Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2023-01-05 77443
2022 Annual TOP Athleisure Brand
2022 Annual TOP Athleisure Brand
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2022-11-21 40809
Oriental Vision -- The Analysis of FENG CHEN WANG The Menswear Designer Brand
Feng Chen Wang is a Chinese-born, London-based designer at the forefront of a new generation of fashion talent emerging from China. Feng studied MA Fashion Menswear at the prestigious Royal College of Art, London, graduating in 2015. Describing her aesthetic as “future-modern, authentic and multidimensional”, Feng fuses traditional craftsmanship with innovative technology and technical deconstruction. Her design ethos draws inspiration from her life experiences and Chinese heritage to create gender neutral clothing that is functional, conceptual and personal.
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2022-11-16 66209
Roaming Space -- The Analysis of 2AM The Benchmark Menswear Brand
2AM, as a designer street fashion brand, starting from the youth lifestyle and independent liberalism, each young individual is likened to the night action object - the owl, they are in the mysterious morning at two o'clock, hunting passionate things with a keen eye, like a natural discernment of trends. Under the thinking dimension of contemporary youth, 2AM talks with young people with a more open mind, explores the spirit of the various trends of the young trend, is about youth attitude, is about freedom, is about culture, and aims to provide cutting-edge culture lovers. Trendy and diversified lifestyle choices, creating an alternative and unique brand.
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2022-10-21 54373
Eco-friendly Era -- The Analysis of Balenciaga The Luxury Menswear Brand
In a worrying atmosphere, echoing the current geopolitical situation, Balenciaga presented its Fall/Winter 22/23 collection at the Parc des Expositions du Bourget, while reaffirming its support for Ukraine. Oversized hoodies, wide-shoulder outerwear and bodysuits were made of recyclable and alternative fabrics to meet the ideas of low-carbon environment. The trash bags also echoed the theme.
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2022-10-20 64655
Chaotic Neutral -- The Analysis of We11Done The Designer Fashion Brand
Founded by Dami Kwon and Jessica Jung, We11Done comes from the Korean boutique RARE MARKET. The name We11Done stands for “To make excellent products with perfection”. And the number 11 salutes to the original eleven crew members. Its design language is Wearable Coolness. The brand injects street style and distinctive designs to subvert the simple definition. Inspired by the American youth culture in the last 70s and 80s, Free Size becomes the brand label. We11Done contains both young handsomeness and naughty calmness, and it interprets the retro silhouette through modern methods.
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2022-09-30 78873
Phenomenon Communication -- The Analysis of ADER error The Designer Brand
ADER was founded in 2014 and is a brand based on fashion and expresses cultural communication. What makes ADER ERROR shine is its unique and premium design and style. The distinctive brand features and style make it always stand out. The picturesque literary temperament, coupled with the new trendy and retro theme, makes it quickly occupy the trendy market. Even the shooting style of the models on the official website is also unique.
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2022-09-29 45894
Spaceship Earth -- The Analysis of Off-White The Womenswear Designer Brand
The palette of Off-White in Fall/Winter 22/23 is dazzling and diversified, present a carnival vibe and the clashing of dimensions. Blue-purple tones foresee the future and give a second life to the past fashion trends. Yellow and pink bring a festive, joyous mood. We ride the ‘Spaceship Earth’, as it was called, to explore a fantastic journey in the space. This show included not just Off-White’s fall 2022 ready-to-wear collection, but also a new high fashion line (haute couture without the haute couture appellation) designed by Virgil and completed by the creative teams and collaborators with whom he worked.
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2022-09-22 69303
Practical Casualwear -- The Analysis of OY The Menswear Designer Brand
OY is a Korean fashion brand that fuses technologies and arts with practicality and statement graphic designs. The selection of fine materials and technological designs offer solid cost efficiency and practicality.
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2022-09-22 33152
Natural Adventure -- The Analysis of Etro The Luxury Menswear Brand
For Fall/Winter 22/23 collection, the creative director Kean Etro starts an adventure for young people through saturated colors and loose cuts. The free and romantic dressing in this season exudes an easy and free spirit. Signature paisleys are combined with wolves, thorns and roses to show the growth from teenagers to adults.
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2022-09-21 80019
Sweatshirt -- The TOP Ranking of Kidswear
According to the TOP100 downloaded sweatshirts in August and September, J-Korean style sits on the driver’s seat. 3D ornaments and fun illustrations present strong visual effects and improve the playfulness. The variation of pockets and collars are the design highlights in this month.
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2022-09-15 72148
Endless Energy -- The Analysis of Mmlg The Menswear Designer Brand
Mmlg is a unisex streetwear line launched by the famous Korean fashion brand 87MM in 2017. It has been a popular name in the Asian fashion world, showbiz and social media platforms. Comfortable fabrics, simple, friendly colors and creative designs create unique pieces with distinctive brand identity.
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2022-09-15 21839
Rebuilt Fashion -- The Analysis of Lanvin The Luxury Menswear Brand
Lanvin A/W 22/23 womenswear collection sees the art of trompe l’oeil and weaves a modern dreamland. Lanvin opened its new boutique in Qingdao. Inspired by the luxury screens in Jeanne Lanvin’s apartment, the unique blue-tone interior space echoes the A/W 22/23 collection.
