Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Training Clothing -- The TOP Ranking of Sportswear
Based on customer search and interaction data, we have compiled the top 10 trending styles for men's sportswear and training from February to August. Among the top 10 preferred sportswear and training styles by designers, international brands such as BOGNER, Y-3, and Emporio Armani EA7 are more popular. Key focus areas for sportswear and training include mesh fabric, seamless taping, pocket design, seamless knitting, and reflective elements.
Denim -- The TOP Ranking of Womenswear
According to the data analysis of the top 100 women's denim downloads by POP users in May and June, the most popular items in the new season's denim market development are loose short jackets and half-length super-long denim skirts. They account for 42% of the market share with distressed and faded wash techniques, and 23% with bright and lively colored denim. The style design is more reflected in the details, with 18% attributed to waistline details. The metal chains and rhinestone embellishments on the waistline elevate the refinement and uniqueness of the denim styles, becoming highlights in the development of detail craftsmanship for women's denim in the new season.
Pants -- The TOP Ranking of Womenswear
Based on the analysis of the TOP 100 women's pants downloads by POP Fashion users in February to April, this month's women's pants are mainly focused on the smart casual styles, with many using high-waisted designs for both fashion and practicality. Functional pockets add a workwear touch to the casual style, while pleating, waist accessories, and leg decorations are more statement-making.