Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Item Category
Puffa Jackets- The Top List of Boyswear
According to data analysis of the TOP 100 downloads of boys' puffa jackets in October, the fashion and leisure (the emerging design style) and outdoor sports (the outdoor workwear style) are dominant. The element of pattern declines, and the application of letter turns from large-scale application to placement detail decoration. Color-blocking is still dominant, while the area of splicing is narrowed. And the fabric pays more attention to comfort and functionality.
Skirts- The Top List of Womenswear
According to data analysis of the TOP 100 downloads of women's skirts in October, the simple & sophisticated style is dominant, and the emerging design style increases. The proportion of young lady style has an obvious decline. In terms of fabrics, the trench coat fabric rises while the cotton and linen drop obviously. And the check is steady. For crafts, deconstruction and splicing are still main crafts. The topstitch declines a little, but it's still favored by consumers in the TOP 10 style.
Sweatshirts- The TOP List of Girls
According to data analysis of the TOP 100 downloads of girls' sweatshirts in October, the fashion and leisure style is the key style. In terms of patterns, letters pattern is dominant, holding the highest proportion, and the following is animal and floral pattern. For crafts, there are embroidery, positioned printing, applique and splicing. Combination of diversified crafts is usual.
Undershirts- The Top List of Women's Knitwear
The TOP list of women's knitwear is ranked by downloading times of users in October. According to the list, undershirts of the young lady style rise to 23%. The simple & sophisticated style accounts for more than a half, while the fashion and leisure style decreases. Key design points are details and crafts. Color-blocking is still popular. Decoration in the edge takes up the largest proportion, showing that undershirts pay more attention to collocation with outerwear. The stitch emphasizes the fine and snug feeling, and is particular about crafts and silhouettes. This report aims at popular styles of women's knitwear undershirts in October, and makes an analysis from crafts, details and yarns.
Shirts- The TOP List of Womenswear
According to data analysis of the TOP 100 downloads of women's shirts in October, the simple & sophisticated style is dominant. Floral and plant printing is the mainstream. Maximalist printing increases a bit. Cutout gains rapid growth. Splicing and deconstruction are steady.
T-shirts- The TOP List of Menswear
According to data analysis of the TOP 100 downloads of men's T-shirts in October, the fashion and leisure style, the athleisure style and street fashion brands have a growth compared with August. In terms of patterns, texts are still dominant and grow continuously, while figure pattern declines. Embroidery and splicing are steady compared with August. Printing has an obvious growth.
Sweatshirts- The TOP List of Menswear
According to data analysis of the TOP 100 downloads of men's sweatshirts in October, the athleisure style and street fashion brands are comparatively steady. While fashion and leisure sweatshirts decline a little. In terms of patterns, letter element has an obvious growth of 10%. Splicing increases a little.
T-shirts- The TOP List of Womenswear
According to data analysis of the TOP 100 downloads of women's T-shirts in October, the athleisure style is the main style. Avant-garde brands and the young lady style are the second. The rest is the simple and sophisticated style. In terms of patterns, letters pattern is the major one, and the next is figure, plant and floral pattern. Splicing, cutout and ruffles are major techniques.
Overcoats- The TOP List of Womenswear
This report analyzes the TOP 100 downloads of overcoats in October. The simple and sophisticated style is the key style. The H-line and X-line are two main silhouettes. Ruffles are used more frequently than previous months. The proportion of splicing is steady.
Jackets- The TOP List of Womenswear
The data in this report are from the TOP 100 list ranked according to downloading times from September to October. The sophisticated lady style and young lady style are still major styles. The proportion of jackets of avantgarde brands increase. The leisure style declines. A-line becomes the most used silhouette. Splicing is the key design in jackets.
Sweatshirts- TOP List of Womenswear
This report analyzes the top 100 sweatshirts downloaded from late September to the end of October on POP. Avant-garde brands are the key style of sweatshirts. Printing is the way to express individuality. Compared with previous months, young lady style has more attention. Exquisite embroidery is the major point.