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2022-09-14 18562
Basketball Passion -- The Analysis of Namesake The Menswear Designer Brand
The NAMESAKE streetwear label is above all a family affair, born from the intergenerational collaboration between a father and his three sons. With roots in Taiwan, Japan, and the United States alike, NAMESAKE applies a nostalgic lens to logo-brandished streetwear, refashioning elements of Taiwan’s agricultural history, basketball apparel, and technology into something palpably modern. The label’s moniker (occasionally stylized as NAMESAK3) self-referentially addresses the concept of family lineage, but the distinctly Taiwanese inflections of its tailoring gesture towards the larger kith of community. The extended hems of shirting, hoodies, and T-shirts are indebted to traditional garb and streetwear alike, while fisherman knits cast in somber hues balance daytime work utility with statement eveningwear. Unified by bold logo typography and abstract graphic flourishes, NAMESAKE synthesizes deeply personal reference points to create generation-bridging menswear.
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2022-09-14 32296
Joyful Nostalgia -- The Analysis of Paul Smith The Luxury Menswear Brand
Delving into the rich world of arthouse cinema for the Men’s AW22 collection, Paul Smith spotlights the unique aesthetic techniques of film’s greatest auteurs. Incorporating lavish textures, a cinematic palette and otherworldly photo prints, the collection culminates in a self-assured new look for the season.
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2022-09-13 21364
Rooted in Milan -- The Analysis of LUTER The Menswear Designer Brand
LUTER is a premium streetwear brand fully designed and manufactured in Milan, since 2002. Although its first collaborators and supporters were all original members of the city’s skate and hip-hop subcultures, IUTER’s aim is to go beyond its original context by reconciling the irony, playfulness and experimental nature of its roots to the art and refinement of Italian tailoring.
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2022-09-13 47882
Nod to the Classic -- The Analysis of DIOR MEN The Luxury Menswear Brand
The new Dior Men’s Autumn-Winter 22-23 collection explores the label’s history in full detail, playing off Parisian culture with trademark ease and just a touch of opulence. Classic high fashion pieces such as the iconic Bar Jacket, the Saddle Bag and more are reinterpreted through a prism of modernity by creative director Kim Jones to weave what Dior calls an “emblematic connection between today and tomorrow”.
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2022-09-09 54757
Fused Classics -- The Analysis of BEAMS PLUS The Menswear Designer Brand
Established in 1976 in Harajuku, Tokyo, BEAMS started out as an American lifestyle shop. A pioneer of lifestyle retailing, BEAMS shops are finely curated with an international selection of designer wears and in-house private labels. With more than 150 shops across Japan, Hong Kong, Beijing, Taipei, and Bangkok, BEAMS has grown into a major lifestyle retailer with businesses in fashion, home furnishing, arts, café and dining. In 1999 the brand started BEAMS PLUS, a collection built on the timeless, American styles that BEAMS was originally founded on; a pursuit of authenticity in next-generation casualwear.
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2022-09-08 46628
Elegant Gentlemen -- The Analysis of Burberry The Luxury Menswear Brand
Fall/Winter 22/23 collection interprets the unique British style and gives a gorgeous and punk fashion. With the lens of photographer duo Inez and Vinoodh, this equestrian-centered collection symbolizes the brand spirit. New designs and 3D silhouettes explore the British elegance and signature elements.
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2022-09-06 72609
Light Modern -- The Analysis of Hermes The Luxury Menswear Brand
Fall/Winter 22/23 collection upgrades the fabrics by diverse materials and technologies. Saturated brights as orange, ginger yellow and grass green are mixed to show sharp visual conflicts. This playful collection also carries the modern elegance of Hermes.
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2022-08-31 20984
Whimsical Imagination -- The Analysis of J.W. Anderson The Menswear Designer Brand
Jonathan Anderson is a fashion designer and the founder of JW Anderson. Anderson is known for his eponymous label and having served as the creative director of Spanish luxury house, LOEWE. He launched his own menswear collection shortly after in 2008. The rising success of Anderson's JW Anderson label allowed him to secure a second NewGen sponsorship and led to a collaboration with high-street retailer, Topshop in 2012.
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2022-08-17 51769
Gentlemanship -- The Analysis of FENDI The Luxury Menswear Brand
Fendi Fall/Winter 22/23 collection brought by Silvia Venturini Fendi carried the chic gentlemanship and the vivid elegance. Breaking the boundaries and recreating the classics, the latest collection injected timelessness into modern design. Besides, precious textures and distinct motifs were joined by traditional fabrics and exquisite embellishments to reinterpret the elegance of menswear.
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2022-08-11 14727
Wild Spirit -- The Analysis of Roberto Cavalli The Luxury Menswear Brand
After the establishment of his namesake brand in 1970, Roberto Cavalli stole the spotlight with his first runway show at Palazzao Pitti, where he unveiled an avant-garde collection expressing his joyful, opulent aesthetic. The creative director Fausto Puglisi centered into the house in 2001 with his signature animal patterns. For Fall/Winter 22/23 collection, Fausto Puglisi presented luxurious animal patterns through minimalist cuts to reach a balance between sexual appeal and extravagance.
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2022-07-15 41284
Classic Reconstruction -- The Analysis of KENZO The Menswear Luxury Brand
In the lately released collection 2.0, Nigo, the new artistic director, draws inspiration from Kenzo Takada and Japanese traditions. He endows wearable workwear with eye-catching visual elements and luxurious craftsmanship. Besides, pieces with FUJIMURA prints and Kenzo’s original sketches left people a deep impression on the fashion show.
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2022-07-12 64285
The Touch of Autumn -- The Analysis of LOEWE The Luxury Menswear Brand
“Weave, Restore, Renew”. LOEWE marks its sixth appearance at Salone del Mobile Milan with TIMEWEAVES which celebrates woven craft, ancient techniques and the inventive ways in which craftspeople breathe new life into found objects or surplus materials. Young Soon Lee, a LOEWE Craft Prize Finalist in 2019, has collaborated with LOEWE on a series of bucket bags inspired by the Korean technique jitseung in which strips of hanji, a handmade paper, are corded and woven.