notably, the patchwork in autumn and winter is crisp and solid. Ruffles, metallic accessories, fringes, hand stitches, and cutouts are the main details.
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2022-03-10 86509
Infinite Energy -- The Comprehensive Runway Analysis of Menswear(Key Style)
Infinite Energy taps into functional sportswear and outdoor workwear to analyse the latest trend. The theme is divided into four styles: High-street Techwear, Industrial Wasteland, Vibrant Performance, and Practical Outdoor.
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2022-03-09 70006
Natural Traveller -- The Menswear Runway Analysis of Dsquared2
Stepping into the Dsquared2 venue felt like déjà vu of going through the airport: Guests duly queued to display their vaccine certificates along with their tickets before moving into a larger area where piled suitcases replaced seats here and there. Meeting Dean and Dan Caten backstage, one indeed could have the feeling they just returned from a relaxing trip: revitalized, energized and ready to tackle the new year with fresh ideas and resolutions.
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2022-02-21 62985
Back to the West Coast -- The Menswear Runway Analysis of Amiri
Amiri released his fall collection for the first time in Los Angeles – his hometown. Inspired by a special journey, Mike Amiri focused on the creative spirit from the art community in L.A. and cooperated with the contemporary artist Wes Lang to explore the expression of California. This collection perfectly fused American artisanship with culture and art creation. With the languages from the two creators, an unconventional story was told.
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2022-01-19 77149
Il Rumore del Tempo -- The Menswear Runway Analysis of MSGM
MSGM was joined by Gaetano Pesce, the renowned architect and furniture and industrial designer, this season to release its Fall 2022 menswear collection. Giorgetti was struck by Pesce's vivid visuals, which resonate with MSGM's saturated palette, and by one of Pesce's many quotes and aphorisms. "It's about Il Rumore del Tempo (The Noise of Time)," he explained at a press appointment in MSGM's new headquarters. Giorgetti's MSGM repertoire is still largely shaped by his energetic yet gentle interpretation of streetwear. Significant elements of Pesce's aesthetic were transposed into the collection. The felted quilting of his soft-shaped armchair and trompe l'oeil prints were the inspirations.
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2021-12-10 78470
On the Road -- The Menswear Runway Analysis of DIOR MEN
Inspired by Jack Kerouac's novel On the Road, Kim Jones released DIOR MEN Fall 2022 collection in London on December, 9, exploring the imagination of literature and fashion. On the Road(1957) is the best novel that can reflect the Hippies and the Beat generation in 60s. The new collection drew inspiration from the avant-garde spirit in last century's America, and fused classic Dior's heritage with futuristic crafts for updating.
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2021-10-29 100572
Style -- The Comprehensive Runway Analysis of Women's Knitwear
Among the knitwear on S/S 2022 runways, mature elegant styles and minimalist styles are on the same level, and commuting collections are noteworthy; although folk styles are not prevalent in the mature markets, they have made breakthroughs on color application and pattern design. From fresh childishness to the sweet yet cool personality, youthful lady styles show a diversified fusion; athleisure style performs the most outstanding, and we need to notice its fluidity. According to the runway data and style researches, athletic styles are affecting the design and matching of minimalist styles and sophisticated styles, injecting vitality into the mature market.