Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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PLAY FORM -- ALMOSTBLACK The Menswear Designer Brand
ALMOSTBLACK identifies itself as a Post Japonism brand. Its design style integrates with the essence of traditional Japanese aesthetics, creating menswear with strong punk and street style. Founded by designers Shunta Nakajima and Masaki Kawase, the brand has been active in the fashion circle since 2015, providing space for the two designers to create classic works. The S/S 2020 series, with the theme of PLAY FORM, is inspired by Isamu Noguchi's sculpture which has a technique of first drawing grid paper on curved parts, then carving stones into the shapes of the parts, and finally combining them together. This series includes printing patterns, embroidered jackets and functional clothing.
The Original Femininity -- The Catwalk Analysis of Karen Walker's Womenswear
The S/S 2020 series of Karen Walker shows that designer is recalling the past. The inspiration of this series is from a mathematician, astronomer and philosopher, Hypatia, in 350 AD. This intelligent woman ranks among the best scholars of the ancient world with her talents and contributions. And her tragic death by barbaric pagans is always a tragedy. Karen Walker says the primitive feminist already existed at that time, and it was a turbulent time just like today. But the designer still focuses on her goal of gender equality.
Ankle-length Trousers -- The Top List of Menswear
According to the data analysis of TOP 100 downloaded men's trousers of POP users in October, the fashion function style and the fashion and leisure style are steady compared with last month. The business leisure style rises a little. The workwear style and fashion leisure are almost equal. Check and letter are dominant in patterns. For crafts, splicing is still the main and there are a few printing decorations. The workwear style and fashion function style become the mainstream styles. The loose straight workwear trousers also take a certain part. Splicing of side seams strengthens a layered sense and the visual impact.
Denim Jackets -- The TOP List of Menswear
According to data analysis of the TOP 100 downloads of men's denim jackets in October, the fashion and leisure style is dominant. The workwear style and street fashion brands are steady. Crafts are dominated by splicing and embroidery. In terms of patterns, text is the main decorative pattern for denim jackets. Hooded denim jackets teem in the market and become popular. Topstitch, texts and pockets are the main design for denim jackets, displaying the fashionable individual style.
The Journey of Fashion -- The Core Fabric Data of Womenswear Catwalks for S/S 2020
According to womenswear on catwalks for S/S 2020 (more than 500 brands and more than 20000 style extracted from four fashion weeks, Tokyo, Shanghai and Korean fashion weeks), we extract four major styles: the minimalist and comfortable style; the futuristic street style; modern metropolis; the romantic style. And with the rise of new femininity, the romantic style gets sweeter. The retro and tough look is emphasized in S/S 2020, injecting a retro Wall Street feel. The environmentally-friendly cotton and linen bring neat and clean looks to the minimalist and comfortable looks and add a cold feeling. In this season, the futuristic street style makes use of colors and reflective elements to display the understanding of emerging punk.
Unity of Man and Nature -- The Comprehensive Analysis of Designer Brands' Women's Sportswear
People are eager to escape from the city to seek for a peaceful life. Influenced by this trend, Yoga, a 5000-year-old exercise, has become particularly popular in recent years. Yoga is a very ancient method of energy knowledge training and the integration of philosophy, science and art, seeking for the truth and method of the unity of Buddhist and ego. Yoga clothing is the medium which promises the comfort of the wearer and helps the wearer pursue the physical and mental peace.
Delicacy and Utility- The Comprehensive Catwalk Analysis of Women's Leather
In catwalks of S/S 2020, natural keynote and digital style are influencing colors of women's leather and fur. In terms of middle tones and neutral colors, retro earth tones and green tones inspired by environmental protection and outdoor theme are outstanding. Black dominant in leather is added to create a rich and calm dark color palette which makes a contrast with fresh and bright colors.
March- The Comprehensive Analysis of Designer Brands' Colors
In the spring of March when summer is coming, flowers are blooming like brocade, and the tender and colorful scene full of spring feel is like girls' romance and sentiments. This report elaborates mainly bright and colorful color tones, some neutral colors and quietly elegant color tones. This report uses S/S 2020 emerging designer brands as the main data source, the young lady style as the main melody to take you into the beautiful and romantic time through colors and lead you to experience the pure and hopeful girls' world.
Denim- The TOP List of Womenswear
The data analysis of TOP 100 is made according to downloading times of denim styles of POP users in October. The avant-garde brands grow. The girly chic style declines obviously. In terms of fabric, washed denim is still dominant. For details, splicing is the uppermost craft.
Funny Streets- The Comprehensive Analysis of T-shirts of Menswear Designer Brands
Men's T-shirts for A/W 2019 are more and more diversified. Scenery photos, figures, letters and street fashion printing are main patterns. Main silhouettes are mock-neck T-shirts, mock-layered T-shirts, long-sleeved T-shirts with regular patterns, and spliced T-shirts.
Shirts- The TOP List of Womenswear
According to data analysis of the TOP 100 downloads of women's shirts in October, the simple & sophisticated style is dominant. Floral and plant printing is the mainstream. Maximalist printing increases a bit. Cutout gains rapid growth. Splicing and deconstruction are steady.
