Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Young Woman Minimalist Comtemporary Smart Casual Business Leisure golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese Korea-Version Preppy style Nature Organic Cotton&Linen Folk style Sustainability Russian Style Haute Couture Pattern analysis Y2K Cool & Sweet American Casual Post-Apocalyptic Old-money Style clean fit Yama Style Chanel Style Resort Style Minimalist Party style Elegant commute Socialite Style Quiet Luxury
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2023-12-11 43060
The Data Analysis of Cross-Border E-Commerce Womenswear in November
Current situation analysis: According to data from the Amazon platform in November 2023, sales of women's sportswear have increased by 160.34% year-on-year since November, ranking fifth on the best-selling list. Its core product is sportswear. Knitted cardigans increased by 39.97%, ranking 46th; Secondly, the category of women's windbreakers increased by 24.49%, casual pants by 63.77%, and women's fleece jackets and coats by 8.32%. (Note: The compound growth rate and year-on-year growth rate here reflect market demand.) Data conclusion: These categories showed an upward trend in November: sports sweaters, knitted cardigans, windbreakers, and casual pants. This report will focus on analyzing the popular designs of these categories and provide recommendations for corresponding styles.
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2023-12-06 66256
Outerwear -- The TOP Ranking of Menswear
According to the analysis of the TOP 100 men's jacket data based on user downloads in November, business commuting, mountain style, and athleisure are key styles in the recent outerwear market. In terms of details, innovative pockets, optimized front plackets, plush splicing, partial leather embellishments, layered attachments, and hat designs have received more attention. The craftsmanship is focused on blocking, novel quilting, structural taping, and character patches. Classic monograms and adjustable drawstrings are hot choices for patterns and accessories. In terms of silhouette, the fake two-piece design is worth paying attention to.
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2023-10-12 38129
The Data Analysis of Cross-Border Womenswear E-commerce in September
Current situation analysis: (1) According to Amazon data, among all Amazon products, women's clothing accessories account for 40.53% of all clothing accessories, a decrease of 3.35% compared to the previous month. (2) In September, the underwear and pajamas category continued to rank first, accounting for 27.3%, an increase of 4.15% compared to August; The number of sports products ranks second, accounting for 17.7%, up 3.47% from August.Data inspiration: (1) Compared to August, the proportion of tops, T-shirts, and shirts decreased by 4.58%, while the proportion of dresses decreased by 3.15%. Considering that it is caused by seasonal changes; (2) Sports and lingerie pajamas are still the top proportion of Amazon women's clothing, with a significant increase in the proportion in September.
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2023-09-20 24486
Overcoat & Trench coat -- The TOP Ranking of Menswear
According to the analysis of the TOP 100 men's trench coats/overcoats data based on user downloads from July to September, the trench coat/overcoat market in the past three months has mainly presented two major mainstream styles: business commuting and sports leisure. Details such as leather embellishments, color-blocking, collar designs, and line decorations are the key design points for individual items. Plaid patterns remain the preferred choice for trench coats/overcoats, and woolen fabrics continue to be the focus fabric this season, including textured wool, speckled yarn, color-woven herringbone, and reversible double-sided wool, among others.
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2023-05-15 29599
Trench Coat -- The TOP Ranking of Kidswear
According to the analysis of the top 100 children's trench coats downloaded by users in March to May based on POP Fashion data, casual style trench coats have been the most popular in the past three months, while Japanese and Korean style still attracts a high level of attention. Among the various silhouettes, waist-tied trench coats have the highest proportion, with wind resistance and warmth being the key focus. Meanwhile, in the trend of "athleisure," letter and logo belts design adds a touch of vitality to windbreakers. Dress-style trench coats are more elegant and suitable for teenage girls, with heterogeneous splicing enriching the visual layer.
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2021-06-09 63744
Overcoat & Trench Coat -- The TOP Ranking of Menswear
According to the TOP100 downloaded men's overcoat and trench coat, smart casual(45%) and business leisure(30%) are the noteworthy styles. Loose A-line and straight H-line are the main silhouettes. Splicing is the most popular craft.
