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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • Outerwear -- The Data Analysis of Menswear E-Commerce
    Data Reports

    2023-12-18 18824

    Outerwear -- The Data Analysis of Menswear E-Commerce

    In the popular November men's outerwear e-commerce, the most popular styles of men's outerwear are dominated by mountain outdoor and business commuter styles. Among them, practical pockets, detachable inner linings, contrasting colors, as well as plaid patterns and patches are worth paying attention to as design elements. In terms of silhouette, fitted or loose versions are the main options, providing consumers with a more comfortable wearing experience.

  • Outerwear -- The TOP Ranking of Menswear
    Data Reports

    2023-12-06 66284

    Outerwear -- The TOP Ranking of Menswear

    According to the analysis of the TOP 100 men's jacket data based on user downloads in November, business commuting, mountain style, and athleisure are key styles in the recent outerwear market. In terms of details, innovative pockets, optimized front plackets, plush splicing, partial leather embellishments, layered attachments, and hat designs have received more attention. The craftsmanship is focused on blocking, novel quilting, structural taping, and character patches. Classic monograms and adjustable drawstrings are hot choices for patterns and accessories. In terms of silhouette, the fake two-piece design is worth paying attention to.

  • Overcoat & Trench coat -- The TOP Ranking of Menswear
    Data Reports

    2023-09-20 24683

    Overcoat & Trench coat -- The TOP Ranking of Menswear

    According to the analysis of the TOP 100 men's trench coats/overcoats data based on user downloads from July to September, the trench coat/overcoat market in the past three months has mainly presented two major mainstream styles: business commuting and sports leisure. Details such as leather embellishments, color-blocking, collar designs, and line decorations are the key design points for individual items. Plaid patterns remain the preferred choice for trench coats/overcoats, and woolen fabrics continue to be the focus fabric this season, including textured wool, speckled yarn, color-woven herringbone, and reversible double-sided wool, among others.

  • Trench Coats -- The TOP List of Menswear
    Data Reports

    2020-04-30 78870

    Trench Coats -- The TOP List of Menswear

    According to data analysis of TOP 100 downloaded men's trench coats in March, the minimalist style returns back this month. The neat silhouette is combined with comfortable colors, delivering a tranquil feel. The belted and parka look are main silhouettes, and A-line silhouette holds 5%. Details gain key attention. Mock-layer and detachable design are warmly welcomed.

  • Fur and Leather -- The TOP List of Menswear
    Data Reports

    2020-04-09 93764

    Fur and Leather -- The TOP List of Menswear

    Based on the interactive downloading data, the TOP list of men's fur and leather items is ranked. Business leisure and fashion leisure styles are dominant, holding 45% respectively. And avant-garde fashion brands take up 10%. Jackets remain popular. Influenced by season, shearling, fleece, nick garment and puffa jacket decline obviously, while leather coat and jacket grow a lot.

  • Trench Coats -- The TOP List of Menswear
    Data Reports

    2019-12-24 77700

    Trench Coats -- The TOP List of Menswear

    According to data analysis of TOP 100 downloaded men's trench coats in November, business leisure style takes up the largest proportion of 27%, followed by the athleisure style (14%) and fashion leisure style (13%). And the workwear style holds 10%. The hooded style holds the most proportion of 18%, followed by girdle (13%), lapel (11%) and stand collar (6%). Fabrics are mainly the protective functional fabrics, holding 24%.

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