Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2023-02-07 17528
Wasteland Techwear -- The Analysis of Guerrilla Group The Menswear Designer Brand
Founded in 2013 as a multi-disciplinary creative unit, Guerrilla Group acts as a platform to counteract trending conformity that does not exist as a brand. Echoing between sci-fi and functionality as a framework for research and design, GG attempts to subvert military garments into utilitarian everyday wear. The primary objective is to rework and facilitate each garment to adapt with imminent conditions.
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2023-01-31 38736
Urban Performance -- The Analysis of Stone Island The Menswear Designer Brand
A culture of research, experimentation and usability are the matrixes that have always defined Stone Island; the brand, established in 1982, destined to become a symbol of extreme research on fibres and textiles applied to innovative design. Each Stone Island piece is born from the perfect synthesis between experimentation and usability, between the study of fabrics and rationality. The study of uniforms and of workwear, its evolution according to new functions of use, becomes Stone Island’s observatory for defining a project where the clothing’s purpose is never just purely aesthetic.
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2023-01-07 16281
Floral Print -- The Analysis of GREEDILOUS The Womenswear Designer Brand
After working for 15 years as a fashion designer at a company, YounHee Park launched her first brand “GREEDILOUS” in 2009. She majored in Industrial Design with diverse experiences combined future-oriented and geometric graphic design on her collection, and she was dubbed “The Queen of Print” by press. Greedilous is a blend between the words Greedy and Fabulous, which, according to Younhee Park, means “a goddess of beauty.”
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2023-01-07 41897
Sweet & Cool Lady -- The Analysis of Blancore The Womenswear Designer Brand
Blancore is a New York-based designer brand founded by Yalan Lee in 2017. Incorporating geometric cut and subtle color palettes to restore the pureness and authenticity of fashion design, ‘Forget the Boundaries’ is the brand concept of Blancore. Fall/Winter 22/23 collection released romantic overcoats, down jackets, suits and dresses with desaturated tones. Deconstruction, color blocking, flowers and ruffles are the highlights.
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2023-01-06 84115
2022 Annual TOP Outdoor Activewear Brand
2022 Annual TOP Outdoor Activewear Brand
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2023-01-06 67864
2022 Annual TOP List of Denim
Based on the annual user searches and interactive data in 2022, POP Fashion figures out 30 hottest brands and relative keywords in the denim industry. Big names as Diesel and Dsquared2 take the top places. Designer brands, such as Evisu, INXX and Ader error, offer noteworthy fashion details. Chuu. - the hot Korean fashion brand - combines girlish designs with denim to attract consumers.
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2023-01-05 77443
2022 Annual TOP Athleisure Brand
2022 Annual TOP Athleisure Brand
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2023-01-03 39790
Riding in the Wind -- The Comprehensive Analysis of Cyclewear Brand
Cycling becomes a popular outdoor sport in recent years. Cycle lovers pursuit garments with performance and comfort as well as a fashion taste. This report recommends cyclewear brands as Cafe du Cycliste, Rapha, MAAP, The Pedla, assos and Universal Colours.
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2022-12-27 22945
Practical Luxury -- The Analysis of Hellessy The Womenswear Designer Brand
Sylvie Millstein launched Hellessy in 2012 from her Soho studio, where she has since captivated women with her signature designs. Each Hellessy collection is produced locally and ethically in NYC, with an acute mindfulness to detail. Hellessy focuses on timeless pieces that can be worn over and over again, with an inherent sense of laid back glamour.
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2022-12-21 45854
Fashion Trends -- The Analysis of ZARA The Menswear Brand
Zara is one of the best-known global fashion brands, with more than 2,000 stores around the world. The chain is owned by Inditex, a Spanish retail conglomerate that operates seven other brands.
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2022-12-16 58854
Urban Adventurer -- The Analysis of FENDI The Luxury Menswear Brand
FENDI A/W 22/23 collection displayed personality and eye-catching icons. Marc Jacobs updated the iconic FENDI Roma logo through a unique aesthetic. Bright colors improve the warmth, reflect diverse textures and create clear street outfits.
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2022-12-15 17011
Minimal Yuppie -- The Analysis of IN SILENCE The Menswear Designer Brand
IN SILENCE is a fashion brand based in Seoul-Korea founded in 2013. Their approach is to focus on how to deliver apparel line reflecting the vibe of our times. This is the very reason why they do not put categories in their collection, and hope that the brand defines itself with each collection.
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2022-12-15 67451
Lyst The Year in Fashion 2022
With the year’s end drawing near, the fashion world is beginning to take a look at what brands made waves in 2022. Once again, Lyst has unveiled its Year in Fashion Report – taking a keen look at the trends and brands that not only filled our conversations but our computer search history.
