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An Ode to Milan's Underground Nightlife -- The Womenswear Catwalk Analysis of MSGM
The MSGM A/W 2021 womenswear collection is an ode to Milan's underground nightlife, and also to the desire for going back to dance floors. This collection is modeled on a cast of young dancers and performers. After experiencing such many impacts, MSGM is preparing for a restart and relight the bright of Milan. The creative director Massimo Giorgetti releases the A/W 2021 womenswear collection, Manifesto. It is a collective labor of love, involving Flash Art publisher Gea Politi, visual artist Alessandro Calabrese, movie director Francesco Coppola, and Club Domani's DJ Sergio Tavelli and Andrea Ratti. Together they produced a cinematic video with a spoken-word soundtrack by Politi shot in Milan's historic Teatro Manzoni.
Romantic Beauty of the Night Sky -- The Womenswear Catwalk Analysis of Giorgio Armani
Giorgio Armani once again improves the classic styling in this A/W collection. Nocturnal is the theme of womenswear which keeps the accurate fluent lines and integrates more elegant and leisurely elements. It allows wearers not to disguise and to be themselves at ease. Influenced by the epidemic, Mr. Armani canceled the traditional runway and invited no audience. The A/W 21/22 collection was still released online through network streaming. The huge white Armani logo echoes the monochrome black square stage. And the overall dark runway environment brings the unique modern mystery. The green gorilla Uri is at the center of the whole runway, and it is the copy vision of the artwork of Marcantonio Malerba. Uri means "My flame and my light", which not only shows Mr. Armani's love for animals and nature and his intense environmental awareness, but also creates a unique oasis for the bright Milan. At the end of the show, Mr. Armani took a group photo with the green gorilla Uri, which called on people to love fashion and protect nature at the same time.
Punk and Romantic Gesture -- The Womenswear Catwalk Design of Valentino
The Valentino A/W 21/22 catwalk is launched at the reopened Piccolo Teatro Di Milano. With The Fun Is Here singing by the British singer Cosima, models are walking under the spotlight in a slow pace and start a peaceful yet gorgeous feast. Black and white is the main rhythm this season, which completely breaks through the gender border. Only using golden with monotonous black&white in the catwalk abandons the past luxurious palette and return back to the advanced texture. And the hollow-out check and dot patterns with strong visual effect underline the neutral style of the closet this season. The creative director Pierpaolo Piccioli said that,"Reopening a theater, even though only for the span of a show, is a bold, almost punk gesture." In this season, artistic cool make-ups and black&white fashion suits underline the new romanticism and free attitude of Valentino.
70th Anniversary, Return of the Queen -- The Catwalk Analysis of Max Mara
Founded by Archille Maramotti in 1951, the Italian fashion brand Max Mara is famous for its high-quality overcoat. The founder said that all he paid attention to was the wives of Italy's male professionals. And to celebrate the 70th anniversary of the brand, there were 42 looks released in this runway under the theme "1951". Combining with its historical background, Max Mara rebuilds the aesthetic essence in the last century.
Intimate Romance -- The Womenswear Catwalk Analysis of Marni
The A/W 21/22 collection of Italian luxury brand Marni is the second collection of creative director Francesco Risso during the quarantine. Francesco Risso joined Marni in 2016, renewed his contract with Marni at the end of 2020, and continued to be the creative director of brand. This collection combines diversified design elements, abundant and flexible colors and classic fashion silhouette to abandon the fixed rules, presenting the individualized sense and showing extreme romance. Marni A/W 21/22 collection is like an ode, praising the most perceptible intimate romance in the fashion process and searching for a new meaning for our daily life. The silhouette and color this season provide dramatic contrasts between light and shade and intense visual impact, expressing the pursuit of romanticism. Few days before the runway, the creative director Francesco Risson sent dinner invitations through mails and medias. He invited people to interact with Marni digitally via Zoom, the official site of Camera Nazionale della Moda Italiana and Tencent China.
Possible Feelings -- The Catwalk Analysis of Prada Menswear
A/W 21/22 Prada menswear collection has been the first menswear collection since Raf Simons joined Prada and worked with Miuccia Prada. Under the theme Possible Feeling, designers explore human's body, simplified clothes structures and set body free. The layout of this Prada catwalk is just like an art exhibition, four rooms with colorful spaces. Designed by Rem Koolhaas and AMO, refined marble, resin, plaster and artificial fur are selected to be the materials. Its hardness and softness, warmth and coldness perfectly demonstrate the word Freedom. And these materials can be recycled and reused on special product installations and pop-ups around the world.
Fantastic Paradise -- The Catwalk Analysis of Fendi Menswear
All the brands are searching for hope in the epidemic. Fendi decided to release its short film online. The Italian artist Nico Vascellari was invited to direct this fashion film called What Is Normal Today? and present a colorful feast. The A/W 21/22 collection was started after the phone call of the creative director Silvia Venturini Fendi, models were coming out of the mirror tunnels and changing neon frames.
