Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
ABCDEFGHIJKLMNOPQRSTUVWXYZ0-9OTHER
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure Italian Business Style golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese British style Korea-Version Preppy style Parent-child Dressing Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis Essential Y2K Cool & Sweet American Casual Post-Apocalyptic Hip-hop style New Vitgage Old-money Style clean fit Yama Style Artsy Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Romantic and Sweetness Chic Modern Elegance and sexy Comfort Essential Casual Home Comfort Party style Elegant commute Socialite Style Quiet Luxury
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2024-04-19 2959
Korean Style Deconstruction -- The Comprehensive Analysis of Menswear E-commerce Brands
Korean Style Deconstruction -- The Comprehensive Analysis of Menswear E-commerce Brands
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2024-04-19 2643
Modern Minimalism -- The Analysis of KEIGAN The E-Commerce Womenswear Brand
The POP market research team for this issue will cover seven modules: introduction to the KEIGAN brand, analysis of new categories and styles, color application, analysis of key categories, application of popular elements, summary+development extension recommendation.
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2024-04-18 3508
The Analysis of ICICLE The Menswear Benchmark Brand
Rather than focusing on creativity, it is more like a return of body and mind, returning to the origin and the simplest and most comfortable state. A group of real, lively, and exciting individuals find their favorite daily outfits in the new season fashion proposal created by ICICLE, then walk into nature together, feel nature, and express nature. The so-called one of all things in nature, but that's all.
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2024-04-16 3157
Intellectual Executive -- The Comprehensive Analysis of Men's Wear Benchmark Brands
Within the system, there is a significant emphasis on appropriate dressing, with minimalist line patterns as the core, complemented by low saturation color schemes, to create a low-key and stable dressing style. Simple detail design showcases a restrained taste and style. Common items include jackets, shirts, polos, etc., which have a certain sense of formality and are suitable for wearing in the workplace or formal occasions. In addition, the choice of accessories is also very important, such as ties, watches, belts, etc., cleverly matching to enhance the overall refinement of the design.
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2024-04-16 3242
Retro Revival -- The Comprehensive Analysis of Men's Wear E-commerce Brands
This retro style can be divided into Bikercore, Japanese tooling and China-Chic retro style. Among them, Bikercore is deeply influenced by motorcycle culture, with motorcycle elements such as racing jackets as the core, presenting a tough and unrestrained image; The Japanese workwear style combines the practicality of workwear and traditional Japanese craftsmanship, emphasizing simplicity, comfort, and functionality; China-Chic's retro style is a fashion trend that combines Chinese traditional elements with modern design. It absorbs the essence of Chinese traditional culture, reinvents itself through modern design techniques, and shows a unique and lasting style.
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2024-04-11 4410
Quiet Luxury Commuting -- The Analysis of CHICJOC The Benchmark E-Commerce Womenswear Brand
The POP market research team for this issue will cover seven modules: CHICJOC brand theme introduction, category new proportion and style analysis, color application, key category analysis, popular element application, summary+development extension recommendation.
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2024-04-11 7561
Shirts -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's shirt downloads for POP users, three major trends have emerged in the field of men's shirt design in the past month: firstly, in terms of color application, fresh tones represented by mint manbo green have become a new favorite in the fashion industry; Secondly, the topic of new Chinese style shirts has significantly increased in popularity; Furthermore, the use of outdoor functional elements is increasing. At the level of design elements, pocket design, linear decorative details, and full text patterns are highly anticipated in the current men's shirt market.
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2024-04-10 5844
New Chinese Style -- The Comprehensive Analysis of Menswear Designer Brand
The new Chinese style combines traditional Eastern aesthetics with modern fashion elements, showcasing the cultural heritage of China in a unique way in its design. The rise of this style is not only due to its novelty and uniqueness, but also because it carries respect and inheritance of traditional Chinese culture. The design of the new Chinese style has both classical charm and a sense of modernity. Its emergence has broken the boundary between tradition and modernity, allowing people to see a new aesthetic possibility. The popularity of the new Chinese style also reflects people's love and pursuit of traditional Chinese culture. In this era of globalization, we need to have our own cultural identity, and the new Chinese style is a new interpretation and expression of traditional culture. The new Chinese style is not only a fashion trend, but also a cultural echo. It shows us the charm of traditional Chinese culture and also offers us a brand new aesthetic possibility.
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2024-04-01 7029
Japanese Unisex -- The Comprehensive Analysis of Menswear E-Commerce
This article takes the mainstream trend of unisex Japanese style as the core entry point. Through in-depth exploration of outdoor theme illustration art and letter slogan design elements, and integrating details such as vintage printing, invisible pocket construction, work bag design, fabric splicing technology, and linear decoration, a series of representative Japanese items such as pocket shirts and quick drying shorts are analyzed in detail.
