Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Item Category
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2022-06-29 6904
All-over Pattern -- The TOP Ranking of Menswear
According to the data analysis of TOP100 downloaded all-over menswear patterns on POP Fashion in May and June, monograms still share the biggest part, which continues the classic and improves the brand identity; the changes and combinations of letters and shapes provide artistic letters, cartoon icons and creative checks; besides, abstract geometric shape is also an important design. All-over printing and jacquard are the main presentations.
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2022-06-27 34532
2022 Semi-annual TOP Ranking of Outdoor Sportswear
With the rise of outdoor sports as mountaineering, camping and hiking, POP Fashion lists out the most popular mid/high-end sportswear labels in the first half of 2022. The North Face presents the highest sales volume and profits, followed by Arc’teryx. Besides, we can also see the increasing of Chinese brands, especially TOREAD and KAILAS.
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2022-06-15 42880
T-shirt & Polo -- The TOP Ranking of Menswear E-commerce
According to the bestsellers on T-mall and Taobao(May 1~May 31), POP Fashion figures out the trendy keywords of T-shirts and polos. We can see from the TOP10 list of online stores that NELLY owns the best sales volume and most favourite products, followed by Uniqlo flagship store and HLA.
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2022-06-07 62931
Sweatshirt -- The TOP Ranking of Menswear
According to the data analysis of TOP100 men’s sweatshirts in May, Streetwear(34%), Smart Casual(23%) and Unisex(20%) are the main styles; Athleisure(6%) and Avant-garde(6%) are also noteworthy. In this month, the design of sweatshirt focuses on letter patterns, patchwork, appliques and stitched details. Besides, mock-layered design is also welcoming in the market.
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2022-05-25 48071
The E-commerce Analysis of Bestselling Kidswear(May 2022)
Based on the data analysis and marking researches on Tiktok and Taobao, POP Fashion figures out the bestselling kidswear products in the recent month. We can see from the TOP10 products on Taobao that T-shirts, mid-length pants and sets are noteworthy the most. Trendy fashion IPs and asymmetric designs have been taken as the highlights.
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2022-05-24 40491
The Data Analysis of Cross-border E-commerce(Menswear)
Current Condition: Chinese B2C cross-border e-commerce reveals a high dependence on platforms such as Amazon, eBay, AliExpress, Shein, Wish, Lazada and Cdiscount.
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2022-05-19 69579
Positioning Pattern -- The TOP Ranking of Menswear
According to the TOP100 downloaded men’s positioning patterns in March and April, Smart Casual and Business Leisure are the two major styles. The combination of letters and geometric shapes is presented in diversified forms. Badges and cartoon characters keep the popularity. Printing, embroidery and applique are the most common crafts of pattern.
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2022-05-13 30622
Cardigan -- The TOP Ranking of Men's Knitwear
Based on the interactive data and market researches, POP Fashion lists out the ten most popular men’s cardigans in the last month. We can see from the TOP10 list that the market is still focusing on business wear. For details, accessories and contrast stripes are the key points.Playful patterns and monograms are the main visual elements. Formal business suit is the trending silhouette.
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2022-05-11 69227
Shirt -- The TOP Ranking of Womenswear
According to the TOP100 downloaded women’s shirts from March to May 2022, J-Korean(44%) is the most popular style, followed by Youthful Elegancy(32%) and Simple Sophistication(23%); cinched-waist crop and straight loose are the main silhouettes; the details on collars and plackets are the highlights.
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2022-05-10 66331
Sweatshirt -- The TOP Ranking of Boys Wear
According to the interactive data analysis of boys’ sweatshirts from February to April, Avant-garde, Smart Casual and J-Korean are the major styles; letters and checks are the main pattern elements; 3D ornaments and splicing are the noteworthy crafts.
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2022-04-30 65563
Cardigan -- The TOP Ranking of Women's Knitwear
Based on the interactive data and market researches in April 2022, POP Fashion lists out the ten most noteworthy brands providing smart casual knitwear. MO&Co. is the hottest name among clients this month. Miu Miu, Burberry, MSGM and Chloé are the luxury houses to watch, while Forte_Forte, Alanui, LOEWE and GCDS shift our eyes to designer brands.
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2022-04-28 93076
The Data Analysis of Cross-border E-commerce(Womenswear)
Current Condition: Chinese B2C cross-border e-commerce reveals a high dependence on platforms such as Amazon, eBay, AliExpress, Shein, Wish, Lazada and Cdiscount. Data Inspiration:(1) Amazon’s locking accounts in 2021 led retailers to establish independent websites. (2)The stores on platforms have been diversified. (3)Our future reports on cross-border e-commerce will involve the data from all mentioned platforms.
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2022-04-19 64267
All-over Pattern -- The TOP Ranking of Womenswear
According to the TOP100 downloaded womenswear all-over patterns in March, Natural Romance(40%) is the most popular style, followed by Smart Casual(38%) and Retro Fashion(22%). Geometric shapes, letters and plant & flower are the main pattern elements. Houndstooth, zebra stripes and snake skins are trending upward. Artistic geos and collages show impressive visual tension. Digital printing and embroidery are the two crafts for all-over pattern.
