This report concludes downloading interactive data of users in the first half of 2020, ranks the top list of brands with high market heat and topicality, and analyzes from elements, details and items.

Among the top 10 kids' loungewear brands, brands from Japan and Korea make up of 90%. Korean loungewear brands especially Organic mom still gain key attention. Besides, Chinese brand XingYaTing ranks the second, reflecting Chinese brands also have a great potential.

According to data analysis of TOP 100 downloaded women's shirts in June, simple and sophisticated style and young lady style are main styles, while fashion leisure style declines sharply. Flowers are main patterns, and there remains a few stripes and animal patterns. Ruffle, splicing and embroidery gain much attention. Deconstructed styles decrease.

According to data analysis of TOP 100 downloaded men's overcoats in June, business leisure style occupies a large proportion and the overall style is light business. Silhouettes and details reflect men's demand for quality. Structures change a little, while crafts gain much attention. Accessories enrich the style. Beads and decorations display delicacy.

According to data analysis of TOP 100 downloaded men's puffa jackets in May, leisure style takes up a high proportion. Items take on a relaxed sports style. Structure changes less, and silhouette and details draw much attention. Accessories enrich the item. Tape, PVC and badge are unique, high-quality and refined.

According to data analysis of TOP 100 downloaded women's trench coats from May to June, simple and sophisticated style and athleisure style are dominant. The floor-length shape and the waisted silhouette with oversized lantern sleeves are main shapes. Splicing, piping and drawstring draw much attention. Piping gains more attention, reflecting the exquisite detail and classic trench coat shape are key designs.

According to data analysis of top 100 downloaded boys' T-shirts in May, J-Korean style (25%) and fashion leisure style (51%) remain popular. Slight fashion style gains increasing attention. Letter and animal prints are main patterns.

According to data analysis of TOP 100 downloaded men's T-shirts in May, fashion leisure style takes up a high proportion, showing a slight fashion trend. Structure changes a little; details become the focus; and accessories are lavish. Tape, metal decoration and badge appear in various ways. Street fashion brands focus more on the quality sense.

According to data analysis of TOP 100 downloaded women's sweatshirts in May, simple and sophisticated style and fashion leisure style are dominant. Figure and letter print are main patterns. Splicing, cutout and embroidery still gain much attention. Ruffle is the key to sweatshirts.

According to data analysis of top 100 downloaded girls' T-shirts in May, J-Korean (45%) and fashion leisure (34%) dominate in the month. Avant-garde fashion brands only occupy 3%, while emerging designer style grows to 18%. Letter print (15%) and plants (19%) are main patterns, and stripes occupy 12%. As for craft, positioning print(56%) is far ahead of applique (11%) and splicing (20%). Ruffle takes up a high proportion of 23%.

According to data analysis of top 100 downloaded women's leather and fur clothing from May to June, simple and sophisticated style holds a large proportion but declines, while athleisure style and Russian style grow. Jackets remain the main item, followed by trench coats and overcoats. Puffa jackets occupy a small proportion. Leather clothing dominates, and all-fur increases. Splicing still gains much attention.

Highsnobiety has partnered with global fashion platform Lyst invested by LVMH to release a report "The NEXT 20", forecasting the 20 next-generation brands on rise. Industry experts from Lyst and Highsnobiety form an advisory board, and make a qualitative research with Google search volume, social media followers and online press mentions as quantitative research basis. Jacquemus, Fear of God and Bode are top three brands. Apart from classic fashion brands like Jacquemus, Marine Serre and Peter Do, other brands are almost related to fashion culture.

The TOP 10 list of men's leather and fur clothing is ranked based on downloading interactive data. According to the TOP 10 list, business leisure (slightly declines) and fashion leisure (grows) are dominant. Avant-garde fashion brands hold 9%. Jackets remain the most popular item. As for fabrics, leather takes up the largest part, but fur and fleece occupy a small proportion.

According to data analysis of top 100 downloaded women's T-shirts from April to May, avant-garde fashion brands, fashion leisure, and the young lady style draw much attention. Letters are mainly combined with handcrafted beads, embroidery and fringes for a bold vision. Splicing and knotting gain the most attention.

According to data analysis of TOP 100 downloaded men's sweatshirts in April, fashion leisure and street fashion brands all decline a little, while athleisure style grows slowly. Letter occupies a large proportion. Print plays an important role in sweatshirts, followed by splicing. Dynamic fluorescent colors add details to sweatshirts.

This report concludes data of emerging designer brands in the first quarter of 2020, ranks the top list based on market topicality and heat, and analyzes from perspectives of styles, crafts and design details.

According to data analysis of top 100 downloaded women's suits from April to May, simple and sophisticated style and fashion leisure style are main styles. H-line and X-line shapes become mainstream silhouettes. Wide T-line silhouette rises in the month. Deconstruction, splicing and string still gain much attention.

The TOP list of men's pullovers is ranked based on downloading interactive data in April. Business leisure style occupies the main part. Dynamic fashion leisure knitwear gradually shifts toward young business style. As for patterns, checks, stripes and argyles win more users than letters. Classic geometrics are continued, recreated and combined with crafts. Jacquard rises greatly. Simple stitches and slogans become decorations on pullovers. This report will recommend styles based on core design elements.

The TOP list of women's cardigan is ranked according to interactive data of users and professional market research in April. The simple & sophisticated style holds the largest part, and fashion leisure style grows a lot, while the young lady style takes up the least part. The well-fitting cardigan is an important silhouette for the lady style. H-line occupies the largest part in April, and the short H-line is dominant. Chanel style continues and takes on a younger side. Simple but exquisite designs are more prevalent in the market. Therefore, basic stitch and jacquard are main crafts to create modern elevated cardigan.

According to data analysis of TOP 100 downloaded men's shirts in April, proportion of styles is basically the same as last month, while business leisure style declines a little. Stripe is the main pattern, with colors and decorative patterns to enhance the retro feel. As for crafts, deconstruction shines brightly this month, bringing more inspiration. Various designs on plackets and layered design gain much attention.

According to data analysis of TOP 100 downloaded boys' shirts from March to April, the business leisure style (42%) and J-Korean style (40%) are main styles. Street fashion brands and emerging designs gain increasing attention. As for patterns, letter and animal are dominant, and combined with different crafts to show diversified expression techniques. Various stripes and checks are added to bring surprise.