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2024-03-29 16094
Minimalism -- The Comprehensive Analysis of Luxury Brands
This article mainly starts from the dimension of minimalist style, focusing on details such as neckline stitching, pleated structure, micro deconstruction, stitching design, work bag, and heterogeneous stitching. Mini embroidery technology and metal accessories are used to enhance the artistic expression and modern sense of the item. The item can focus on simple shirts and minimalist work pants.
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2024-03-28 24699
New Outdoor Style -- The Comprehensive Analysis of Menswear Designer Brand
In 2024, sports events will further stimulate public participation, and outdoor sports will become a popular leisure choice. National participation in sports and outdoor activities is more driven by the concept of self satisfaction. As outdoor activities gradually shift from exploration, curiosity, and self challenge to current fashion, under the suppression and impact of work and the pandemic, a lifestyle that combines with outdoor natural elements naturally transforms into a new outlet for young people to release themselves. Consumers search for themselves inside while getting closer to nature outside. Through a brief escape, they seek purity and comfort in the mountains and feel the healing of nature. Light outdoor activities such as cycling, camping, hiking, and mountain climbing have become a new way of life for consumers.
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2024-03-25 12510
The Analysis of LILANZ Men's Clothing Benchmark Brand
Taking "Chengfan Qixia" as the theme, inheriting creative inspiration from traditional culture and art, integrating contemporary art style for exploration and innovation, and colliding with the spring and summer stories belonging to Lilang. LILANZ's new products this season have a high proportion of business and leisure styles, followed by commuting outdoor and urban work style. The overall pursuit is high quality and comfort, while also maintaining a sense of firmness. Attention is paid to detail processing to increase the layering and fashion sense of the clothing. The design of fabrics, colors, and styles changes to meet the needs of different occasions and showcase diverse charm.
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2024-03-22 6445
The Analysis of Heilan Home The Men's Clothing Benchmark Brand
In the spring of 2024, new Heilan Home products will be launched vigorously. Heilan Home takes the theme of dragon singing for thousands of miles in spring, with fresh color schemes and diverse outfits, starting with nature and comfort, and following the romantic trajectory of thousands of miles in spring.
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2024-03-21 18886
Shirts -- The Data Analysis of Womenswear E-Commerce
According to data from the past year, sales of women's shirts reached their peak between March and June. With the change of seasons, the sales of shirts in March will gradually increase, reaching its peak from June to July, and sales will gradually decrease after autumn.
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2024-03-20 28594
Cold Neo Chinoiserie -- The Popular Style of E-Commerce Womenswear Brand
In the current era of the popularity of new Chinese style, Cold Neo Chinoiserie style has become a unique Eastern design language with a cool and detached temperament. In terms of color application, I am devoted to the pure and elegant color spectrum, such as the black and white tone of ink painting, as well as the fresh and refined light green, light blue, and elegant pink. Each color perfectly highlights the elegant atmosphere of clothing. The core of its design lies in the precise grasp of cutting art and the ultimate pursuit of line aesthetics, striving for simplicity without losing fluidity. Every curve and straight line is like a poem or painting, outlining the independent and independent spirit of modern women. At the same time, incorporating fabrics such as brocade, silk, and sheer, traditional elements such as pattern embroidery, buttons, and detailed designs of Chinese plackets, it embodies a noble and elegant heritage in a cool tone.
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2024-03-18 24507
Intelligent Style -- The Comprehensive Analysis of Luxury Brands
This comprehensive analysis focuses on intelligent fashion, mainly analyzing single items such as suits, cropped suits, coats, half pencil skirts, and sheer tops, as well as fabrics such as mesh and lace. Through the analysis of the 2024 Spring/Summer or 24/25 Autumn/Winter collections of relevant brands, it can be concluded that this season's smart style emphasizes the use of details and materials in design, including wide shoulder design, lingerie outerwear, nail bead hot diamond, perspective fabric, hollow out design, and other sexy and powerful designs, emphasizing the collision of multiple qualities such as showcasing women's ability, sharpness, and sexy luxury.
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2024-03-15 19218
Elegant Leisure -- The Analysis of DIOR MEN The Luxury Menswear Brand
The DIOR MEN 2024 summer men's clothing advertising campaign showcases a dreamy and ethereal setting with delicate images, interwoven with bright colors such as blue, green, yellow, orange, and pink, echoing the looks in fashion shows, and delicately balancing the restrained atmosphere and luxurious charm.
