According to the TOP 100 user downloads list in December 2023, Japanese and Korean cartoon style and Nordic style are the key styles of infant and toddler single item patterns in the 24 spring and summer seasons. In the Japanese and Korean cartoon style, anthropomorphic cartoon images are the core design elements. This month, plush teddy bears, dinosaurs, fruits and vegetables are popular application images. Through hand drawn effects and crayon painting texture artistic techniques, activity scenes are set for cartoon images to make the overall pattern more interesting and storytelling. Nordic style patterns often use light colors and fairy tale picture book elements to create a warm atmosphere, while floral and forest animal elements are applied to make the patterns more interesting and dynamic.

Based on customer search interaction data and market research, data analysis was conducted on the hot search items and styles of cotton down for men and women's clothing in 2023. In terms of style design, fashionable and casual, simple European and elegant, as well as Japanese and Korean styles, and sports and leisure styles have received continuous attention from the market and remain popular; Among them, the simple European style has the highest proportion of cotton down in women's clothing, up to 28%, and the sports and leisure style has the highest proportion of cotton down in men's clothing, up to 21%; It is worth noting that women's clothing made of cotton down has received additional attention in 2023 for its fashionable function and outdoor sports style, as well as the new Chinese style.

According to the analysis of the top 100 men's T-shirts/sweatshirts downloaded by users from November to December, lightweight machinery and micro-trend sports are the key styles in the recent T-shirt/sweatshirt market. The focus of patterns remains on textual variations. In terms of details, personalized patchwork, innovative pockets, and logo designs have received more attention. As for craftsmanship, distressed finishes are a popular direction. Additionally, ribbon as a decorative accessory is also a noteworthy design element.

According to the analysis of the top 100 girls' cotton down download data in November, the cotton down market in the past month has focused on styles that extend from Japanese and Korean "sweet macarons" to sporty outdoor styles. The truncated bread jacket and outdoor waist style silhouette have shown high attention. In terms of details, focus on the design of cute decorations and pattern stitching.

According to the POP 2023 Top 100 Downloads of Girl Patterns by Users, Korean cartoons and cream style are the key styles of girl dress patterns this season. The emerging text graffiti, influenced by Blokette, blends sports elements with girl design bow elements to create a diverse new college ballet style in children's clothing. Vacation flowers use bold and vivid colors to depict flower patterns, creating a vibrant vacation feeling, suitable for elegant and fresh vacation dresses. Fruits are one of the elements representing summer energy. On the basis of a fresh and lively color scheme, desserts, bubble letters, and other energetic girl elements are added to make the whole outfit full of summer energy, creating a playful skirt for energetic girls.

According to the POP Top 100 list of user downloads in October 2023, the warm and interesting cartoon animal patterns in girls' home clothing have attracted much attention. These graphic themes include cute rabbit diaries, warm bears, mischievous dogs, sweet dreams, and lazy kittens. In the development of autumn and winter girls' home wear, the soft and cute rabbit pattern element gained increasing attention in October, with warm cartoon animal elements particularly favored. Cute animal images such as cats, bears, and dogs became the main characters in the pattern design, adding a warm and childlike atmosphere to the home wear. This trend indicates that warm and interesting cartoon animal patterns have a wide influence and popularity in the field of girls' home wear.

The POP market research team conducted data analysis on children's clothing and infants from SHEIN cross-border e-commerce in this issue, focusing on the quantity and proportion of new product categories in autumn and winter, price band analysis, key style analysis, hot sales&key colors, main key items, and fabric&pattern direction.

According to the POP Top 100 list of user downloads in October 2023, Korean sweet children's clothing patterns have received much attention in this season's pattern development. Korean sweet patterns, as one of the popular design styles this season, and the design style of sports academy style, have also received attention and are deeply loved by consumers in Korean sweet styles. Secondly, the element patterns of the Chinese zodiac dragon are being given special attention in the current stage of development. The element patterns of the Chinese zodiac dragon serve as a key image for the development of New Year's clothing and next year's development patterns, giving children's clothing more artistic and fun. Secondly, the design elements of cartoon silhouettes and gradient halos are key elements applied in the development of patterns in October.

For the summary of external patterns, this month's POP focuses on Halloween, butterfly flapping, Sanxingdui, marine conservation, dinosaur series and other pattern content, as well as natural crayons and traditional Chinese art. Conduct cross industry analysis in terms of drawing techniques. Halloween, a traditional Western holiday this month, has a high level of discussion; Shanghai Dior Christmas New Exhibition, symbolizing the pursuit of butterfly elements of soul, transformation, and freedom, as well as Dior's new dinosaur series patterns; The Sanxingdui Light Film Festival and Marine Conservation received attention; Below is a specific analysis of popular patterns.

