Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Brand
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2022-01-28 27398
High-class Minimalism -- The Analysis of Wooyoungmi The Menswear Designer Brand
Wooyoungmi is a namesake fashion brand founded by the famous Korean designer in 2002. The brand creates men’s wardrobes from a feminine perspective. The crisp lines of menswear reflect the impressive qualities of Korean brands. Without intense visual impacts, feminine gentleness is fused with masculine fits to blur the boundaries of genders. Keep an eye on Wooyoungmi’s clean silhouettes and detail designs.
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2022-01-05 21491
Urban Leisure -- The Brand Analysis of TIME HOMME The Menswear Designer Brand
TIME HOMME is a menswear line released by Korean HANDSOME Group in 2000. Focusing on the consumers from 25 to 35-year-old, its delicate silhouette in tailored suits and mixture of soft luxury material in modern casual style interpret the futuristic modernity.
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2021-12-31 40864
Fun Factors -- The Analysis of J.W.Anderson The Menswear Designer Brand
Northern Irish designer Jonathan Anderson established JW Anderson in 2008. At first an elaborate collection of accessories quickly attracted attention, enabling the fledgling label to show on-schedule during 2008's London Fashion Week.Its unique design aesthetic offers a modern interpretation of masculinity and femininity by creating thought-provoking silhouettes through a conscious cross-pollination between menswear and womenswear elements. This idiosyncratic perspective, which earned the label a cult following, prompted JW Anderson to present a women's capsule collection in 2010.
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2021-12-27 52033
Continue the Minimalism -- The Analysis of Jil Sander The Menswear Designer Brand
Jil Sander is a namesake fashion brand founded by a German designer in 1968. Taking minimalism as an artist research, this Milan-based brand is known for its minimalist aesthetics and neat lines. Although there is no extra decorations, we can feel Jil Sander’s strict attitude to details from fabrics to tailoring.
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2021-12-22 51846
Multiple Identities -- The Analysis of J.D.V The Benchmark Menswear Brand
J.D.V A/W 21/22 collection tried to figure out the multiple identities of modern people. DANDY and PREPPY are the two collections separately meet the needs of urban wear and outdoor wear. The exploration of personality and potential presents a better fusion of living, working, and hobbies. A series of classic suits, down jackets, jackets, and shirts are released to present looks that suit multiple occasions.
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2021-12-20 88675
Exquisite Artisanship -- The Womenswear Runway Analysis of Chanel
With sweeping synergy, this season's Métiers d'Art collection read like the limited Chanel edition of connect-the-dots. Virginie Viard invited guests to Le19M, the newly opened building devoted to the workshops of the maison's artisans, where she presented her most crafts-centric collection within the very same architecture that had informed its cuts and motifs.
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2021-12-20 10815
Horror Story -- The Analysis of EgonLab. The Menswear Designer Brand
EgonLab. is a French emerging brand founded by Florentin Glémare and Kevin Nompeix. They mix the genders and fuse modern styles with traditional crafts. Inspired by 70's hippies and punk subculture, the brand focuses on modernizing the classics. Delicate tailoring and impactive colors set the tone for EgonLab.. Merging fashion, music, motion design, and mixed media art - EgonLab. Is a one of a kind brand and a movement in itself, one who offers a fully immersive and complete unique experience to its consumers.
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2021-12-16 36064
Relaxed & Casual -- The Analysis of Lanvin The Luxe Menswear Brand
The creative director Bruno Sialelli got inspirations from the past and rebuilt the present to release the Lanvin A/W 21/22 collection. The designs of womenswear and menswear revealed a contrasting yet harmonious relationship this season, just like the conversation between the two genders.
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2021-12-09 20421
Surreal Minimalism -- The Analysis of Nanushka The Menswear Designer Brand
Designer Sandra Sandor graduated from the London College of Fashion in 2005. Soon after that, in 2006 she launched her own label Nanushka. Based on functionality and practicality, the brand creates collections with confident ease and subtle femininity. Sustainable development is the spirit of Nanushaka, and the man-made vegan leather is the main reason of its popularity.
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2021-12-07 66737
Elegant Queen -- The Analysis of Max Mara The Luxury Womenswear Brand
Max Mara is celebrating its 70th anniversary with special editions of its most iconic coats, designs that have made an impact not only on the brand's history, but on fashion itself: the legendary 101801, the luxurious Ludmilla and the on-trend Teddy Coat.
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2021-12-06 14133
Skyscraper -- The Analysis of Yuki Hashimoto The Menswear Designer Brand
Yuki Hashimoto is a namesake brand founded by a Japanese designer. The collision between black backgrounds and impactive clothing takes people into the art exhibition of Susan Hiller. The minimalist designs and artistic expressions of Yuki Hashimoto let us feel his personal aesthetics.
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2021-12-03 64510
Japanese Tailoring Aesthetics -- The Analysis of UNITED TOKYO The Womenswear Designer Brand
UNITED TOKYO is an independent brand founded by TOKYO BASE in 2015, which combines fashion designs with pioneering mindsets of Japanese tailoring to build a perfect proportion of traditional crafts, advanced techniques, and cultural conflicts. In A/W 2021 collection, box pleats, buckles, and iconic deconstruction tailoring inject timeless Japanese aesthetics into minimalist garments.
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2021-12-03 77110
Naughty Sweethearts -- The Analysis of Theoceanes The Womenswear Designer Brand
The niche Thai brand Theoceanes is now popular among social medias for its embellishments. Focusing on sweet and elegant clothes for girls, bowknots and ruffles are the iconic elements for Theoceanes. Shirts and dresses are the staple products to provide consumers with romantic looks.
