Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Brand
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Item Category
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2023-01-07 16281
Floral Print -- The Analysis of GREEDILOUS The Womenswear Designer Brand
After working for 15 years as a fashion designer at a company, YounHee Park launched her first brand “GREEDILOUS” in 2009. She majored in Industrial Design with diverse experiences combined future-oriented and geometric graphic design on her collection, and she was dubbed “The Queen of Print” by press. Greedilous is a blend between the words Greedy and Fabulous, which, according to Younhee Park, means “a goddess of beauty.”
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2022-12-21 45854
Fashion Trends -- The Analysis of ZARA The Menswear Brand
Zara is one of the best-known global fashion brands, with more than 2,000 stores around the world. The chain is owned by Inditex, a Spanish retail conglomerate that operates seven other brands.
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2022-12-15 16742
Minimal Yuppie -- The Analysis of IN SILENCE The Menswear Designer Brand
IN SILENCE is a fashion brand based in Seoul-Korea founded in 2013. Their approach is to focus on how to deliver apparel line reflecting the vibe of our times. This is the very reason why they do not put categories in their collection, and hope that the brand defines itself with each collection.
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2022-12-05 62271
Woolen Coat Fabric -- The TOP Ranking of Womenswear
This report is based on the TOP100 ranking of women’s woolen coat fabrics in the recent six months. Max Mara(19%) is the most welcoming brand in the market, followed by Chanel(13%) and Hermes(13%). We can see from the ranking that double-faced wool(43%) is the hottest fabric, as fine fuzz, dense twill and embossed wool also share the market.
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2022-11-23 18495
The Comprehensive Analysis of Dongdaemun Womenswear Market
Down jackets, overcoats and dresses are the staples in Korean Dongdaemun market in November. Down jackets pay more attention to the diverse splicing; overcoats put emphasis on details, while dresses and tops exude a romantic and girlish touch through ditsy florals and pearls. Fresh flowers are presented on multiple items, and smileys improve the creativity.
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2022-11-17 78517
2022 Double 11 Shopping Festival Data Analysis of Womenswear
2022 Double 11 Shopping Festival Data Analysis of Womenswear
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2022-11-09 35351
Comfortable Commuting -- The Analysis of System Homme The Menswear Brand
System Homme is a Korean casualwear brand that designs for young males. Fall/Winter 22/23 collection continues the brand’s youthfulness and freedom, and finds a good balance between casual and urban. Overcoats, jackets, down jackets, sweatshirts and pants are the staples. Exquisite tailoring, fluid lines and fine quality make a casual urban style that gathers the sense of fashion and practicality.
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2022-11-04 37921
Remain True to Minimalism -- The Analysis of Jil Sander The Luxury Menswear Brand
Remain True to Minimalism -- The Analysis of Jil Sander The Luxury Menswear Brand
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2022-10-31 63706
The Comprehensive Womenswear Market Analysis of Korean Dongdaemun Market(Part Four)
The Comprehensive Womenswear Market Analysis of Korean Dongdaemun Market(Part Four)
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2022-10-25 30734
The Comprehensive Womenswear Market Analysis of Korean Dongdaemun Market(Part Three)
The Comprehensive Womenswear Market Analysis of Korean Dongdaemun Market
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2022-10-18 22030
Stable & Elegance -- The Analysis of Herno The Commercial Menswear Brand
Herno Fall/Winter 22/23 collection still continues the Italian heritage of the brand. Traditional crafts and modern technologies integrate outdoor elements into the collection to develop functional everyday wear. Down jacket is still the staple in this season. Creative styles and fabrics are joined by classic cuts to inherit the elegance of Herno and interpret the modernization of apparels.
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2022-09-30 78826
Phenomenon Communication -- The Analysis of ADER error The Designer Brand
ADER was founded in 2014 and is a brand based on fashion and expresses cultural communication. What makes ADER ERROR shine is its unique and premium design and style. The distinctive brand features and style make it always stand out. The picturesque literary temperament, coupled with the new trendy and retro theme, makes it quickly occupy the trendy market. Even the shooting style of the models on the official website is also unique.
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2022-09-18 33289
Elegant Mature Lady -- The Analysis of Bizuu The Womenswear Designer Brand
Bizuu is a Polish fashion brand founded by Blanka Jordan and Zuzanna Wachowiak in 2010. The brand integrates floral patterns into every collection to display the elegance and gracefulness of mature ladies.
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2022-09-16 47880
Gender Inclusiveness -- The Analysis of MAISON SPECIAL The Menswear Designer Brand
MAISON SPECIAL is a Japanese brand founded in 2019 which integrates modern performance design with unique techniques and materials to create special everyday wear. Taking ‘Elation Chic’ as the keyword, MAISON SPECIAL fuses high-quality ‘Urbane Business’ and natural materials with the present and launches a new fashion value.