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2024-03-13 15364
Amazon - Cross border E-commerce Data Analysis for Women's Wear in February
Current situation analysis: In Amazon's women's clothing category in February, the lingerie and pajamas category continued to maintain its top position, accounting for up to 28%. Sports products closely followed, accounting for 17%. The top, T-shirt, and shirt categories rank third, accounting for 11%. And dresses account for 10%, with a significant increase. Data inspiration: In Amazon's clothing category, women's clothing accounts for 42.26% of the total market, which is the most important part. This indicates that female consumers have a strong demand for clothing on Amazon. In women's clothing, the proportion of underwear&pajamas and sports categories is the highest, followed by tops & T-shirts & shirts and dresses categories.
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2024-03-08 50259
Inheriting the Future -- The Analysis of Louis Vuitton The Luxury Menswear Brand
With eye-catching color tones, it leads a new trend. The Louis Vuitton 2024 Spring/Summer Men's Collection inherits the brand's classic charm, showcasing the artistic ingenuity of the creative director of men's clothing, Pharrell Williams, and showcasing a gentlemanly style.
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2024-02-01 38872
Printed Fabric -- The TOP Ranking of Womenswear
This report is based on the comprehensive analysis of the TOP 100 hot lists for women's printed fabrics based on user download and interaction data from POP Fashion in the past three months. In the top three month hot list, Dries Van Noten is the most popular women's printed fabric brand, followed by Hermes and Alexander McQueen. According to the analysis results of the TOP Hot List, the most popular printed fabric materials are cotton and linen, silk, viscose, and sheer. Cotton and linen are mainly made of cotton and poplin, accounting for about 28% of the total. Real silk fabrics are mainly made of satin and exquisite twill texture, presenting a mature and elegant style. Adhesive materials have an upward trend and are mostly used to create slim fitting and elastic dress contours; The process focuses on the textured printing presented by combining the jacquard base fabric; The European pattern and full floral orientation are highly favored in pattern design.
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2024-01-18 23159
Cozy Fit -- The Comprehensive Analysis of Women's Fashion Designer Brands
Cozy Fit, in line with the enthusiastic pursuit of contemporary consumers for a comfortable, lazy, and minimalist lifestyle, has become the preferred fashion style among consumers today. Compared to Clean Fit, Cozy Fit cleverly integrates comfort and design, while also promoting pragmatism and encouraging the use of layering techniques and the concept of multiple outfits to maximize the value of clothing. The core concept lies in the use of loose and soothing large silhouette cutting, combined with a harmonious combination of basic color tones, to construct an overall shape that is both simple and relaxed, and contains a fashionable and high-end charm. In summary, Cozy Fit often uses soft and refreshing neutral color combinations, natural paper or well draped materials, loose and comfortable designs, and flexible and versatile matching techniques to meet consumers' needs for comfort and practicality, shaping a simple yet not simple fashion style.
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2024-01-09 15945
Salt Boys -- The Comprehensive Analysis of Boyswear E-Commerce
The dressing style of "Salt Boy" comes from the minimalist style of neutral dressing. This style gives people a feeling of lightness, cleanliness, and purity, with both a refreshing sense of youth and a faint and cool atmosphere. In specific scenarios, the dressing style of salt style boys can showcase various changes, such as artistic youth, mountain outdoor, Japanese and Korean minimalist fashion, showcasing a personal style that is not ostentatious but has unique taste. This article mainly starts from the design needs of boys in spring and summer, and comprehensively analyzes the popularity of boys and children's clothing e-commerce brands.
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2023-12-21 9234
Practical Luxury - The Analysis of LOUIS SHENGTAO CHEN The Womenswear Designer Brand
LOUIS SHENGTAO CHEN is a brand of the same name founded by Chinese designer Chen Shengtao in 2021. Louis advocates for diversity in brand cultural influence, and its design constantly uses experimental experiments, exaggerated color schemes, and unconventional fabric combinations to rewrite and reshape traditional luxury. The latest 2024 Spring/Summer series focuses on pupae movement, telling the story of silkworm pupae transforming into moths and boys growing into adults; The three-dimensional structure, boudoir lace, and designers are obsessed with using the power of fashion to recreate and express the pain, love, incomprehension, and courage of their own growth. The presented works are mixed with emotions and beauty, emphasizing the contradictory aesthetic of luxury and practicality. This report will focus on analyzing the highlights of the new product.
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2023-12-21 28903
The Comprehensive Analysis of S/S 2024 Womenswear Ordering Meeting
This report analyzes the key elements of the 2024 Spring/Summer women's clothing ordering event, including style, fabric, pattern, details, and craftsmanship. The report will provide a detailed analysis of these aspects, including minimalist commuting style, artistic floral patterns, multiple pleated details, splicing details, and tying rope details, which are important design elements for the 2024 Spring/Summer ordering event. The following content will provide an in-depth analysis of these elements.