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2022-12-13 6678
Deconstructionism -- The Analysis of Greg Lauren The American Designer Brand
Greg Lauren was founded by the nephew of American fashion pioneer Ralph Lauren. This brand is good at using clothes to tell stories. Handmade worn-out effect, water-washing and exposed thread end are applied on sweatpants, sweatshirt and outerwear to present the mysterious retro effect. Threads are the painting brush in his hand, and the signature design languages of Greg Lauren express his own aesthetics.
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2022-12-12 79666
The Analysis of Beneunder The Benchmark Outdoor Sportswear Brand
The Analysis of Beneunder The Benchmark Outdoor Sportswear Brand
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2022-12-08 23238
Modern City -- The Analysis of Unawares. The Menswear Designer Brand
Unawares. founded in 2014 by designer Kevin Ng. Emphasizing that design originates from everything and everything can be redefined, the designer uses clothing as the carrier to embody ideology, so as to interpret design concepts and shape Unawares. Unique brand tone, through extreme tailoring and control of details, which is convey the designer's view on modern fashion, and establish the identity of the fashion field. It will be the long-term direction of the brand.
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2022-12-07 47835
Sweet Korean Fashion -- The Analysis of MOLLIMELLI The Korean Designer Brand
After JELISPOON and MILKMILE, MOLLIMELLI is a newly released line of the well-known Korean enterprise New Kids On. Innocence, purity and passion are the main concept. Cute cartoonish leopard, rich palettes and original illustrations interpret the relationship between nature, animal and curious kids.
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2022-12-05 62408
Woolen Coat Fabric -- The TOP Ranking of Womenswear
This report is based on the TOP100 ranking of women’s woolen coat fabrics in the recent six months. Max Mara(19%) is the most welcoming brand in the market, followed by Chanel(13%) and Hermes(13%). We can see from the ranking that double-faced wool(43%) is the hottest fabric, as fine fuzz, dense twill and embossed wool also share the market.
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2022-12-02 53175
Girls are Flowers -- The Analysis of MISSSUNNY The Kidswear Designer Brand
MISSSUNNY is an original Chinese kidswear line of Keiko, which continues the sweetness and fun of Keiko and shows more eye-catching colors. Themed ‘Girls are Flowers’, A/W 22/23 collection centers on preppy style, knots, 3D flowers and mini-me elements. The vitality and romance of girls enlivens this winter.
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2022-12-01 69178
Youthful Knitwear -- The Analysis of SJYP The Womenswear Designer Brand
Korean designer duo Steve J and Yoni P launched their brand, SJYP in summer 2015. The collection’s contemporary denim DNA has become one of the fastest growing brands on the market. Not to mention their signature destroyed details, and unique cut off in different shades of blue jeans. They are the winner of the Style Icon Awards Asia 2016 4th year running.
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2022-11-21 40809
Oriental Vision -- The Analysis of FENG CHEN WANG The Menswear Designer Brand
Feng Chen Wang is a Chinese-born, London-based designer at the forefront of a new generation of fashion talent emerging from China. Feng studied MA Fashion Menswear at the prestigious Royal College of Art, London, graduating in 2015. Describing her aesthetic as “future-modern, authentic and multidimensional”, Feng fuses traditional craftsmanship with innovative technology and technical deconstruction. Her design ethos draws inspiration from her life experiences and Chinese heritage to create gender neutral clothing that is functional, conceptual and personal.
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2022-11-16 66186
Roaming Space -- The Analysis of 2AM The Benchmark Menswear Brand
2AM, as a designer street fashion brand, starting from the youth lifestyle and independent liberalism, each young individual is likened to the night action object - the owl, they are in the mysterious morning at two o'clock, hunting passionate things with a keen eye, like a natural discernment of trends. Under the thinking dimension of contemporary youth, 2AM talks with young people with a more open mind, explores the spirit of the various trends of the young trend, is about youth attitude, is about freedom, is about culture, and aims to provide cutting-edge culture lovers. Trendy and diversified lifestyle choices, creating an alternative and unique brand.
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2022-11-11 44331
Urban Fashion -- The Analysis of RAZZLE The Benchmark Menswear Brand
The A/W 22/23 collection of RAZZLE continues the aesthetic of conflicts. The multiple modern frequencies create the rhymes of urban fashion. The combinations between practicality and newness, softness and hardness, delicacy and wildness explore the diversity and give a sensory feast.
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2022-11-09 52902
Western Regions -- The Analysis of M essential The Womenswear Designer Brand
M essential is the personal fashion brand founded by the well-known Chinese designer Ma Kai. M ESSENTIAL NOIR is a girlswear line released to display the younger images of oriental girls. The brand mixes the cultures and aesthetics in both east and west, and blurs the definition of region and race. Ma Kai integrates classical oriental aesthetics with contemporary fashion.