Puffa Jackets- The Analysis of Popular Items in Womenswear
According to puffa jackets data from October, business leisure style and young lady style still takes up large proportion, and the simple and sophisticated style drops a little. The waisted design is the key of this month. The down jacket and cropped style take up large proportions. In terms of crafts, deconstruction and splicing are main, and embroidery drops a little.
Trench Coats- The Analysis of Popular Items in Womenswear
According to the data of trench coats in September, the simple and sophisticated style and workwear cotton and linen are two main styles. In terms of silhouette, the slim style takes up 38%. In terms of crafts, deconstruction, shirring and splicing are main.
Designer Brands in the Third Quarter- TOP 10 Womenswear
This report is aimed at statistics on designer brands in the third quarter of 2019, and extracts designer brands with high popularity and topicality in the market. And the according to the big data of POP, it concludes the ranking list of brands, and analyzes hot elements.
Business Brands in the Third Quarter- TOP 10 Menswear
Business menswear takes up a half proportion in menswear market. This report is aimed at statistics on business leisure brands in the third quarter of 2019, extracts the big data ranking list of brands with high popularity and topicality in the market, and analyzes from perspectives of styles and details. Exquisite crafts, particular fabrics, calm colors and slight pattern decorations are mixed into the practicality of clothing. These stand for exquisite parts of business menswear. Apart from big brands, the niche South Korean brand, System Homme, and the domestic brand, ME & CITY take up a certain proportion.
Jackets- The Popular Items in Menswear Market
According to the analysis of jackets in September, the fashion and leisure jacket still leads the fashion and increases compared to last month. The business leisure increases a little. Few fashion brands have an obvious growth. Letters and splicing are still main designs. Check is back.
The Jacket- The Analysis of Popular Items for Kidswear
According to the popular item analysis data of girls' jackets in September, the leisure style takes up the highest proportion and the J-Korea style declines a little. In terms of the pattern, plants and florals elements drop while letters and animals increase. The embroidery and positioned printing take up almost equal proportions. And the splicing is back to the top 1.
Pants- The Popular Item in Menswear
According to the analysis of mid-length pants in August, the proportions of fashion leisure style and athleisure are almost equal. And the functional style still takes up a large proportion. The check is back and the camouflage also plays an important role in autumn and winter. The splicing rises a little compared to last month.
The Dress-- The Analysis of The Hot Item in Womenswear
According to the data of the dress in September, the dress in the minimalist style and in young lady style still takes up a large proportion. The cotton and linen style decreases a little. While the sportif leisure style rises gradually. The ruffle and waisted design are the most widely used detail in the dress. And the use of pleats decreases slowly. In terms of the pattern, the floral printing is still the most widely used pattern. The printing with an art sense and stripes grow obviously. However, the printing of natural scenery descends.
The Shirt -- The Popular Items in Menswear Markets
In August, smart leisure and business styles see a rise. Street style rises steadily. Checks, stripes and letters are dominant in this season. Splicing stays the same, while printing elements see a decrease. Applique makes a comeback.
Overcoat -- The Analysis of Popular Items in Womenswear Markets
In August for women's outerwear, simple and sophistication is key. About silhouette, the slim X-line shape is dominant. Splicing is still the most popular technique.
The Jacket -- Popular Items in Menswear Markets
In August, the smart leisure jacket is still prominent, but sees a decrease. The business leisure style stays the same. Lettering and splicing are the key techniques. With the popularity of the vintage style, checked fabrics see a slight rise.
The Puffa -- The Analysis of Popular Items in Women's Markets
In August, smart leisure and avant-garde style are still prominent. The linen&cotton style sees a rise. On pattern, letters, maximalist print and space patterns are the key direction. Applique will gain momentum.
The Dress -- The Analysis of Popular Girls' Items
In August, smart leisure style sees a great rise. J-korea and preppy style see a decrease. The share of plants and florals decreases by 7%, and stripes and checks stay the same. Letters and animals see a rise of 2%. The ruffle and bowknot each hold 8%, while embroidery holds 6%.