Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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- Perspective
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2020-10-30 76473
Awakening, Healing, Muted, Natural -- Analysis of Women's Fur and Leather Clothing on Catwalks
S/S 2021 displays a future imbued with healing tones. Muted tones, joyful brights and classic dark hues will also appeal to consumers, such as light neutrals and French navy blue. These core colors display comfort and durability. Camel is strongly trans-seasonal on leather trench coats. Green and earth tones reveal people's demand for a balanced lifestyle. On the other hand, blue and brights underpin a jubilant vibe. Muskmelon, Flame and Porcelain Blue meet consumers' need for mood-boosting products.
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2020-10-29 91420
Absolute Perception -- The Comprehensive Analysis of Shanghai Kidswear Fashion Week
This season kidswear has a theme of Absolute Perception to lead us to perceive new fashion from sight, hearing and touch. The changing times prompts us to create art that is ahead of times. And kidswear also creates a new fashion era for children in S/S 2021.
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2020-10-29 83142
Renewal -- The Comprehensive Analysis of Men's Knitwear on Catwalks
This season many brands reveal a young and integrated fashion trend on catwalks. This report concludes and analyzes key designs of men's knitwear on S/S 2021 catwalks. Pullovers still hold the largest percentage, and vest is a key silhouette. Splicing and cutouts are more frequently used. Cartoon patterns deserve key attention.
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2020-10-29 104100
Focusing on Details -- The Comprehensive Analysis of Shanghai Kidswear Fashion Week
S/S 2021 kidswear catwalks attract many international kidswear brands (BOY LONDON JUNIOR, GAP and The Children's Place), Chinese kidswear brands (Balabala, gxg.kids, MQD and COCOTREE), Chinese independent designer brands MINGCHENGZI and Little Naive, Chinese high-end gown brands PureShare and FLOWER NINE.
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2020-10-16 84121
Comfortable and Pleasant -- The Comprehensive Analysis of Menswear Catwalks (Colors)
There are both classic tones and novel colors in the four major fashion weeks. This report starts from versatility, practicality and wearability to analyze the flexibility and creativity of colors in design. This season colors are comfortable and relaxing, exuding new vitality.
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2020-10-16 77358
IN BLOOM -- The Catwalk Analysis of Burberry Menswear
Burberry S/S 2021 fashion show is held online. As the first brand to confirm the schedule in London Fashion Week, the opening show of Burberry is successfully held in the sea, woods, music and arts. The theme of S/S 2021 is IN BLOOM. The series is inspired by a modern love story between a mermaid and a shark. Riccardo Tisci reproduces the root and essence of the brand, water. He uses unique water-proof fabrics, fuses fairy tale and marine creatures with lighthouse patterns, and brings water elements into the series.
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2020-10-16 157184
The Creative City -- The Comprehensive Analysis of London Fashion Week
London Fashion Week features prominent designs, euphoric colors and charming clothes. Continuing female power from last season, its new season mixes elegance with power for a female new urban style. Both the powerful style and the simple neutral office style all focus on female independence. Vibrant Orange Ochre, Pickled Pepper and Illuminating express hopes for revival and a better life.
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2020-10-15 76884
Sustainable Denim -- The Comprehensive Analysis of Denim on Womenswear Catwalks
With the coming post-coronavirus era, S/S 2021 four major fashion weeks are held online and offline. Denim becomes a key fabric for S/S items. Throughout S/S 2021 catwalks, it is easy to find the importance of sustainable development.Denim should focus on minimizing waste, negating the impact to the environment and maximizing product value and life cycle. Recycled fibers and low-impact dye and wash processes enhance sustainability of core products. Reusing denim mixes with design process. Creatively upcycling deastock and recycled fabrics excavates the resale value of conventional practical workwear and retro looks.
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2020-09-30 93368
Imperfect Integration -- The Comprehensive Analysis of Menswear Catwalks
Despite the pandemic, people remain passionate about fashion weeks. This season designers discuss new communication ways, the adaptation to new industry normal, chaotic reality and so on. They keep their own styles and make some innovation. The imperfect integration of fashion and reality contributes to the eternal charm and artistic aesthetics.
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2020-09-07 65811
Simple and Comfy -- The Comprehensive Analysis of Men's Leather Clothing on Catwalks
Affected by this COVID-19 pandemic, fashion weeks are presented in a new way. With "less but better" consumption idea and higher demand for durable products, this season men's leather and fur clothing uses low-key and classic silhouettes to balance between the past and the present. Emotional designs create all-year items. Renewed designs, emphasized silhouettes, comfort and practicality offer consumers a relaxing and casual style.
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2020-08-23 85276
Sustainable and Recyclable -- Comprehensive Analysis of Men's Denim in Online Fashion Weeks
This global pandemic promotes people's attention to sustainability. Necessity is their top consideration. Denim should focus on eliminating the influence on climate, minimizing waste and maximizing the value or service life of products. Recycled fibers, low-pollution dye process and washing crafts strengthen the sustainability of core collections. Denim is reused and fused into designs. Deadstock and recycled fabrics are updated and re-created to explore the sales value of conventional practical workwear and retro styles. Imperfect fabrics lead consumers to appreciate and cherish sustainable clothes.
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2020-08-12 92164
Craft, Detail and Accessory -- The Comprehensive Analysis of Online Menswear Fashion Weeks
S/S 2021 menswear fashion weeks present the latest collections and wonderful creativity via live streaming and videos. Crafts, details and accessories stand out this season. In addition to conventional designs, offbeat designs also emerge. Cutouts mainly appear on knits, and the complicated craft highlights a quality sense. Frayed edges replace sharply cut voluminous structures and create a casual vibe. Buttons add highlights and fun.
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2020-08-07 92582
Back to The Essence of Clothes -- The Comprehensive Analysis of Online Menswear Weeks (Style)
Although S/S 2021 menswear week is disrupted, many brands make use of digital techniques such as video or short film to present their new seasons. Designers create more practical and comfortable items based on their thinking about current situation. From S/S 2021 four online menswear fashion weeks, we can see designs return back to the essence of clothes, pay more attention to leisure and comfort, and create practical items to meet people's physical or psychological needs.
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2020-07-31 87709
A Free Holiday -- The Catwalk Analysis of MSGM Menswear
MSGM S/S 2021 collection takes cues from Fluo: Storie di Giovani a Riccione by the Italian writer Isabella Santacroce, which tells a story of young people spending their summer days on sunny beaches and meeting again with their friends. Beside, designers also use paintings by Seth Armstrong and visual plants, reinforce the brand's aesthetics via bright color-blocking and express the new fashion attitude through layered match of varied items.
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2020-07-31 79840
Conventional and Emerging -- The Comprehensive Analysis of Paris Menswear Fashion Week
Affected by the COVID-19 pandemic, conventional fashion shows are released in emerging forms. In the past few years, people have been talking about the innovation of fashion shows, some of which has been widely used, while others are still under conceptualization or practice. In this S/S 2021 menswear fashion week, online ways especially video become the mainstream. Besides, some bold brands also hold the fashion show offline based on limited traffic and a safe distance.
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2020-07-28 82186
Walking in the Wheat Field -- The Catwalk Analysis of Jacquemus Menswear
With a theme of L'amour, Jacquemus S/S 2021 series is launched in a wheat field in the northwest of Paris. The series takes cues from the dance aesthetics of Swedish dancer Alexander Ekman, and uses neutrals like black, white, khaki and grass as dominant colors. It continues the lethargic Southern France feel. Simon Porte Jacquemus believes that no online video can replace the runway show, because it is the core of fashion. "Just like a reopened restaurant, life has to move on for all of us."