Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2022-06-30 41712
Winter Garden -- The Analysis of Patou Womenswear Designer Brand
Patou is a French designer brand established in 1914, pushing for changes in women fashion. As an esthetician and fashion forerunner, Jean Patou designs minimal and fashionable evening dresses. His first sportswear product stood out as well. In 2018, LVMH announced the acquisition of Patou and appointed Guillaume Henry as Patou's current creative director. Henry retained the practical and lively style of the brand, which greatly shows the "French temperament". The F/W 22/23 collection, inspired by many "Patou Girls" who live in the Patou's fantasy world, develops a modern design. French fashion generates vitality in the sexy items that clearly depicts models' bodies.
