Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Item Category
Young Woman Minimalist Comtemporary Cotton&Linen Sustainability Avantgarde Brand Chinese Fashion Rune Arts Business Leisure Smart Casual Fashion function Athleisure Workwear Indoor Sports Outdoor Sports J-Korea Preppy style Chinese Style Folk Style Middle East Style Russian Style Middle Aged and Older
Dress -- The TOP Ranking of Womenswear
According to the data analysis of POP users from February to April, the proportion of mature elegance style improves obviously among dress, followed by simple sophistication and cotton-linen deconstruction styles. X-line is the key silhouette, and the demand for practicality leads to the popularity of workwear and sportswear. Splicing is the mainstream of craft design, and deconstruction and knot are also essential.
Fur and Leather -- The TOP Ranking of Womenswear
According to the data analysis of POP users in March, simple sophistication is the most attractive style of women's fur and leather. Jacket is the most common item, and leather dominates the texture markets. Cropped silhouette rises obviously this month, and splicing and quilting are still noteworthy.
Variable Mix&Match Style -- The Analysis of Female Star's Look
The diversity of young people's dressing style leads to the mix&match dressing principle. Especially the looks of BLACKPINK, Jessica Wang and Laura Tønder perfectly present both sweetness and handsomeness. The combination of sweet knit skirt and cool denim jacket; letter patterned suit and casual jeans; pink coat and tonal boots mixes sweet lady styles with leather and denim items. Many fans imitate this kind of dressing style and lead the sweet&handsome fashion trend.
All-over Pattern -- The TOP Ranking of Womenswear Pattern
According to the data analysis of POP users in March, flower element still dominates the all-over pattern of womenswear. And vector flower pattern has become a trendy element in the markets of last month. Pastoral floral pattern is also popular. Besides, the proportions of modern geometric shape and line-drawing increase.
Elegant Subtraction -- The Analysis of Lodef The Womenswear Designer Brand
The name of the Korean designer brand Lodef is the combination of 'LOVE' and 'DEFY', which concludes its love for humanitarianism and the will to defy prejudice of times. Based on the aesthetic of overwhelming relaxation, brand provides wearers with elegant art and information. Inspired by the creation of modernist ceramist Lucie Rie, S/S 2021 collection reminds people of the rude beauty of their plump body shapes and extra decorations. Extracting lines from ceramic works, design element is subtracted to show the fitted curvy tailoring, which can be suitable for women of different body shapes.
Urban Street Wear -- The Analysis of INFLATION The Menswear Designer Brand
INFLATION is a sub-brand of Guangzhou Jiezhan Trade Co., Ltd, which is committed to creating urban street wear and underlining the integration of daily and fashion elements. Taking 'Appropriate Uniqueness' as the brand concept, INFLATION solves contemporary consumers' dressing requirement of being individualized and understated in the busy city. Its S/S 2021 collection Capital Player is the brand spotlight. The combination of the Palace Museum and artistic trend presents society's exploration of balanced daily life and fashion.
Loose Style -- The Comprehensive Analysis of Menswear Street Snap on Instagram
The rise of loose style comes from the visual effect of comfort and street style. The extravagant and wide combination can cover the disadvantage of body shape, echoing the fearless attitude. It presents the intensive trend of workwear and sport dimension. Basic styles are recommended instead of large-scale prints and letters to show minimalism. Besides, the selection of fabric should be air-permeable.
Sci-fi Functional Style -- The Analysis of HAMCUS The Menswear Designer Brand
HAMCUS released its first S/S collection in Paris in 2017 and got good feedback. HAMCUS has spread its beauty-appreciation, and its iconic brand style is known as the wasteland functional style in China. S/S 2021 collection follows the constant universe concept and presents the futuristic Sci-fi functional style of clothing.
Stylish Life -- The Analysis of INXX The Menswear Designer Brand
The eye-catching visual design of INXX uses diverse tailoring to provide countless creative clothes. It is exactly a suitable brand for those personalized consumers. The fashion attitude of INXX not only comes from its pioneer design and heritage of traditional Chinese culture, but also comes from the esteem of self-expression. And it is what gives birth to this series of creative works.
