Currently, we are facing a climate crisis, economic turbulence and political turmoil. And the global outbreak of novel coronavirus worsens the panic. In the face of huge unpredictability, rational consumption is unprecedented high, and the market tends to be conservative, thus the demand for classic, durability and practicality is enlarged. Under this circumstance, neutral colors become core colors in the future, because they are steady, inclusive and transseasonal. With the rising trend of telecommuting, comfortable and multi-occasion clothing will prevail. Driven by sustainability, warm neutral colors and natural unbleached original colors will become the focus. Economic turbulence inspires crisis awareness. Classic achromatic tones have the everlasting charm, and meet consumers' demand for a sense of stability. At the same time, the expression and venting of people's fear of death increase the application of neutral dark colors, so combining with the vintage trend to fight against the anxiety will attract more consumers. In A/W 21/22, neutral colors will cover the market with different feelings and become core tones with a huge commercial value.

During the outbreak, people have to work at home, and they pay more attention to building emotional connections and moments of empathy. As people spend more time at home, the demand for fashionable items will change, so they will lay more emphasis on sustainable and comfortable items which are suitable for home and going out. And undyed original colors conform to this trend.

The natural raw materials presented by the mild and neutral colors are used to make cleansing, skincare and cosmetics, showing the natural and hazard-free features of products. Skin is the base makeup to restore the healthy natural state, creating an unrestrained beauty. Medical beauty products are presented through original colors.

The natural and bright original color palette creates a comfortable and optimistic visual feeling in this period full of anxiety. In A/W 21/22, the knitted fabric, and unbleached undyed soft fabrics are used to create items, and the comfortable minimalist style is dominant. Coconut Milk is applied to the knitted set, bringing a textural feeling. The loose Buttercream tunic is paired with a tonal skirt to create multi-occasion styles. The thick and heavy wool material is combined with a big silhouette to create warm outerwear and overcoat.

View more 2021/2022 a/w fashion trend forecasting for women: https://www.popfashioninfo.com/trends/sea_12335/