Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Young Woman Minimalist Comtemporary Smart Casual Business Leisure golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese Korea-Version Preppy style Nature Organic Cotton&Linen Folk style Sustainability Russian Style Haute Couture Pattern analysis Y2K Cool & Sweet American Casual Post-Apocalyptic Old-money Style clean fit Yama Style Chanel Style Resort Style Minimalist Party style Elegant commute Socialite Style Quiet Luxury
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2024-03-14 17326
Jackets -- The Data Analysis of E-Commerce Menswear
Among the top 10 best-selling men's jackets in e-commerce from February to March, the most popular styles of men's jackets are dominated by fashionable urban, business and leisure, outdoor sports, and urban light sports. Among them, collar stitching, pocket design, zipper decoration, and hierarchical deconstruction are the main design elements of the jacket style.
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2023-12-30 35027
2023 Fashion Data of Down Jacket
Based on customer search interaction data and market research, data analysis was conducted on the hot search items and styles of cotton down for men and women's clothing in 2023. In terms of style design, fashionable and casual, simple European and elegant, as well as Japanese and Korean styles, and sports and leisure styles have received continuous attention from the market and remain popular; Among them, the simple European style has the highest proportion of cotton down in women's clothing, up to 28%, and the sports and leisure style has the highest proportion of cotton down in men's clothing, up to 21%; It is worth noting that women's clothing made of cotton down has received additional attention in 2023 for its fashionable function and outdoor sports style, as well as the new Chinese style.
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2023-12-19 49267
Down Jacket -- The TOP Ranking of Girlswear
According to the analysis of the top 100 girls' cotton down download data in November, the cotton down market in the past month has focused on styles that extend from Japanese and Korean "sweet macarons" to sporty outdoor styles. The truncated bread jacket and outdoor waist style silhouette have shown high attention. In terms of details, focus on the design of cute decorations and pattern stitching.
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2023-10-31 55621
The Analysis of Popular Pattern in October
For the summary of external patterns, this month's POP focuses on Halloween, butterfly flapping, Sanxingdui, marine conservation, dinosaur series and other pattern content, as well as natural crayons and traditional Chinese art. Conduct cross industry analysis in terms of drawing techniques. Halloween, a traditional Western holiday this month, has a high level of discussion; Shanghai Dior Christmas New Exhibition, symbolizing the pursuit of butterfly elements of soul, transformation, and freedom, as well as Dior's new dinosaur series patterns; The Sanxingdui Light Film Festival and Marine Conservation received attention; Below is a specific analysis of popular patterns.
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2023-09-20 48120
Down Jacket -- The TOP Ranking of Womenswear
According to the analysis of the top 100 women's cotton and down downloads by POP8-September user volume, the proportion of simple European and elegant style is relatively high, accounting for about 40%, followed by fashionable casual, sporty casual, and other styles. In terms of silhouette, loose-fitting styles are predominant, and lightweight down jackets, shiny down jackets, straight-fill down jackets, short bread jackets, reversible designs, and others have received more attention. In terms of craftsmanship details, heterogeneous splicing, irregular pattern stitching, and detachable designs are of particular interest. As for fabrics, special textured fabrics such as corduroy, knit fabrics, flannel, leather, and others have been given special attention.
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2023-08-25 27477
SHEIN -- The Data Analysis of Cross-border Kidswear E-commerce
This article provides a comprehensive analysis of the cross-border e-commerce brand for infants and young children, focusing on the key cross-border e-commerce brand SHEIN. Starting from the brand's latest trends, it analyzes the data of the brand's latest 2023 autumn and winter collection, captures popular items and hot patterns, and distills the design highlights.
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2023-06-13 55809
The TOP Ranking of Boys' Down Jacket
Based on the analysis of the top 100 downloads of male children's cotton and down clothing users from April to June according to POP Fashion, outdoor leisure style was dominant in the past three months, while Japanese and Korean styles still received high attention. In terms of silhouette, the proportion of windbreakers was the highest, with a focus on the wind resistance and warmth of down jackets. Additionally, in the trend of "retro sports fashion," splicing and color-blocking, as well as letter logos, added vitality to cotton and down clothing. Puffy bread coats showed a variety of craftsmanship details, adding an artistic touch to the fall and winter collection.
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2022-07-14 68408
Down Jacket -- The TOP Ranking of Menswear
According to the TOP100 downloaded men’s down jackets in June, Smart Casual is the dominating style, followed by Street Fashion. Padded coat and jacket are the main silhouettes; light matte nylon is the leading fabric; for crafts, quilting and patchwork draw attention; patch pockets and detachable details are trending upward in the market.
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2022-07-02 80906
Puffy Jacket -- The Top Ranking of Womenswear
The data analysis of the Top100 downloaded women's puffy jackets reveals that J-Korea Style (35%) still tops the list. Unisex (32%) ranks the second place, showing an upward trend followed by Youthful Lady (20%). Straight Short and comfortable and thermal Padded Coat are the trending silhouettes. For details, functional drawstring is the key point.
