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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • Shirt Fabric -- The TOP Ranking List of Menswear

    2023-06-30 34488

    Shirt Fabric -- The TOP Ranking List of Menswear

    This report is a comprehensive analysis of the TOP 100 hot list of men's shirt fabrics based on the user download and interaction data from POP-Fashion in the past three months. In the TOP hot list of the past three months, the most popular brands are LOUIS VUITTON and GUCCI, both accounting for 16% of the total. Following them are Hermes and Emporio Armani, accounting for 10%. According to the analysis of the TOP hot list, basic men's shirts made of high-density cotton poplin are highly popular, with various forms of printing techniques such as flocking and twisted dyeing. Cotton-linen fabric and color-woven stripe fabric are also popular materials this season, accounting for 16% and 12% respectively.

  • Retro Fashion -- The Analysis of Gucci The Luxury Kidswear Brand

    2023-06-09 39383

    Retro Fashion -- The Analysis of Gucci The Luxury Kidswear Brand

    Gucci adultswear collaborated with Adidas to create a classic retro style in the 2023 spring-summer collection, mainly featuring khaki and grass green colors, combined with stripe and plaid pattern elements to showcase a sporty fashion style. In the 2023 autumn season, the new Gucci collection will team up with MLB to create a disruptive and trendy style, using highly saturated orange, red, and deep navy blue colors with bold color combinations and rich craftsmanship details. Large-scale use of printing and embroidery splicing techniques bring a strong visual impact.

  • Shirting -- The TOP Ranking of Womenswear

    2023-06-02 47943

    Shirting -- The TOP Ranking of Womenswear

    This report is based on the comprehensive analysis of the TOP 100 List for women's shirt fabrics, which is derived from the user download and interaction data from POP-Fashion over the past three months. Among the TOP List in the past three months, the most popular brand is Zimmermann, accounting for 14% of the share, followed by GUCCI with a share of 13%. According to the analysis of the TOP Hot List, the most favored category of women's shirt fabrics is smooth cotton, accounting for 48% of the share, followed by flowing chiffon with a share of 14%, and casual lace fabric with the lowest share of only 5%. Smooth cotton, lightweight linen-cotton blends, and flowing chiffon fabrics are the trending fabrics of the season and have corresponding investment value.

  • Jacket Fabric -- The TOP Ranking of Kidswear

    2023-05-15 14379

    Jacket Fabric -- The TOP Ranking of Kidswear

    According to the analysis of the TOP 100 hottest fabrics for children's jackets based on the POP-Fashion user download data over the past three months, the most popular brand is GUCCI, accounting for 30% of the total, followed by jnby BY JNBY and Baby Dior, both accounting for 13%. The most widely used category of fabrics for children's jackets is functional fabrics, accounting for 39%, followed by comfortable knitted fabrics with cotton fibers as the main material, accounting for 35%. Fashionable fabrics with special features such as sequin embroidery, shiny velvet, and printed backstitch can also be used.

  • Infantswear -- The Comprehensive Analysis of Luxury Brand

    2023-05-09 24444

    Infantswear -- The Comprehensive Analysis of Luxury Brand

    This article compiles and recommends popular luxury brands for infants and young children, along with craft details and key patterns, to bring more inspiration to the development of high-end luxury children's clothing.

  • The Lyst Index -- Fashion’s Hottest Brands and Products Q1 2023
    Data Reports

    2023-04-27 70918

    The Lyst Index -- Fashion’s Hottest Brands and Products Q1 2023

    The Lyst Index is a quarterly ranking of fashion’s hottest brands and products. Lyst is a fashion technology company and premium shopping app, used by more than 200 million people each year to browse, discover and buy items from brands and stores. The formula behind The Lyst Index takes into account Lyst shoppers’ behaviour, including searches on and off platform, product views and sales. To track brand and product heat, the formula also incorporates social media mentions, activity and engagement statistics worldwide, over a three month period.

  • Twinsburg -- The Analysis of GUCCI The Luxury Menswear Brand

    2023-04-11 53616

    Twinsburg -- The Analysis of GUCCI The Luxury Menswear Brand

    Gucci has revealed its SS23 campaign, spotlighting the Ready-to-Wear and runway-seen pieces for this season. Using twins, as the House did in the show, Gucci takes over an Italian villa to showcase how its identity — new and old — comes to life with twists to its own norms.

  • Twinsburg -- The Runway Analysis of GUCCI

    2022-09-28 88908

    Twinsburg -- The Runway Analysis of GUCCI

    Alessandro Michele presented his latest collection, “Twinsburg,” for Gucci Spring/Summer 2023, and it primarily focuses on reflection and how that intertwines with individual self-expression despite appearing the same. The show leads with twin models matching across the runway, each a reflection of the other. The sophisticated concept was inspired by Michele’s upbringing. In true Michele fashion, the collection’s 68 looks didn’t need doubles to make an impact. He worked his way through strict tailoring, souped-up activewear, Hollywood Boulevard glitz, embroidered chinoiserie, red carpet glam, and country quilting, among other motifs.

  • Nature & Structure -- The Analysis of Alexander McQueen The Menswear Designer Brand

    2022-08-25 19861

    Nature & Structure -- The Analysis of Alexander McQueen The Menswear Designer Brand

    Lee Alexander McQueen CBE was a British fashion designer and couturier. McQueen enrolled at Central Saint Martin's College of Art & Design, and received his M.A. in fashion design in 1992. Soon after obtaining his degree, McQueen started his own business designing clothes for women. Only four years out of design school, McQueen was named Chief Designer of Louis Vuitton-owned Givenchy, a French haute couture fashion house. In 2000, Gucci bought a 51 percent stake in Alexander McQueen's private company, and provided the capital for McQueen to expand his business. McQueen left Givenchy shortly thereafter. In 2003, McQueen was declared International Designer of the Year by the Council of Fashion Designers of America and a Commander of the Most Excellent Order of the British Empire by the Queen of England, and won yet another British Designer of the Year honor.

  • Milan Fashion Week: Recommended Brands(Part One)

    2022-06-27 73384

    Milan Fashion Week: Recommended Brands(Part One)

    S/S 2023 Milan Fashion Week(June 17th to 21th) included 28 offline runway shows, 24 still-life exhibitions, 5 digital releases and 21 brand culture events. It was the best Milan Fashion Week after the global pandemic. Moschino’s menswear collection returned to Milan; Versace released its menswear on catwalks; Gucci displayed the still-life exhibition; J.W. Anderson joined in Milan for the first time.

2023SS Fashion Clothing Trend Analysis | POP Fashion

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