In 2018, the number of e-sports viewers reached 299 million. The digital age drives the development of the e-sports industry and also penetrates into the sports market. The collaboration collection of Adidas Originals and Ninja, UZI endorsing Nike, Adidas signing its first e-sports ambassador, 100 Thieves transforming from a street fashion brand into an e-sports empire... These all further reflect the commercialization of electronic games and bring a brand-new theme to the online sports. Digital clothing emphasizes the visual impact of the fabric, advocates exaggerated silhouette and pays attention to the strongly functional details.
In 2018, the number of e-sports viewers reached 299 million. The digital age drives the development of the e-sports industry and also penetrates into the sports market. The collaboration collection of Adidas Originals and Ninja, UZI endorsing Nike, Adidas signing its first e-sports ambassador, 100 Thieves transforming from a street fashion brand into an e-sports empire... These all further reflect the commercialization of electronic games and bring a brand-new theme to the online sports. Digital clothing emphasizes the visual impact of the fabric, advocates exaggerated silhouette and pays attention to the strongly functional details.