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2022-04-19 64156
All-over Pattern -- The TOP Ranking of Menswear
According to the data analysis of TOP100 downloaded menswear all-over patterns in March and April, the updating of classic monogram remains the key. Dense letters and geometric shapes continue the classic and show the sense of fashion. Letters and graphics in the form of graffiti are artistic. Cartoon animal is also a noteworthy element. All-over printing and jacquard are the main presentations of pattern.
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2022-04-08 96740
Sweatshirt -- The TOP Ranking of Womenswear
According to the TOP100 downloaded women’s sweatshirts from January to March, J-Korean(48.4%) reveals a great increase; Unisex(15.4%) takes the second place; while Streetwear(13.7%) is trending downward. Loose and cropped sweatshirts have been the main silhouettes. For crafts, drawstring, splicing and cutout are prevalent in the market.
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2022-04-08 52914
Shirt -- The TOP Ranking of Menswear
According to the data analysis of TOP100 downloaded men’s shirts in March, Business Leisure is dominating. Check and stripe are the main pattern elements, while all-over print also draws attention. In details, the changes on placket and collar are still the key. Delicate brand logos are also noteworthy.
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2022-03-13 88942
Best-selling Women's Knitwear for E-commerce Platform
We made the TOP10 list according to the data of the two biggest Chinese e-commerce platforms - Taobao and T-mall - from Feb. 12th to March 12. We can see that classic stripe is the mot popular pattern in the young market; checkerboard maintains the momentum and reveals a slight decrease; Y2K-style tight-fit crop has trended upward; square collar is also a prevalent element.
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2022-02-28 79855
Shirt -- The TOP Ranking of Womenswear
According to the TOP100 downloaded women’s shirts on POP Fashion during this January and February, Sophistication style reveals a steady uptrend, followed by Youthful Lady; Smart Casual presents a distinct descent in the market. For silhouettes, H-line has become the most popular among consumers, while the appetite for X-line and loose fits is also growing. Drawstring, ruffle, and pleat are the crafts to watch.
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2022-01-28 69233
Shirt -- The TOP Ranking of Menswear
According to the TOP100 downloaded men’s shirts among POP Fashion users in December, Business Leisure(28%) and Smart Casual(23%) were still the key styles, followed by Streetwear Brand(12%) and Emerging Design(6%). Checks, letters, plants, and florals were the popular pattern elements in the market. Deconstruction was worth attention, while the layering of fabrics can enrich the general visual effect of clothing.
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2022-01-15 80850
2021 Hottest Women's Knitwear Brands(Young Market)
According to the interactive data and popularity among POP Fashion users, we list the top 20 hottest brands in the young market. LoveShackFancy and Alice + Olivia are the most noteworthy brands. A series of high-quality niche designer brands, such as Merci Madame and Cormio, also emerged in this year. Their enriched design elements attract consumers. ZI II CI IEN and BAN XIAO XUE are the Chinese designer brands to watch. Besides, keep an eye on the movements of Short Sentence.
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2022-01-07 86082
Happy New Year -- The Popular E-commerce Products of Women's Knitwear
In the celebration of Chinese New Year, online stores update the festive products rapidly and reveal an accelerating sales volume. Thousand pieces of items are sold just in 30 days. Influenced by the zodiac of the coming new year, tiger must be the dominating element in the market. Bowknots, wide collars, and neckties keep the momentum. Besides, lovers’ wear and Chinese frog buttons have trended upward in recent months.
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2022-01-05 109133
Sweatshirt -- The TOP Ranking of Womenswear
According to the TOP100 downloaded women’s sweatshirts in December 2021, J-Korean(41%) is the most popular style, followed by declined athleisure(12%) and streetwear(15%); letters and animals are the main pattern elements, especially tigers; for crafts, embroidery and splicing are the major categories, and the combination of flocking and embroidery will be a noteworthy trend in the coming season.
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2021-12-29 82538
T-shirt -- The TOP Ranking of Womenswear
According to the TOP100 downloaded women’s T-shirts in November and December: Smart Casual styles trend upward greatly, followed by Simple Sophistication, while the proportion of Youthful Elegancy declines clearly. Loose-fit boxy has become the most noteworthy silhouette this season, and the cropped silhouette also reveals a rising trend. To pattern elements, letter is the mainstream, while the printing of animal and flower is popular as well.
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2021-12-22 88005
Shirt -- The TOP Ranking of Womenswear
According to the data analysis of TOP100 downloaded women’s shirts in November and December, J-Korean(45%) is the most popular style, followed by Youthful Elegancy and Unisex; straight long-sleeved is the dominating silhouette in the market, which satisfies consumers’ need for minimalism and comfort; avant-garde deconstruction and creased texture are the crafts to watch; romantic, sweet ruffle is the mainstream element for detail design; to accessories, luxe pearls and rhinestones are combined with bowknots.