Futuristic and Minimalist Fairy -- The Analysis of C/MEO COLLECTIVE The Womenswear Designer Brand
Australian new-emerging niche brand C/MEO COLLECTIVE was founded by Melanie Flintoft and her husband Dean at the foot of Adelaide Hills. These two founders established Australian Fashion Labels in 2007. And after the success of the first released brand Finders Keepers, they launched Cameo the Label, which was later upgraded into the more advanced C/MEO COLLECTIVE. Cameo is committed to use experimental designs to interpret futuristic fashion beauty-appreciation. Each yearly collection has a different central theme, which inspires the prints, shapes and fabric. The brand uses premium fabrics and strong silhouettes to build its own signature minimalist aesthetic.
Modern Goddess -- The Analysis of YUSE The Womenswear Designer Brand
YUSE is a Korean native designer brand. Its cool design style, neat tailoring and black&white&gray color tone provide modern women with an individualized wardrobe. The irregular cropped sweater in A/W 20/21 collection becomes popular for the recommendation from the actress Han Ji-Hyun in hot Korean drama Penthouse 2. S/S 21/22 collection maintains the elements of A/W 2020 capsule collection. Irregular and cropped elements are applied on sweatshirt and knit items to present the cool high-street dressing.
Korean CDG Girl -- BOURIE The Womenswear Designer Brand
BOURIE is a Korean designer brand founded in Seoul in 2014, and its latest products in every season are released on the Seoul Fashion Week. Different from the typical style of Korean designers, BOURIE creates its own unique design aesthetic, which is shown in every collection and various dimensions. Humor, Deconstruction, Artistic and Rebellious, all can be the words to describe BOURIE girls.
Doom Aesthetic -- The Analysis of D5OVE The Menswear Designer Brand
The edgy independent designer brand D5OVE officially released its latest collection, Chapter 2 'Light and Darkness'. Doom aesthetic still appears. Low-saturation colors are combined with large-scale heavy water-washing, which have become the attachment of light. The darkness part increases many pioneer designs. Multi-layered extravagant tailoring and disorder splicing of various textures compose this whole dark style.
Retro Leisure -- The Analysis of RHUDE The Menswear Designer Brand
RHUDE, which was founded by the designer Rhuigi Villaseñor in 2015, released its S/S 2021 menswear collection, The Audacity to Dream. This theme symbolizes designer's thought during the epidemic time and his journey after travelling from Philippines to America at 9 years old. S/S 2021 menswear collection turns back to the minimalism. The style amount maintains the half of past seasons, and retro leisure has become the main style.
Retro Romance -- The Analysis of Dewe Heart Dewe The Womenswear Designer Brand
Dewe Heart Dewe is a Korean designer brand founded by Kim Jin-Young and Lee Su-Yeon. The same as Ready-To-Rose, this brand is also a sub-brand of DEW E DEW E. Be filled with romantic retro girly style, Dewe Heart Dewe maintains the saturated colors and injects retro sense. S/S 21/22 collection extends the brand DNA, including puff sleeve, princess dress, ruffle and gauze, integrating romantic fantasy with daily and practical dressing.
Windbreaker -- The TOP Ranking of Womenswear
According to the download data analysis of POP users in March and April, simple sophistication is the main style for trench coat. And the proportion of smart casual style improves. Waisted X-line is the most popular silhouette, followed by H-line silhouette. Besides, splicing is the major craft, especially the splicing of knit and trench coat.
Understated and Restrained -- The Analysis of Re：by Maison Sans Titre The Menswear Designer Brand
Maison Sans Titre is an understated, restrained and artistic brand, which is also loved by many stars, especially its neat yet romantic overcoat. Designer Xu Jiazheng founded the brand in 2015. And the photographer Jumbo Tsui, who has shot for many international magazines, added in 2016. Maison Sans Titre advocates effortless chic, so they pay attention to fabrics and crafts. The menswear subbrand Re: by Maison Sans Titre founded in 2020 maintains the minimalist style and shows more daily feel.
