Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
- Item Category
-
Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese Korea-Version Preppy style Nature Organic Cotton&Linen Folk style Sustainability Russian Style Haute Couture Pattern analysis Y2K Cool & Sweet American Casual Post-Apocalyptic Old-money Style clean fit Yama Style Chanel Style Resort Style Minimalist Party style Elegant commute Socialite Style Quiet Luxury
-
2024-03-26 18811
Pants -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's pants data on user downloads from POP2 to March, urban light energy, workwear style, and sports and leisure are the recently popular design styles. Attention should be paid to practical details such as arc segmentation, pocket stacking, local color contrast and burrs, as well as adjustments to the placket and margin; In terms of craftsmanship, pleating and fading after washing are popular choices.
-
2024-01-15 36920
2023 Annual TOP Tanking of Menswear
This ranking is a comprehensive ranking based on the 2023 POP backend browsing index, download index, and social media hot brands, and these three indices are rated based on actual situations. Based on the interactive data of browsing, searching, and downloading in the POP backend, select the top 10 men's clothing brand hot search list for the year, in order to better understand industry trends and new season development.
-
2023-12-27 25208
Sweet Hot Girl -- The Analysis of Chuu The Womenswear E-Commerce Brand
The POP market research team for this issue will cover seven modules, including the introduction of the new series of Chuu brand, the proportion of category sales and style analysis, color application, key category analysis, popular element application, summary+development extension recommendation.
-
2023-11-17 37728
2023 Double Eleven Data Analysis of Menswear
In 2023, the overall sales revenue of the men's clothing category on the Double Eleven Festival amounted to 8.374 billion yuan, with a significant increase compared to the same period last year. In 2021, affected by the domestic epidemic, consumers remained vigilant and their shopping desire did not increase significantly. In 2023, the economy recovered and remained basically the same as in 2021, with a difference of 120 million yuan.
-
2023-11-17 54096
Full-length Pants & Sweatpants -- The TOP Ranking of Menswear
Based on the analysis of the top 100 men's trousers/shorts downloaded by users in October, the key styles in the recent trousers market are workwear, mountain, and sporty casual styles. In terms of details, workwear pockets, curved segmentation, partial splicing, adjustable leg openings, and stitched decorations have received more attention. The focus of craftsmanship is on adhesive patches, embroidered patches, and leather patches, which are popular choices. As for accessories, zippers, drawstrings, and ribbons are still worth paying attention to.
-
2022-02-23 78886
Trousers & Shorts -- The TOP Ranking of Menswear
According to the TOP100 downloaded men’s trousers and shorts in January, Business Leisure and Workwear dominate the market, followed by Smart Casual and Athleisure. The detail of lower garments focuses on waist design, patch pocket, and side decoration. Ingenuity is injected to create a sense of fashion effortlessly. For craft, splicing and deconstruction subvert the conventions and meet the individualized needs in the market.
-
2021-11-01 70684
Midi Pants -- The Top Ranking of Menswear
According to the TOP100 downloaded men's midi pants in September, Workwear(31%) and Athleisure(20%) are still the key styles; splicing is the noteworthy craft; to details, 3D pocket, leg design, and side seam decoration have been appeared the most.
-
2021-08-13 83047
Midi Pants & Shorts -- The TOP Ranking of Menswear
According to the data analysis of TOP100 downloaded men's middle length pants and shorts in July, workwear(30%) and athleisure(28%) are still the mainstream, followed by smart casual style(17%). Loose straight tube, knee-length cargo pants and cuffed track pants are the main silhouette. In detail, multi-pocket design and waist decorations are noteworthy, while splicing stands out in the craft category.
-
2021-06-17 74054
Midi Pants & Shorts -- The TOP Ranking of Menswear
According to the TOP100 downloaded men's midi pants and shorts of POP users in May, workwear(25%) and athleisure style(23%) occupy the most. Deconstruction is the main craft, and 3D pocket, side color stripe and detachable leg are the noteworthy design points.
-
2021-06-11 77687
Shorts -- The TOP Ranking of Boys' Wear
Based on the interaction data of POP users in May, smart casual and avantgarde brand are the main styles of boys' short. Letter and animal printing are the two most popular pattern elements. Positioning printing and splicing are the noteworthy crafts in May.
