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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • Virtual Feast -- The Womenswear Catwalk Analysis of LOEWE

    2021-03-18 78250

    Virtual Feast -- The Womenswear Catwalk Analysis of LOEWE

    The lookbook of Loewe A/W 2021 womenswear collection centered around the photographer Fumiko Imano's characterization of supermodel Freja Beha Erichsen. Emotional, charming and colorful, it is an extreme visual feast of colors and silhouettes. Instead, rather than the popular medium of digital presentation, LOEWE and Jonathan Anderson have opted to showcase their new collection via printed matter: a newspaper supplement with attached article, released globally in a selection of different broadsheet publications. Geometric concept plays a big role in the whole silhouette and surface process. Commuting suit and nightgown are the core items. Curves and straight lines are interlaced to show the solid yet flowing feel. While quilting, printing, applique and jacquard further improve the comprehensive charm and catch eyeballs.

Suits LOEWE Trend Analysis Report

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