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2022-04-07 66830
Denim -- The TOP Ranking of Menswear
According to the TOP100 downloaded men’s denim products in March, Smart Casual has trended upward, as Avant-garde reveals a decrease. Slim fits and loose fits are the main silhouettes. For crafts, patchwork and color blocking increase the visual layers of denim. Prints are presented repeatedly and logo details also share a certain proportion.
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2022-03-31 79133
Denim -- The TOP Ranking of Womenswear
Based on the TOP100 downloaded women’s denim pieces in March, Smart Casual is still dominating as Chic Girl is trending upward. Looser fits are more popular in March. Patchwork is mainly presented on waistbands and legs to break the monotony.
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2022-03-23 89566
Suit -- The TOP Ranking of Womenswear
According to the TOP100 downloaded women’s suits from January to March, J-Korean(41.6%) has trended upward greatly, followed by Sophistication(25.7%) and Youthful Elegancy(11.6%). Loose fits and X-line suits have been the most noteworthy silhouettes, while cropped suits are now in an increasing trend. For crafts, bowknots, cutouts, and deconstruction are welcoming.
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2021-12-07 82297
Down Jacket -- The TOP Ranking for Girls
According to the TOP100 downloaded girls' down jackets of POP Fashion users in November, 2021, Smart Casual occupies the biggest part, followed by J-Korea; minimalist silhouettes, such as straight crop, are popular; quilting remains to be the most noteworthy craft, which presents richer patterns this season.
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2021-11-05 72239
Denim -- The TOP Ranking of Womenswear
Based on the TOP100 downloaded women's denim pieces of POP users in October, Smart Casual(51%) remains the mainstream, while Girly Chic has trended upward as well. Loose-fit silhouette is prevalent among denim products, and patchwork is the most important craft. Notably, the use of raw edges adds casualness to the normal short pants.
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2021-10-25 72881
Down Jacket -- The TOP Ranking of Boys' Wear
Based on the interactive data of POP users in October, Smart Casual has been the most important style; patterns are presented by illustrations and letters; quilting and splicing are the noteworthy crafts.
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2021-08-30 77342
Jacket -- The TOP Ranking of Boys' Wear
Based on the interactive data of POP users from June to August, smart casual and J-Korea are the main styles. Letter, animal and cartoon are used as the popular elements for pattern design. In craft, positioning print occupies the larges proportion, followed by color blocking.
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2021-08-03 71229
Denim -- The Top Ranking of Womenswear
Based on the TOP100 downloaded women’s denim of POP users in July, smart casual is still the main style, and the proportion of girly chic has increased. We can see that loose silhouette is more popular in July, and spliced denim still dominates the craft category. The frequent use of distressed hole and rough edge breaks the convention of casual items.
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2021-05-12 70483
Denim -- The TOP Ranking of Menswear
Based on the data analysis of TOP 100 downloaded men's denim styles of POP users in April, smart casual style occupies a large proportion. Avantgarde brand style increases a little. Splicing dominates the denim craft. Printing and gradient tie-dye are the main crafts. Applique decorations increase the fashionable feel of denim items.
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2021-01-09 100273
The Annual Top Ranking List of Brands -- The Comprehensive Analysis of Denim Markets
This article mainly aims at sorting out the data of users' attention to popular denim brands this year, refining the annual hot search list of denim brands combined with market heat and topic, and analyzing it from the perspectives of items, crafts, details and so on.
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2020-09-10 98255
Jackets -- The TOP List of Girls' Wear
According to data analysis of TOP 100 downloaded girls' jackets in August, fashion leisure style ranks the first, holding 67%. J-Korean style declines a little, while emerging designer style ascends. Splicing is mainly applied to designer brands and workwear sports styles. Ruffles are ideal for sweet J-Korean casual styles. Letters remain the main pattern, followed by animals and flora.
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2020-09-07 87631
Jackets -- The TOP List of Boys' Wear
According to data analysis of TOP 100 downloaded boys' jackets from June to August, the fashion leisure style ranks the first, holding 41%, followed by J-Korean style of 22%. Outdoor sports style and emerging designer style all grow. Letters and animals remain key in boys' jackets. As for crafts, splicing occupies 37%, and embroidery and applique are comparatively equal.
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2020-07-12 99818
Popular Items in the First Half of 2020 -- The Comprehensive Analysis of Kidswear Market
This report concludes downloading interactive data of users in the first half of 2020, ranks the top list of brands with high market heat and topicality, and analyzes from elements, details and items.
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2020-06-28 96912
TOP 20 Women's Denim Brands in the First Half of 2020
This report concludes downloading interactive data of users from January to June 2020, ranks the top list of designer brands with high market heat and topicality, and analyzes from styles, crafts and details.
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2020-06-08 114374
Puffa Jackets -- The TOP List of Womenswear
According to data analysis of downloaded women's puffa jackets from May to June, simple and sophisticated style holds the highest proportion. Fashion leisure and young lady style also grow, especially fashion leisure style. Straight shape is key. Deconstruction appears little in puffa jackets. Splicing increases, especially mixed materials.