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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • Leather and Fur -- The TOP Ranking of Womenswear
    Data Reports

    2024-01-17 5892

    Leather and Fur -- The TOP Ranking of Womenswear

    Extract the top 10 downloaded styles (1-5, 6-10 from left to right) from the database of women's leather clothing and fur products in POP. The overall style is mainly single leather jackets, focusing on material aging, splicing technology, and practical silhouettes. Scratching leather is an important process, deepening the sense of aging and increasing fashion, and attention is also paid to stitching details.

  • Quiet Luxury -- The Comprehensive Analysis of Luxury Leather & Fur Brands
    Hot

    2024-01-10 5760

    Quiet Luxury -- The Comprehensive Analysis of Luxury Leather & Fur Brands

    Quiet luxury is synonymous with simplicity, while advanced comfort and minimalism incorporate a touch of romance. Compared to simple European style, the elegance of this style is more mature, while being more restrained compared to romantic styles. Fur in this style pays more attention to the fit with the body shape in terms of design, followed by material selection and detailed design, combining practicality with a sense of fashion. Representative brands in the simple European style include FENDI, PRADA, HERMES, Bottega Veneta, etc. These brands have distinct styles and unique features, with core design elements such as quiet luxury dressing, Swakara, distressed and rubbed colors, and highlighting texture with fur integrated designs.

  • Leather & Fur -- The Data Analysis of Womenswear E-Commerce
    Data Reports

    2024-01-03 5292

    Leather & Fur -- The Data Analysis of Womenswear E-Commerce

    Market analysis of women's clothing and fur market:-The data shows that the sales volume of women's fur in December 2023 was at a high level in nearly a year. The analysis shows that the demand for fur in the market is influenced by the season, with higher demand in autumn and winter. Judging from market demand trends, the sales index of women's clothing and fur products is expected to significantly increase in October, November, and December. Analysis of the proportion of transaction prices for women's clothing and fur: -The data shows that products priced between 1000 and 3000 yuan account for the largest proportion, reaching 34.2%. The price range of 5000 yuan ranks second, accounting for 27.9%. This indicates that there is a significant market demand for mid to high priced products in women's clothing and fur. Development suggestions: -Development: Based on market demand trends, the fur category is in its peak season in December, and some popular categories can be added to quickly increase sales. Please refer to the analysis below for details.

  • Classical Business -- The Analysis of FENDI The Luxury Menswear Brand

    2023-12-30 34257

    Classical Business -- The Analysis of FENDI The Luxury Menswear Brand

    The FENDI 23/24 autumn/winter men's clothing collection features two main styles: the sparkling elements from the 1970s disco ball and the one shoulder mid length. The double-sided cashmere, leather, jacquard silk, and knitted fabrics appear in the form of cloaks and one shoulder. More visual errors include light colored sheep shears sprayed with dark paint, similar to worn and beloved leather, covered with felt and tassel velvet. The classic FF logo is subtle yet understated.

  • 2023 Top Hot List of Leather and Fur
    Hot Data Reports

    2023-12-28 5242

    2023 Top Hot List of Leather and Fur

    This ranking is a comprehensive ranking based on the 2023 POP backend browsing index, download index, and social media hot brands, and these three indices are rated based on actual situations. Based on the interactive data of browsing, searching, and downloading in the POP backend, we have selected the top 10 hot search lists for various types of women's clothing and fur products in 2023, in order to better understand industry trends and new season development. Click on the link to enter the TOP 5 brand style entrance: PRADA, FENDI, LOEWE, Hermes, Brunello Cucinelli.

  • Leather & Fur -- The TOP Ranking of Womenswear
    Data Reports

    2023-12-20 5312

    Leather & Fur -- The TOP Ranking of Womenswear

    Extract the top 10 downloaded styles (1-5, 6-10 from left to right) from the database of women's clothing, leather, and fur products from POP11-December. The overall style is mainly composed of cashmere and leather, and with seasonal changes, spring and summer single leather jackets are the key development items, which have recently received high attention. Sports patchwork down jackets not only provide warmth but also enhance quality, making them a popular item among young consumers.

  • The Data Analysis of Women's Leather & Fur E-Commerce Brand
    Data Reports

    2023-12-12 6303

    The Data Analysis of Women's Leather & Fur E-Commerce Brand

    Taobao is currently one of the most popular shopping platforms among users, with hundreds of millions of users shopping on Taobao every day. In this vast shopping world, there are many products and stores that attract the attention of users, and some keywords have become popular search terms for users. In 2019, Taobao launched the "Hot Search" function on its homepage. In Taobao's hot search, the higher the popularity of search terms, the higher their popularity among consumers. In this article, we have compiled a consumer hot search ranking list based on the hot search content (in the past 7 days). Based on recent Taobao hot search keywords, the following TOP9 consumer hot search list (related to leather clothing and fur) has been compiled. The list mainly focuses on single product and style dimensions, and summarizes hot search content such as rebellious motorcycle style, fur integrated motorcycle clothing, luxury brand autumn and winter coats, Maillard leather clothing, retro modern motorcycle style, old money style fur, medieval style fur, neutral style fur clothing, and Madeleine fur.

