Tove is a brand originating from London, United Kingdom, established in 2019 by Camille Perry and Holly Wright. It embraces a minimalist style with a palette primarily consisting of black, white, and gray, aiming to strike a balance between minimalism and romantic aesthetics. The brand adheres to a niche design philosophy, emphasizing a light luxury minimalism with a European sensibility, creating a minimal and refined wardrobe for modern women. This selection of everyday wear showcases a clean and elegant European minimalist aesthetic, highlighting unique personalities while maintaining a timeless appeal of classic luxury and fashion that never goes out of style.
Tove is a brand originating from London, United Kingdom, established in 2019 by Camille Perry and Holly Wright. It embraces a minimalist style with a palette primarily consisting of black, white, and gray, aiming to strike a balance between minimalism and romantic aesthetics. The brand adheres to a niche design philosophy, emphasizing a light luxury minimalism with a European sensibility, creating a minimal and refined wardrobe for modern women. This selection of everyday wear showcases a clean and elegant European minimalist aesthetic, highlighting unique personalities while maintaining a timeless appeal of classic luxury and fashion that never goes out of style.