The Latest News

1. Lily We are brilliant

Lily cooperated with Pantone Color Institute to launch the exclusive color collection-We are Brilliant. Fashion blogger Wan Wan as agent of this collection will be present at We Are Brilliant pop-up store in Shanghai on October 21.

2. III VIVINIKO Art Gallery

On October 26, III VIVINIKO reshaped its style as Art Gallery in Shanghai. On October 25, actress Li Xirui wore the new 18 A/W garments of III VIVINIKO, showing a mix-and-match style.

3. ICICLE & He He

On October 27, Artist Mr. He Xi unveiled his new photography works He He In Zhi He Space, whose chairman attended the event. In the meantime, the new collection designed through the cooperation of Zhi He and Mr. He Xi was displayed.

4. Edition 2019SS

On October 17, Edition held the 2019 S/S Fashion Catwalk, which reflected the oriental culture that emphasizes the harmony of nature and health.

5. Maje&Fashion Blogger

On September 29, Maje invited fashion bloggers Ava Foo and Yuyu Zhangzou. They wore the latest items of 2018 A/W, interpreting the youthful style and the mature quality. Meanwhile, they shared their life experience with the company of Maje Girl.

Key Colors

 1. Nature ｜Primary Colors

2. Soft tone ｜ Pink

3. Warm Autumn ｜ Deep Red

4. Afternoon Coffee ｜Caramel

5. Afternoon Sunshine ｜Ginger

6. Autumn Broad Leaf ｜Leaf Green

7. Evening Lights｜Peacock Green

8. Night Neon ｜Power Purple