  • Light Luxury -- The Comprehensive Analysis of Benchmark Fur Clothing Brand

    2023-12-06 9536

    Light Luxury -- The Comprehensive Analysis of Benchmark Fur Clothing Brand

    Intelligence and luxury are combined with simplicity, comfort and minimalism, and an intellectual, confident, and elegant temperament. This temperament usually comes from the wearer's inner confidence and external cultivation. The clothing is well cut, with smooth lines and a focus on details and texture. In addition, this style also emphasizes comfort and naturalness, so fabrics are usually chosen from soft and skin friendly materials such as fur, cashmere, wool, etc. Representative brands with a smart and luxurious style, such as Yves Salomon, Simonetta Ravizza, FABIO GAVAZZI, and Anne Vest, have distinctive and distinctive styles. The core design points of this style include short cashmere lamb wool, fur jackets, material splicing, and medieval Maillard fur.

  • Elegant Gentleman -- The Analysis of HERMES The Luxury Menswear Brand

    2023-11-02 26876

    Elegant Gentleman -- The Analysis of HERMES The Luxury Menswear Brand

    The 2023 winter men's clothing collection combines exquisite and comfortable clothing with a rich story. The 2023 winter men's clothing collection, designed by V é ronique Nichanian.

  • Desert Wasteland -- The Analysis of IMMI The Womenswear Designer Brand

    2023-10-23 7076

    Desert Wasteland -- The Analysis of IMMI The Womenswear Designer Brand

    IMMI is a clothing brand founded by XIAO JUN and XIAO MIN, named after the concept of 'you and me in the mirror, symmetrical aesthetics'. IMMI adheres to the use of environmentally friendly fabrics, precise patterns, and ultra-high level of craftsmanship requirements. Focusing on neutral cutting and color tones, showcasing a new personality based on classic style, rational and emotional, showcasing a balance of uniqueness and constraint, giving it a refined silhouette evolution every season, achieving diverse outfits. Stories of the Sahara "is the brand's theme for this season, paired with this year's hot autumn and winter Maillard color scheme, creating a desert feel and bringing an apocalyptic wasteland atmosphere.

  • The Comprehensive Analysis of Women's Fur Clothing

    2023-09-29 18386

    The Comprehensive Analysis of Women's Fur Clothing

    Elegant luxury fur adds a touch of romance to its minimalist, high-end comfort, and minimalist style. Compared to the more mature and introverted style of simple European ladies, it is more mature than the less romantic ones. Fur in this style pays more attention to the fit with the body in its design, followed by the selection of materials and the design of local details, which not only has practicality but also a sense of fashion. Representative brands in the simple European style, such as FENDI, PRADA, MIUMIU, Acne Studios, etc., have distinct and unique styles, with unique Maillard outfits, burnt colors and distressed, lightweight short velvet, and cotton padded leather jackets being the core design points under this style.

  • Informal College -- The Comprehensive Analysis of Womenswear Designer Brand

    2023-09-19 14200

    Informal College -- The Comprehensive Analysis of Womenswear Designer Brand

    The informal college style originated from the traditional student uniforms of prestigious American aristocratic colleges. Over time, it has evolved to incorporate elements of sporty, formal, rigorous, flowing, tough, and delicate styles, forming a new fashion trend. It embodies both the artistic and youthful charm of the college style and the cool and stylish demeanor. In the 2023/24 autumn and winter season, the informal college style is once again on the rise. From designer brands like 4MILE, Maison Marais, Dunst, Gcds, MASHAMA, MY ROMANCHIC, and the latest collaboration collection MO&Co. x Rokh, it can be seen that the retro and yuppie-inspired college style is highly praised. The classic men's Harrington jacket has become a must-have item for college-style outfits this season, while loose-fitting leather jackets take on a neutral and relaxed silhouette, and hoodies are paired with skirt ensembles.

  • Leather & Fur -- The Comprehensive Menswear Runway Analysis

    2023-02-26 39481

    Leather & Fur -- The Comprehensive Menswear Runway Analysis

    In the recent ‘Big Four’ fashion weeks, men’s leather & fur clothing is diversified by multiple dimensions and angles. From Y2K styles to luxury tailoring and cozy fashion, practical classics and luxury businesswear are combined with brand-new design details to renew the elegance of contemporary males.

23/24AW Leather Jacket Fashion Clothing Trend Analysis | POP Fashion

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