Rebirth and Revival -- The Comprehensive Analysis of Milan Fashion Week
This COVID-19 pandemic almost changes all walks of life. For the fashion industry, it is a challenge indeed. Rebirth sweeps the Milan Fashion Week, conveys positive information, shows sustainable creativity and reveals the trend that clothes are becoming simple, classic and powerful. In this Milan Fashion Week, more and more designers integrate varied styles together. In the post-coronavirus era, designs express designers' thoughts about the industry. They revive the elegant slow fashion, advocate science and technology, and depict the blueprint of the fashion industry.
Revival of Everything -- The Catwalk Analysis of Max Mara Womenswear
Max Mara S/S 2021 show is held in Pinacoteca di Brera gallery in Milan, which blends modern designs with the artistic gallery and nods to Italian cultures and arts. Artist Corin Sworn draws inspiration from Renaissance theaters and creates Silent Sticks, a multimedia device. This gives inspiration to Max Mara new collection. Designer Ian Griffiths sets the theme as Revival of Everything.
Beauty of Black and White -- The Catwalk Analysis of Ports 1961 Womenswear
PORTS 1961 S/S 2021 show is held at Da Vinci Museum of Technology in Milan. For art director Karl Templer, the new season is an exploration of the sensory and connection between clothing and the wearer. Those draped or swaying textiles actually represent a close relationship. Black and white dominate, with red and yellow as decorations. Abstract prints, soft details, ethereal hemline, strappy sandals and high-heels all enrich the visual effect. And this season it blends with illustrations of Aubrey Beardsley. Black and white pictures leave much blank space, showing the free and artistic temperament of modern females.
Dialogue -- The Catwalk Analysis of Prada Womenswear
Prada S/S 2021 collection is actually a conversation between Miuccia Prada and Raf Simons. They express their different opinions via fashion and redefine their values and ideology. This show is a fashion show, a conversation between clothes and man, a dialogue between technology and human. Currently, technology has been a part of our life, and this show presents the coexistence of women and technologies. It tells us technology can be our friend and another kind of humanity.
Building Dialogues -- The Catwalk Analysis of Emporio Armani Menswear
Emporio Armani releases its S/S 2021 series via a short video, Building Dialogues. Designers mix architectures with the music and visual art of Frédéric Sanchez together, bringing audience into real or virtual cities. Models walk in these cities in light and ethereal clothes, and they are cautious or passionate. Light clothing blends with the city landscape. This season simple and bright practical style dominates. Neat suit cutting and fitted shirts accentuate the form. Black, white and grey are elevated and versatile, fuse vitality with modern lightness, and offer brand-new modern possibilities.
Light and Shadow -- The Catwalk Analysis of Fendi Menswear and Womenswear
Fendi S/S 2021 show is held in Milan as scheduled. La Famiglia, Fendi S/S 2021 collection, is inspired by family, the designer's childhood and the family life during pandemic. Silvia says, "Time spent with family - descendants who raised together in Rome - prompts quiet introspection in a window or garden to watch the world go by." Looking out from the inside, looking out from the outside, shadows and reflections are projected throughout the series. She explains the memory and thinking about the childhood, family and life. As for the setting, traditional elements and home life are mixed. The flowing white curtain is ethereal. The wavy sofas on the runway are also draped in pure white cotton, echoing the white curtain. Recently, Fendi appoints Kim Jones as the artistic director who will be in charge of women's haute couture, ready-to-wear and fur collections. Silvia Venturini Fendi continues the responsibility of accessories and menswear collections. But Kim Jones remains the artistic director of menswear. It's said that the A/W 2021 collection will be the first ready-to-wear collection of Kim Jones in Fendi.
Blooming Flowers -- The Analysis of MSGM Womenswear
Social distancing promotes the creativity of designer Massimo Giorgetti. He is exploring how to connect with artists or writers to find new, meaningful ways to inspire MSGM. As he explains, artistic collaboration and the exchange of information are of vital value to MSGM. Energetic, positive and vigorous MSGM collection imagines a different future that technologies live in harmony with nature. This season ruffles decorate sleeves and the chest, classical and elegant. Besides, multiple bright and gorgeous colors are smartly combined.
A Free Holiday -- The Catwalk Analysis of MSGM Menswear
MSGM S/S 2021 collection takes cues from Fluo: Storie di Giovani a Riccione by the Italian writer Isabella Santacroce, which tells a story of young people spending their summer days on sunny beaches and meeting again with their friends. Beside, designers also use paintings by Seth Armstrong and visual plants, reinforce the brand's aesthetics via bright color-blocking and express the new fashion attitude through layered match of varied items.
