Condition Analysis: (1)We can see from the Amazon statistics that womenswear shares 43.27% of the market; men’s takes 22.97% of the mix and boyswear&girlswear&infantswear take 9.87%. Professional sportswear shares 7.49% of the market. (2)In August, underwear&sleepwear(24%) is the most popular category, followed by tops(15%) and dresses(13%).
Data Inspiration:(1)Driven by the influence of outdoor camping and urban riding, the market of professional sportswear and kidswear has great potential. (2)Based on the need for lounge and thermal dressing, underwear&sleepwear is an increasing category.
Condition Analysis: (1)We can see from the Amazon statistics that womenswear shares 43.27% of the market; men’s takes 22.97% of the mix and boyswear&girlswear&infantswear take 9.87%. Professional sportswear shares 7.49% of the market. (2)In August, underwear&sleepwear(24%) is the most popular category, followed by tops(15%) and dresses(13%).
Data Inspiration:(1)Driven by the influence of outdoor camping and urban riding, the market of professional sportswear and kidswear has great potential. (2)Based on the need for lounge and thermal dressing, underwear&sleepwear is an increasing category.