According to the analysis of the top 100 women's cotton and down downloads by POP8-September user volume, the proportion of simple European and elegant style is relatively high, accounting for about 40%, followed by fashionable casual, sporty casual, and other styles. In terms of silhouette, loose-fitting styles are predominant, and lightweight down jackets, shiny down jackets, straight-fill down jackets, short bread jackets, reversible designs, and others have received more attention. In terms of craftsmanship details, heterogeneous splicing, irregular pattern stitching, and detachable designs are of particular interest. As for fabrics, special textured fabrics such as corduroy, knit fabrics, flannel, leather, and others have been given special attention.

This article provides a comprehensive analysis of the cross-border e-commerce brand for infants and young children, focusing on the key cross-border e-commerce brand SHEIN. Starting from the brand's latest trends, it analyzes the data of the brand's latest 2023 autumn and winter collection, captures popular items and hot patterns, and distills the design highlights.

This article conducts a comprehensive analysis of the children's cross-border e-commerce brand in children's clothing, focusing on analyzing the key cross-border e-commerce brand SHEIN. Starting from the brand's new trends, it analyzes the data of the latest 2023 autumn and winter new products of the key brand, captures popular items, hot patterns, and refines design points.

According to the TOP10 list, the combination of text and images in love-themed designs is highly popular. Animal patterns featuring bears, rabbits, and cats continue to be beloved by consumers. Text patterns and floral designs also remain in high demand. Fruit-themed patterns should be given special attention.

According to the data analysis of the TOP 100 children's clothing positional patterns downloaded by users in July 2023, here are the rankings of the most popular pattern elements. Forest animal elements have the highest proportion, and the popularity of animal elements remains high. Among them, patterns featuring small dogs account for 20%, while another animal element, cat patterns, account for 10%. Patterns showcasing nutritious fruits and vegetables make up 15%, and cartoon flowers account for 8%. The overall trend is towards scene-oriented patterns, with a particular emphasis on animal-themed elements.

Based on the analysis of the top 100 downloads of male children's cotton and down clothing users from April to June according to POP Fashion, outdoor leisure style was dominant in the past three months, while Japanese and Korean styles still received high attention. In terms of silhouette, the proportion of windbreakers was the highest, with a focus on the wind resistance and warmth of down jackets. Additionally, in the trend of "retro sports fashion," splicing and color-blocking, as well as letter logos, added vitality to cotton and down clothing. Puffy bread coats showed a variety of craftsmanship details, adding an artistic touch to the fall and winter collection.

According to the data analysis of the TOP100 allover-printed kidswear downloaded by users in the past two months from March to April 2023, the most popular pattern elements are as follows: the cute animals still occupy the largest proportion, accounting for 35%. Among them, the most popular species are rabbits, elephants, and dinosaurs, and the attention of birds has increased slightly. Secondly, the dinosaur accounts for 21%, and the proportion of rabbits as the zodiac pattern this year has increased. The proportion of checks has not changed much, while the proportion of floral patterns and watercolor style has significantly increased.

According to TOP100 downloaded kids’ positioning patterns in October and November, Cartoon Animal(32%) dominates the ranking, especially rabbits, dinosaur & crocodile and bear; Childlike Words(12%) combines positive phrases with smileys, flowers and sun; sportif patterns and Chinese characters are also trending upward.

According to the TOP100 downloaded allover patterns of kidswear in October and November, flowers(25%) still dominate the market, followed by rabbits(18%), classic checks(13%) and fruit & vegetable(12%). Besides, tie-dyed watercolor effect(9%) is also a noteworthy direction.

According to the TOP100 downloaded sweatshirts in August and September, J-Korean style sits on the driver’s seat. 3D ornaments and fun illustrations present strong visual effects and improve the playfulness. The variation of pockets and collars are the design highlights in this month.

Based on the interactive data analysis in August, POP Fashion figures out the TOP ranking of boys’ trousers. Athleisure is still the mainstream. 3D pockets and patterns are the welcoming details. Patchwork and asymmetric design present an uptrend. Wide side seams improve the delicacy.

According to the TOP100 downloaded men’s down jackets in June, Smart Casual is the dominating style, followed by Street Fashion. Padded coat and jacket are the main silhouettes; light matte nylon is the leading fabric; for crafts, quilting and patchwork draw attention; patch pockets and detachable details are trending upward in the market.