Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese Korea-Version Preppy style Nature Organic Cotton&Linen Folk style Sustainability Russian Style Haute Couture Pattern analysis Y2K Cool & Sweet American Casual Post-Apocalyptic Old-money Style Yama Style Chanel Style Resort Style Minimalist Party style Elegant commute Socialite Style Quiet Luxury
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2023-12-19 9234
Cozy Fit -- The Popular Style of Womenswear E-Commerce
Compared to Clean Fit, Cozy Fit places more emphasis on comfortable and lazy "lifestyle outfits" based on simple and neat styles, and the selection of items is also more designed. It abandons fixed pairing formulas and emphasizes pragmatism, with a particular emphasis on basic layering and multiple outfits. Its core concept is to create a simple, relaxed, and fashionable look through the combination of basic color tones and a loose and comfortable large contour.
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2023-11-13 73863
Dress -- The TOP Ranking of Womenswear
According to the analysis of the top 100 women's clothing dresses downloaded by users in October, the clothing market in the past month has shown a focus on traditional Chinese style and commuting style. In terms of silhouette, casual and commuting waisted shirts and skirts account for a relatively large proportion. In terms of details, the focus is on ruching, twisting, and studded sequins, while in terms of patterns, plants and flowers are important design elements.
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2023-11-08 31005
SHEIN -- The Data Analysis of Kidswear Cross-border E-commerce
The POP market research team conducted data analysis on children's clothing and infants from SHEIN cross-border e-commerce in this issue, focusing on the quantity and proportion of new product categories in autumn and winter, price band analysis, key style analysis, hot sales&key colors, main key items, and fabric&pattern direction.
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2023-11-03 31485
Allover Pattern -- The TOP Ranking of Womenswear
According to the data of POP patterns in October, plants and flowers are still the main elements in the list of popular patterns in October, with a focus on blurry watercolor, pastoral watercolor, and line flowers. In addition, the attention to graffiti like text and newspaper style flower patterns is also not poor.
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2023-10-11 25201
DeFacto -- The Data Analysis of Cross-border Kidswear E-commerce
DEFACTO is one of the clothing brands in Turkey, established in 2003. The brand is positioned as a pioneer in Turkish Mediterranean fashion and is one of the leading brands in the clothing and fashion industry in Turkey. In 2023, the DEFACTO brand has experienced rapid growth and currently provides products to fashion enthusiasts in 93 countries across five continents through 500 stores and e-commerce channels.
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2023-10-09 21786
Sweet Cool Girl -- The Comprehensive Analysis of Womenswear E-commerce Brand
Sweet and cool young ladies blend sweet and trendy elements, showcasing the delicate, romantic, cool, hot and diverse images of young girls. Sweet and cool girls like to wear short skirts, dresses, and sweet style tops, paired with handsome denim jackets or leather jackets, showcasing the perfect balance between sweetness and coolness. At the same time, they also pay attention to details and like to use sweet elements such as lace, sequins, feathers and other decorations to showcase the cuteness and romance of girls; Or use leather or metal materials to show a tough and unrestrained side.
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2023-09-04 62938
The TOP Ranking of Women's All-over Pattern
According to the TOP10 list, abstract tie-dye patterns have been popular recently. Floral elements as a major trend in women's clothing occupy a significant proportion in the market, with artistic techniques being highly favored by consumers, such as graffiti, watercolor, oil painting, etc. Abstract and blurry floral patterns deserve special attention.
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2023-08-25 29754
SHEIN -- The E-commerce Data Analysis of Kidswear
This article conducts a comprehensive analysis of the children's cross-border e-commerce brand in children's clothing, focusing on analyzing the key cross-border e-commerce brand SHEIN. Starting from the brand's new trends, it analyzes the data of the latest 2023 autumn and winter new products of the key brand, captures popular items, hot patterns, and refines design points.