Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2021-10-13 52387
Color Analysis of Menswear Runway(Purple Series)
Purple is mainly used on menswear design to express the romantic tonality or street fashion attitude. Different hues and saturations can bring different dressing experiences. Orchid Hush(PANTONE 13-3805 TPG), African Violet(PANTONE 16-3520 TPG), Deep Lavender(PANTONE 18-3633 TPG), Zinfandel(PANTONE 19-1522 TPG) and Shadow Purple(PANTONE 19-3217 TPG) are the main colors for S/S 2022 menswear fashion weeks. We can see individualized expression and steady tonality from most brands. Orchid Hush better underlines the romance of men; while Shadow Purple and Deep Lavender focus on the street fashion and create positive and youthful expressions.
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2021-09-28 47037
The Color Analysis of Menswear Runway丨Neutrals
Broadly speaking, neutral colors are the mixtures of red, yellow and blue in different proportions. However, in a narrow sense, neutrals colors are those colorless colors(black, white, gray) and low-saturation earthy tones. In the S/S 2022 menswear fashion weeks, Almond Buff(PANTONE 14-1116 TPG), Honey Mustard(PANTONE 17-1047 TPG), Clay(PANTONE 15-1231 TPG) and Arabian Spice(PANTONE 19-1245 TPG) were the main neutral colors. We can see the perfect presentation of men's elegant and understated temperament from practical and functional clothing. Clay with high inclusiveness pays attention to the casual and elegant scent; Arabian Spice is used more on leisurely outdoor items.
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2021-07-23 63055
Ain't No Mountain High Enough -- The Menswear Runway Analysis of White Mountaineering
The Japanese outdoor brand White Mountaineering, founded by Yosuke Aizawa, launched its S/S 2022 collection -- Ain't No Mountain High Enough. The blurred boundary between urban clothing and outdoor wear tries to figure out the perfect balance of comfort and functionality. The shirt, jacket, utility vest and trousers of this S/S collection all apply the classic colors of autumn. Bomber jacket and more formal tailoring occupy a large proportion of this collection, which not only satisfies the needs of city life and also allows the wearers to explore more unpredictable outdoor places.
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2020-11-14 112337
Rebirth & Close to Nature -- The Comprehensive Analysis of New York Fashion Week
Due to COVID-19, this year New York Fashion Week has been shortened from the usual eight days to four, and fewer than 10 designers hold physical shows for their latest collections. Despite the severe condition in New York, many brands still hold fashion shows offline, which reveals the determination of the whole fashion industry to survive and return to happiness. Many designers draw inspiration from the relationship between man and nature, and some put the show in the woods. Beautiful flowers and nature-inspired patterns characterize this season. In the meantime, people are stuck at home, and they have a growing demand for home decorations. Therefore, diverse and eco-friendly concept is also warmly welcomed in S/S 2021. This season features exaggerated expressions, such as the big bowknot, spreading ruffles and dramatic hem designs, as well as various joyful colors which represent hope and rebirth.
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2020-10-29 87253
Absolute Perception -- The Comprehensive Analysis of Shanghai Kidswear Fashion Week
This season kidswear has a theme of Absolute Perception to lead us to perceive new fashion from sight, hearing and touch. The changing times prompts us to create art that is ahead of times. And kidswear also creates a new fashion era for children in S/S 2021.
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2020-10-13 82252
Reshaping Freedom -- The Catwalk Analysis of Hermes Womenswear
On October 3rd, Hermes S/S 2021 womenswear collection is held in Paris Tennis Club. Designer Nadège Vanhee Cybulski communicates with the world in a special period from an emotional perspective. Just as Vanhee Cybulski says, "Tactility is erased from our lives, but it's important to keep the feeling of touch." Therefore, clothes become a way to express emotions, like the second-skin. This season Hermes tells the core of its womenswear - reshaping freedom.
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2020-09-10 93882
Urban Resort -- The Comprehensive Analysis of Resort Womenswear Catwalks
In Resort 2021, the dress holds the largest percentage. Tops occupy a larger part than dresses. Everyday separates become key. Stripes remain important. Big floral patterns grow. Tie-dye is developing powerfully.
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2020-08-07 98232
Game On -- The Comprehensive Analysis of Louis Vuitton Womenswear
Louis Vuitton 2021 Resort collection draws inspiration from Static Journey, takes "Game On" as the theme and explores inner emotions. Items of this collection are shot in the studio in Paris of Nicolas Ghesquiere, the womenswear art director. Nicolas Ghesquiere compares fashion creation to adventures in games. The collection consists of two parts, Quotidian and Playing Cards. Playing cards become main design elements of bags in the new season. Classic monogram mixes with four suits of playing cards, or bags are designed to be playing cards, hearts and dice. This collection takes us on a relaxing and unique resort journey.