Chic Cherry -- The Analysis of KIRSH The Womenswear Designer Brand
The Korean fashion brand KIRSH creates girly styles with a fashion and sweet vibe. The iconic cherry pattern is used widely on products. Its low-prize items are also loved by Korean stars. S/S 21/22 collection continues the sweetness, and the casual items unlock the vital clothing collocation. The collab collection KIRSH X MAHAGRID combines two famous Korean fashion brands and shows chic sweetness.
Pattern Craft -- The Comprehensive Analysis of Menswear in Tongxiang Wholesale Market
Light business is the main style of Tongxiang men's knitwear wholesale market. Compared with the past complicated pattern design, the patterns this season are more simple and pay more attention to the fresh and cool visual effect, creating delicate S/S knitwear styles. Inspired by the T-shirt patterns, brand element, letter, badge and animal have been the main elements of knitwear patterns. The combination of jacquard, printing and rhinestone underlines the delicacy of minimalist styles.
Fantasy Girl -- The Analysis of MY ROMANCHIC The Womenswear Designer Brand
The designer of ROMANCHIC, Choi Hyejung, was graduated from Parsons School of Design in 2004. She specializes in couture, and after working for Maggie Norris for a year, she returned to Korea to work for establishing her own brand. Choi Hyejung founded her brand ROMANCHIC in 2015. Its sub-brand MY ROMANCHIC continues the main concept. Delicate crinkle detail, loose silhouette and bright color combination compose the unique fantastic girly styling.
Daily Practicality and Entry-luxury -- The Analysis of Viktoria Chan The Womenswear Designer Brand
The Swedish entry-luxury independent designer brand VIKTORIACHAN was founded in Stockholm, Sweden in 2013, which is loved by Swedish royals, celebrities, politicians and bloggers. This brand combines minimalist silhouette and 3D tailoring to create perfect modern and fashionable clothing for urban women, presenting distinctive attitudes. The ready-to-wear VIKTORIACHAN S/S 21/22 collection accentuates the daily practicality and functionality. Basic design elements like iconic knots, classic silhouette and daring yet feminine lines are further extended this season. Pleated fabric is combined with the knots on the neck. Adjustable metallic tabs and layered shoulder details in the last season all appear on the clothes in this collection.
Midi Trousers -- The TOP Ranking of Menswear
According to the data analysis of POP users in March, business leisure and workwear are the most popular trousers styles this season. Athleisure and smart casual styles are also noteworthy. Leg changes and the details on waist and pockets provide novel design points to trousers. The splicing of vivid color blocks is used widely this month.
Sweet and Cool Streetwear -- The Analysis of JOUETIE The Womenswear Designer Brand
JOUETIE, a womenswear avant-garde brand founded in 2011, is the sub-brand of Japanese MARK STYLER Group. The brand shows a clear Mix Girl style, which is passionate, boldly and unconventional. Based on the street style, rock, modern and girly styles are mixed properly. This season still maintains its sweet and cool streetwear style. Light and shade human print, contrastive heterogeneous splicing, sweet embroidery, printed flower and all-over animal print all the representative design elements.
Untold Flowers -- The Analysis of Sretsis The Womenswear Designer Brand
The Thai fashion brand Sretsis was founded by three talented sisters, PIM KLY and Martina, in 2002. And the brand name is exactly the reverse spelling of the word Sister. Pim Sukhahuta was graduated from the famous Parsons School of Design in New York, and she once worked for Marc Jacobs. Their design retro, daily, sweet, lovely and naughty. Sretsis has attracted many celebrities, including Nicky Hilton and Beyonce Giselle Knowles. The S/S 21/22 collection, Untold Flowers, promises the down of new life through delicate budding blooms. Vital prints of tropical Thai rose flowers, wild orchids, Queen Cattleya, pink Chain of Love and joyful zinnia are filled with life fun.