Natural and Simple- The Comprehensive Analysis of Womenswear Designer Brands
This report takes the lady style and the young lady style as the main line, cotton & linen style as the auxiliary line to analyze the S/S 2020 styles of designer brands, MOON J, Ameri, and AULA through natural soft color tones. The analysis is made through trench coats, dresses, suits and collocation, blouses and collocation, skirts and collocation, and soft perspective to show the micro-deconstruction new styles in natural colors.
T-shirts- The TOP List of Womenswear
According to data analysis of the TOP 100 downloads of women's T-shirts in October, the athleisure style is the main style. Avant-garde brands and the young lady style are the second. The rest is the simple and sophisticated style. In terms of patterns, letters pattern is the major one, and the next is figure, plant and floral pattern. Splicing, cutout and ruffles are major techniques.
Individuality- The Comprehensive Analysis of Seoul Fashion Week
Although Seoul Fashion Week is not as popular as the four fashion weeks, it is gradually on the right track to become an important indicator of Korean fashion. With the popularity of individual style, there are a lot of mixed styles in Seoul Fashion Week. Usual splicing and sets still take the main part. The style made of sheer breaks the gender boundary and shows the different charm of men.
Jackets- The TOP List of Womenswear
The data in this report are from the TOP 100 list ranked according to downloading times from September to October. The sophisticated lady style and young lady style are still major styles. The proportion of jackets of avantgarde brands increase. The leisure style declines. A-line becomes the most used silhouette. Splicing is the key design in jackets.
Return of Coolness- The Comprehensive Analysis of Street Snaps in Fashion Weeks
The four fashion weeks for S/S 2020, Seoul fashion week and Tokyo fashion week have come to an end. Main styles are the sporty function and the individual street fashion. Layered looks are main. Suit sets and items with a quality sense appear a lot. And the appearance of couples is a bright spot of this fashion feast.
Selves- LOW CLASSIC Womenswear Designer Brand
LOW CLASSIC has modern minimalist aesthetics. Its main idea is based on the coexistence of classicism and wit, and it tries to express the true beauty of women through young and creative fashion. LOW CLASSIC uses fashionable fabrics, classic silhouettes and creative details to establish its attitude as a new designer brand. The series focuses on practicality, ready-to-wear design. In each season it develops the original media. Inspirations come from simple and plain natural elegance.
Urban Fashion- The Comprehensive Analysis of Paris Fashion Week Street Snaps
Inspirations of clothing collocation could come from Paris Fashion Week street snaps. This report concludes looks of fashionistas outside the catwalk, such as bright-colored decorations, knitwear, fashionable blazers and tough workwear style.
Sweatshirts- TOP List of Womenswear
This report analyzes the top 100 sweatshirts downloaded from late September to the end of October on POP. Avant-garde brands are the key style of sweatshirts. Printing is the way to express individuality. Compared with previous months, young lady style has more attention. Exquisite embroidery is the major point.
Fashionable Kids- The Comprehensive Catwalk Analysis of Kidswear in Shanghai Fashion Week
SS2020 KIDS WEAR of Shanghai Fashion Week is the eighth time. This time, there are 26 kidswear brands. The show covers all domestic and foreign high-end kidswear brands, original kidswear designers brands and overseas designer brands. KIDS WEAR of this season still consists of show, interactive experience and "watch and buy". Additional collaborated kidswear is the display platform of the brand and commercial terminal. The theme is "JUST FOR FUN". Bright colors and joyful theme make us feel the release of kids' nature.
Milan Talent Show- The Comprehensive Analysis of Milan Fashion Week Street Snaps
Fashion editors, fashion bloggers and buyers are leading the world's fashion. And what are they wearing? What will be popular in S/S 2020? Milan Fashion Week street snaps can answer this question. Milan fashionistas from different cultures and different ages have their own opinions. This report concludes looks of fashionistas outside the catwalk. Long styles, tonal suit sets and blazers show us the latest trend.
Individual and Funny Fashion Paradise- The Comprehensive Catwalk Analysis of Kidswear in Shanghai Fashion Week
Grotesque colors, color bombs and saturated color blocks belong to spring and summer and these bright colors are wandering at fingertips. The main representatives of the designer style of kidswear for S/S 2020 are LEYANG C particular about individual cutting, interesting and dreamlike TYAKASHA, cool Ebcastle and some Chinese fashion brands like Moomoo, Joy&Joa, LITTLE-KINGDOM and SUSU-pretty. These brands bring people to spring and summer.
RISING CHINA- The Comprehensive Analysis of Menswear in Shanghai Fashion Week
Shanghai Fashion Week, which officially ended last week, has been born for more than a decade. In recent years, it shows an obvious rising trend, frequently appears in our vision and widely affects the younger generation. We can know that from the number of visitors, and brands joining the show. More and more domestic newly prominent designer brands, such as STAFFONLY and Ximonlee, continue to make efforts in their own stage. Chinese fashion brands such as ROARINGWILD, FMACM, FYP, NPC, Lifegoeson also appear in the fashion week to attract the attention of the younger generation.
Trench Coats- The Analysis of Popular Items in Womenswear
According to the data of trench coats in September, the simple and sophisticated style and workwear cotton and linen are two main styles. In terms of silhouette, the slim style takes up 38%. In terms of crafts, deconstruction, shirring and splicing are main.