Founded in 2013, YOUPPIE! Is a fashion brand dedicated to cool girls. YOUPPIE! Believes the concept of "Only difference can change the world", so the design of brand is individuality, diversify, interesting and pioneering, at same time expression with the principle of pragmatism. The core target group is positioned to the people who consider clothing can express their characteristics: they emphasis on style self-centeredness and chase interesting and unique. Meanwhile, YOUPPIE! focus on the cooperation with artists, designers, illustrators, fashion idol at home and abroad. The A/W 2021 collection follows the concept of "Forever Young". Young Girl, Urban Street and Chic Fashion are the three topics to provide interesting, advanced, comfortable, convenient and good-looking dressing experiences.
Founded in 2013, YOUPPIE! Is a fashion brand dedicated to cool girls. YOUPPIE! Believes the concept of "Only difference can change the world", so the design of brand is individuality, diversify, interesting and pioneering, at same time expression with the principle of pragmatism. The core target group is positioned to the people who consider clothing can express their characteristics: they emphasis on style self-centeredness and chase interesting and unique. Meanwhile, YOUPPIE! focus on the cooperation with artists, designers, illustrators, fashion idol at home and abroad. The A/W 2021 collection follows the concept of "Forever Young". Young Girl, Urban Street and Chic Fashion are the three topics to provide interesting, advanced, comfortable, convenient and good-looking dressing experiences.