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2022-08-29 24131
Avant-garde Pioneer -- The Analysis of Maison Margiela The Menswear Designer Brand
Maison Margiela, formerly Maison Martin Margiela, is a French luxury fashion house headquartered in Paris and founded in 1988 by Belgian designer Martin Margiela. The house produces both haute couture-inspired artisanal collections and ready-to-wear collections, with the former influencing the designs of the latter. Product lines include womenswear, menswear, fine jewelry, footwear, objects, fragrance, and home goods, among others. Known for deconstructive and avant-garde designs with unconventional materials, Maison Margiela has traditionally held live shows in unusual settings, for example empty metro stations and street corners. Models' faces are often obscured by fabric or long hair to direct attention to the clothes and design. With Maison Martin Margiela going public in 2002, Margiela resigned as creative designer in 2009 and John Galliano was appointed to the role in 2014.
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2022-08-17 89437
Overcoat -- The TOP Ranking of Womenswear
According to the TOP100 downloaded overcoats in July and August, 2022, J-Korean(39.5%) is trending upward, while Simple Sophistication(22.6%) and Elegant Lady(14.4%) reveal decrease. Loose fits and A-line coats are the most noteworthy silhouettes. Hemming and slit are the popular crafts which take the share of deconstructed cuts.
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2022-08-16 50936
Body of Work -- The Analysis of PRADA The Luxury Menswear Brand
Photographer David Sims captures the Prada Fall 2022 campaign for both men's and women's collections. The luxury Italian house's Fall/Winter 2022 campaigns pair with intention a still-life of an object with each model/talent. The chosen totem has deeply personal meaning and relevance to the individual Prada protagonists in the campaign collages. The campaign is centered around "offering windows on human life, expanding their narrative." The men's campaign includes actors Damson Idris, Jeff Goldblum and Rami Malek.
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2022-08-12 17322
Illusaits -- The Analysis of ZIGGY CHEN The Menswear Designer Brand
ZIGGY CHEN is the namesake label of the Chinese emerging designer Chen Xiang. The Shanghai Xintiandi branch is the first concept store that integrates womenswear, menswear and household supplies in China. As a Shanghai-born designer, Ziggy Chen takes inspiration from the collision of extreme cultures: old and new, east and west, antique and modern, probing the coalescence of Chinese origins and minimalist aesthetics to create innovative garments. 2D tailoring in traditional Chinese garments can be surprisingly found in his menswear design. Elements from different countries and times are incorporated for harmonious and practical pieces.
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2022-06-30 72755
Chaotic Neutral -- The Womenswear Runway Analysis of We11Done
We11done’s FW22 collection is a “chaotic neutral” space where nothing is off limits, and opportunities are endless. The South Korean label’s newest show is inspired by a dichotomy between 17th century renaissance details and futuristic minimalism - two aesthetics that could be polarizing in theory, but somehow appear synchronous.
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2022-06-13 88907
Overcoat -- The TOP Ranking of Womenswear
According to the TOP100 downloaded women’s overcoats from April to June, Simple Sophistication is the most noteworthy style as Youthful Elegancy has trended downward; comfortable H-line silhouette takes the place of X-line; heterogeneous splicing and the use of accessory are the most potential crafts.
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2022-05-13 66981
Embrace the Difference -- The Womenswear Runway Analysis of Andersson Bell
Launched in Seoul the year of 2014, the brand “Andersson Bell” began from a Creative Director, who got an inspiration from contrasting two different cultures of Korea and Scandinavian. Andersson Bell was launched by reinterpreting Scandinavian vibes to create new objects from a point of Korean's view. F/W 22/23 collection maintains the practical functionality and also embraces the differences between genders, races and cultural backgrounds.
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2022-04-15 79743
The Womenswear Runway Analysis of Woolen Fabric
Woolen fabric is the most important fabric in autumn and winter, which is presented mainly in the form of overcoat on A/W 22/23 runway shows. Fine texture is the mainstream. Shearls and woolen blends create smooth and exquisite tactility of the surface; Variegated tweed shows yarns in new colorways and the blending with other accessories; The plush of furry fabrics is thermal in winter. Wool and mohair present a napped visual effect; Yarn-dyed gingham also updates the colorway in this season.
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2022-04-12 67252
Diverse Layers -- The Womenswear Runway Analysis of 3D Embellished Fabric
3D embellished fabrics occupy a larger proportion on A/W 22/23 runway shows. Valentino’s 3D fringes, flowers and sequined embroideries lead the fashion trend. In the boom of technology, futuristic embellishments are also noteworthy. This report focuses on the trend of shiny sequins, virtual technology, feather fringes and extravagant embellishments.
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2022-04-09 73706
Luster & Shadow -- The Womenswear Runway Analysis of Smooth Texture Fabric
This report introduces the smooth texture fabrics on Fall/Winter 2022 womenswear runway shows. The lustrous crisp silk is the hottest trend; soft satin features the fluid textures; driven by the concept of metaverse, futuristic mercerization will trend upward in the market; gorgeous casual fabrics prefer active styles; luxury velvet pays more attention to textures; fabrics with metallic luster are also essential for streetwear brands.