Epilogue -- The Catwalk Analysis of Gucci Womenswear
Epilogue, the latest series of Gucci, is the first series after Alessandro Michele gives up conventional seasonal collections. Before, he expresses in his diary that he would discard outdated seasonality and fashion rituals to find an expressive rhythm. Epilogue, this classical music term, serves as the final chapter of the fashion fairy tale trilogy of Alessandro Michele. "Breaking" is the dominate concept to break conventions.
Multiple Views -- The Catwalk Analysis of Prada S/S 2021 Menswear
PRADA S/S 2021 collection is Miu's final solo series. This season has no exact inspiration. And five artists shoot five videos from their perspectives to share their thoughts on Prada via distinct and definite creative statement and ideology. Observing Prada from different perspectives, they display the image of Prada men and women. They want to tell us that even the plainest clothing can be displayed in varied ways and the hardest thing is to make basics stunning.
Coexistence of Classics and Future - The Catwalk Analysis of Simonetta Ravizza Women's Fur
Simonetta Ravizza has been focusing on modern ready-to-wear designs that are relaxing, casual and simple, and using sophisticated designs that combine lightweight fabrics with different types of fur. Simonetta Ravizza has teamed up with Loro Piana to create a kind of material made from rare wool yarns. The yarn comes from ranches in a remote valley in central Italy, where animals are raised in an ancient breeding tradition and production is strictly limited, so the yarn has a rough surface. Simonetta Ravizza weaves it into natural-colored check and glen plaid which are made into lose jackets, overcoats and sportswear of the 1970s style. The brand is also committed to using of artificial fur, and to reducing the application of fur.
Liberating Gentle Power -- The Catwalk Analysis of Fendi Womenswear
The A/W 20/21 collection of Fendi kicks off with the psychedelic sound of Alessandro Cortini, Nine Inch Nails's keyboardist. This time Silvia Venturini, the creative director of Fendi, performs the theme of Gentle Power through the combination of structure and softness, and showcases the liberation of wearable female power. This season plus-size models join the catwalk lineup for the first time. The high-waist of the crisp overcoat and the well-fitting dress accentuates female form, which echoes the pink streamlined catwalk. Retro lantern sleeves run through the whole series. Color-blocking and contrasting of classic elements fully display the role switch between boudoir and meeting room. The strap boots with sheepskin cushion and satin high-heeled shoes highlight the vampire-like enchanting temperament, in line with the theme of boudoir. The waisted design, military outerwear with flare sleeves and the crisp fabric present the powerful temperament of females in the meeting room, quite emotional. Fendi's aesthetics balances between sexiness and calmness, toughness and softness, gentleness and power.
Hedonist -- The Catwalk Analysis of MSGM Womenswear
Massimo Giorgetti, the artistic director of MSGM, who constantly looks for cultural inspiration from the past, is an unconventional hedonist. This time MSGM draws inspiration from horror films (Suspiria, Profondo rosso and The Cat O Nine Tails), and pays more attention to the clothing match and the application of prints. Besides, accessories also shine brightly on the catwalk. Models are carrying colorful bags, with gloves and scarves that belong to British nobility in the 1910s, which smartly applies the retro elements of the fashion industry and reflects the romantic girl style of MSGM.
Surreal Glamour -- The Catwalk Analysis of Prada Womenswear
Prada creates a surreal A/W 2020 collection for future women with the theme of "Surreal Glamour". The show displays the contradiction and duality, the technical elements and classicism, the futuristic feel and the modern feel. This series uses a tough silhouette and bright colors, bringing a surreal visual presentation. The show is designed to be a surreal space, and models are walking on the catwalk.
Minimalist Beauty of Purity -- The Catwalk Analysis of Jil Sander Womenswear
After the "unity of opposites" of S/S 2020 Jil Sander, this season the couple, Lucie and Luke Meier, brings the minimalist beauty of purity. The couple knows models can not fully display the emotion and temperament of clothing by just walking around the catwalk, so they put chairs in the center of the stage for models to sit down. The unique design endows the show with a different emotion. The noble feeling also brings a dramatic moment.
A Doll's House in Fairy Tale -- The Catwalks Analysis of Gucci Womenswear
Gucci is always the most dramatic show of Milan Fashion Week. In A/W 2020, the creative director Alessandro Michele opens up the most confidential and private back stage to the public. The catwalk is like a doll house that combines carousel. The dreamlike presenting way and the gorgeous clothing collocation satisfy fans. The series uses a lot of kidswear details, seeming to satisfying kids' curiosity. Lace and velvet are used, which conforms with Belle Époque, one of S/S 2021 theme trends released by POP.
Masculinity -- The Catwalks Analysis of Gucci Menswear
This is Alessandro Michele's fifth year at Gucci. Michele leads us to rethink the definition of masculinity through the nonlinear time travel to the moment of birth. Gucci jumps out of traditional concepts and rewrites the powerful male chauvinism. Without social restraints or power limits, boys are wearing Mary Jane shoes, stockings and skirts in bright colors and a well-fitting silhouette. Gucci breaks male rules and neutral beauty, showing diversified sides of men.