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2021-04-02 97634
Windbreaker -- The TOP Ranking of Womenswear
According to the download data analysis of POP users in March and April, simple sophistication is the main style for trench coat. And the proportion of smart casual style improves. Waisted X-line is the most popular silhouette, followed by H-line silhouette. Besides, splicing is the major craft, especially the splicing of knit and trench coat.
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2020-11-04 72340
Trench Coat--The TOP List of Menswear
According to data analysis of TOP 100 men's trench coats downloaded by users in October, fashion casual and sports casual items have been attracting increasing attention from customers. In terms of silhouette,the mock layer and the parka are the main silhouettes. The top 100 men's coat also covers some detachable designs. Side slit is a new design direction. In addition, functional designs remain popular in market.
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2020-08-20 94249
Trench Coats -- The TOP List of Womenswear
According to data analysis of TOP 100 downloaded women's trench coats from July to August, simple and sophisticated style as well as deconstruction of cotton and linen style are main styles. Fashion leisure style still gains much attention. Short and middle length styles increase. The A-line trench coat is a key silhouette for trench coats. Splicing, color-blocking and drawstring still get much attention, and color-blocking grows. Conventional trench coats remain the key reference.
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2020-06-23 108454
Trench Coats -- The TOP List of Womenswear
According to data analysis of TOP 100 downloaded women's trench coats from May to June, simple and sophisticated style and athleisure style are dominant. The floor-length shape and the waisted silhouette with oversized lantern sleeves are main shapes. Splicing, piping and drawstring draw much attention. Piping gains more attention, reflecting the exquisite detail and classic trench coat shape are key designs.
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2020-04-30 78870
Trench Coats -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's trench coats in March, the minimalist style returns back this month. The neat silhouette is combined with comfortable colors, delivering a tranquil feel. The belted and parka look are main silhouettes, and A-line silhouette holds 5%. Details gain key attention. Mock-layer and detachable design are warmly welcomed.
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2020-04-09 93764
Fur and Leather -- The TOP List of Menswear
Based on the interactive downloading data, the TOP list of men's fur and leather items is ranked. Business leisure and fashion leisure styles are dominant, holding 45% respectively. And avant-garde fashion brands take up 10%. Jackets remain popular. Influenced by season, shearling, fleece, nick garment and puffa jacket decline obviously, while leather coat and jacket grow a lot.
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2020-03-03 81583
Trench Coats -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's trench coats in February, fashion leisure style surpasses business leisure style, and becomes the focus. The athleisure style also grows a little. There are no highlights on patterns and crafts. Cutting and neat styles are dominant, and some deconstructed styles are eye-catching. Business styles are added by new elements. Whistle, drawstring and water-proof zipper are practical and functional. Taped craft appears in the form of color-blocking. More brands pay attention to details on lining, displaying the exquisite craft and quality.
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2019-12-24 77700
Trench Coats -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's trench coats in November, business leisure style takes up the largest proportion of 27%, followed by the athleisure style (14%) and fashion leisure style (13%). And the workwear style holds 10%. The hooded style holds the most proportion of 18%, followed by girdle (13%), lapel (11%) and stand collar (6%). Fabrics are mainly the protective functional fabrics, holding 24%.
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2019-10-22 91860
Trench Coats- The Analysis of Popular Items in Womenswear
According to the data of trench coats in September, the simple and sophisticated style and workwear cotton and linen are two main styles. In terms of silhouette, the slim style takes up 38%. In terms of crafts, deconstruction, shirring and splicing are main.
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2019-08-06 78996
Trench Coat -- Popular Items in Menswear Markets
In July, smart casual styling is still dominant, followed by business leisure. Rune arts holds 15%, as does fashion function. Letters and figures dominate patterns, while splicing is most popular. Placement prints see a rise. Big brands, independent designer brands and Chinese brands are all included. Functional styling plays an important role. Prints and letters are essential. Business styles add fashion.
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2019-03-11 86705
The Trench Coat -- The Analysis of Popular Items in Womenswear Markets
The Trench Coat -- The Analysis of Popular Items in Womenswear Markets