-
2021-04-16 78809
Midi Trousers -- The TOP Ranking of Boys' Wear
According to the interaction data analysis of POP users in March, we release this TOP ranking of boys' midi trousers. J-korea and smart casual are the main styles in March. And influenced by the seasonal development and fashion trend, avant-garde brand improves obviously. Letter and animal patterns are mainly combined with flexible brushstroke and playful expression. Pocket decoration occupies the biggest proportion of craft, which is fused with splicing and deconstruction. Positioning print is also an important craft of trousers to enrich the monotonous boys' trousers.
-
2021-04-02 78531
Midi Trousers -- The TOP Ranking of Menswear
According to the data analysis of POP users in March, business leisure and workwear are the most popular trousers styles this season. Athleisure and smart casual styles are also noteworthy. Leg changes and the details on waist and pockets provide novel design points to trousers. The splicing of vivid color blocks is used widely this month.
-
2020-11-23 96154
Trousers -- The TOP List of Womenswear
According to data analysis of TOP 100 downloaded women's trousers from September to November, simple and sophisticated style, rune arts and workwear style stand out, and business leisure style gains the most attention. Fitted trousers are the most salable, holding the largest part. The slightly loose tapered trousers are the most frequently downloaded, followed by well-fitting straight tailored pants. Compared with last year, workwear trousers decline, but knots and color-blocking remain key designs. Designers prefer check fabric and pleats.
-
2020-11-13 76249
Shorts -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's shorts in October, the athleisure style holds 20%, followed by workwear style and street fashion brands. Drawstring and webbing are key accessories. Letters, plants and flowers are main patterns. Waist designs are extended, which is a key trend this season.
-
2020-10-21 75417
Mid-Length Trousers -- The TOP List of Menswear
According to data analysis of top 100 downloaded men's mid-length trousers in September, business leisure style features young and diversified designs. Blend of multiple styles becomes a key trend this season. As for details, the waistband and pockets are key designs.
-
2020-08-29 91437
Denim -- The TOP List of Womenswear
According to data analysis of TOP 100 downloaded women's denim items in August, avant-garde fashion brands rise, while simple and sophisticated style decreases compared with girly chic style. As for crafts, embroidery remains dominant. Splicing and letters are main crafts. Beads reinforce the feminine and soft vibe.
-
2020-08-06 86698
Popular Items in the First Half of 2020 -- The Comprehensive Analysis of Menswear Markets
Based on downloading and viewing data of users in the first half of 2020, this report ranks top 12 items and their top 10 styles, and makes a key analysis of hot elements to provide the latest market trends. From the chart we can see T-shirts rank the first, followed by sweatshirts.
-
2020-06-30 87011
Mid-Length Trousers -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's mid-length trousers in May, business leisure style takes up a large proportion, and workwear style is steady. Check and stripe are main patterns, followed by plants and flowers. With the popularity of workwear style, tapes and decorative zipper become main accessories, enhancing the quality and delicacy of the item.
-
2020-06-04 100434
The NEXT 20, a Quarterly Analysis of Brands, by Lyst and Highsnobiety
Highsnobiety has partnered with global fashion platform Lyst invested by LVMH to release a report "The NEXT 20", forecasting the 20 next-generation brands on rise. Industry experts from Lyst and Highsnobiety form an advisory board, and make a qualitative research with Google search volume, social media followers and online press mentions as quantitative research basis. Jacquemus, Fear of God and Bode are top three brands. Apart from classic fashion brands like Jacquemus, Marine Serre and Peter Do, other brands are almost related to fashion culture.
-
2020-01-07 78068
Mid-length Trousers -- The TOP List of Menswear
According to the data analysis of TOP 100 downloaded men's mid-length trousers of POP users in December, the business leisure style grows to the highest proportion, while the fashion leisure style declines clearly. The workwear style and the athleisure style are comparatively steady compared with last month. For silhouettes, the straight and the gathered-ankle trousers are dominant. Workwear trousers have a growing momentum. Splicing is the main craft, as well as some applique decoration.
-
2019-12-17 86118
Jeans -- The TOP list of Menswear
According to the data analysis of TOP 100 downloaded men's jeans of POP users in November, the fashion leisure style holds 20%; the street style holds 14% and the workwear style takes up 17%. The well-fitting trousers occupy the largest part, 23%, followed by workwear trousers (18%), straight trousers (13%) and tampered trousers (8%). In terms of crafts, splicing and applique still take up a large part, while the distressed craft is 5%.