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2021-11-24 74588
Chivalry -- The Analysis of CELINE The Luxury Menswear Brand
Different from S/S The Dancing Kid, CELINE's collection in A/W 21/22 used dazzling tones to reflect the self-oriented freedom and youthfulness of Gen Z. Hedi Slimane explored boys' feeling about sub-culture via a dark Gothic style. Focusing on clear silhouettes, metallic studs, and leather elements, the collection provided us with ruffled collars, eye-catching leather tops, elegant overcoat, slim jackets, solid fur, and hoodie. The medieval helmet was presented by knitted hats with metallic studs. The new romanticism of Hedi Slimane discovered a perfect balance between street rock and classic elegance.
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2021-11-22 84333
Warm Winter -- PETITE MIEUX The Korean Designer Brand
The Korean kidswear brand PETITE MIEUX is committed to developing simple yet complex, natural yet smart pieces. The brand combines its own mindset with characteristics of adults' wear to create lovely and sweet vacation looks.
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2021-11-22 69845
Urban Workplace Dress -- The Analysis of UNSPOKEN The Womenswear Designer Brand
UNSPOKEN is a high-end line of FanoStudios, an independent designer brand launched in 2017. The design mainly in cool tones provides practical, minimalist workplace dress with an urban temperament. Layering and ingenious styling are shown in the A/W 21/22 collection.
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2021-11-22 78515
Fleece Fabric -- The TOP Ranking of Kidswear
Based on the downloaded data of POP Fashion users in the recent three months, granular fleece(74%) and plush fabric(63%) lead the list, followed by polar fleece and coral velvet. Velvet and teddy bear fleece reveal a steady increasing. The thermal performance of fleece fabrics is rather suitable for creating lovely kids' outerwear, dress, sweatshirt, and loungewear. The use of bright colors will be the developing trend.
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2021-11-20 74734
Delicate Lifestyle -- The Comprehensive Analysis of Korean Designer Brands
Independent designer brands have already become a mainstream in the market, and those niche brands from Korea are now affecting the fashion trend on a global scale. Some potential labels with not too much fame draw the attention of the niche fashion world and fashion bloggers. The strong momentum of the benchmark brand We11Done leads the trend. The main styles of Korean designer brands: mature minimalism, street fashion, and sweet girls. Clothing that celebrities wear is the most popular, while these high-quality products with personality can also attract loyal consumers.
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2021-11-15 66269
Apocalyptic Fantasy -- The Analysis of DEMOBAZA The Menswear Designer Brand
The Bulgarian wasteland label founded in 2007 by Demo and Toro, DEMOBAZA draws inspiration from AVG culture, wasteland, and post-apocalyptic culture. Their futuristic, deconstructed uniforms make every lookbook to be like the scenes in sci-fi films.
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2021-11-02 18630
Basic & Minimalist -- The Analysis of YOUTH LAB The Menswear Designer Brand
As a self-operated brand of Obscura Store, YOUTH LAB is run by several famous Korean retailers such as Beaker, IAM-SHOP, and 29CM, which causes its wide influence in the fashion world. Focusing on the must-haves in understated wardrobes, YOUTH LAB applies advanced fabrics and customized silhouettes to fit all the styles. Trench coat, jacket, sweater, and jeans are been the representative styles of Korea. Notably, wide T-shirt and outdoor jacket convey the adventurous spirit of YOUTH LAB.
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2021-10-12 71642
Redefinition -- The Analysis of BOSS The Menswear Luxury Brand
BOSS A/W 2021 collection breaks the collocation rules and captures the next-gen spirit. Inspired by the Big Sur in California, tensive and thick colors interpret individuality and create a brand new visual effect. No matter the loose woolen jacket or the casual puffer, BOSS drawn inspiration from the classics and interpreted the modernized dressing from a creative perspective, which subverted the visual imagination and fused classics with creativity.
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2021-09-26 68922
Freeze the Tension -- The Analysis of GUCCI The Benchmark Menswear Brand
From the campaign film of GUCCI A/W 2021 collection Aria, the secret hotel room creates a private and sexy romantic atmosphere. Mert and Marcus shot a contemporary and avant-garde film, which froze the love reform and desire tension.
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2021-09-16 33167
The Simplicity That Surpasses Complexity -- The Analysis of Bottega Veneta The Luxury Menswear Brand
In the latest A/W 21/22 collection if Bottega Veneta, 'Salon 02', the creative director Daniel Lee created a crazy and free wardrobe for the public. Fusing cold sexual appeal with bloated lines, the complexity built simple pictures. Inspired by the private display in the golden age of haute couture, photographer Tyrone Lebon was teamed up with Freja Beha Erichsen, Fernando Cabral and Yoonmi to present a cool and straight shooting style. Ostrich feathers, bright glass and leather were all used to interpret the graceful attitude of youth.
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2021-09-15 14606
Break the Boundary -- The Analysis of MÜNN The Menswear Designer Brand
MÜNN was founded by the Korean designer Hyun-min Han in 2013. Being selected into the Seoul’s 10 Soul the most and winning 2018 “Seoul Fashion Week” Best Designer Award and “International Woolmark Prize” Asia Menswear Award, MÜNN centers on Minimalism and emotional sincerity, and gets inspiration from the 60’s made-to-order high-quality ethics. As an expert of advanced ready-to-wear, MÜNN selects bold silhouettes and strengthens inner structures to present its exclusive tonality.