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At New Fiction’s press preview, Acute Art’s artistic director Daniel Birnbaum pointed out that the Fortnite collaboration means the show “will reach an audience ten times bigger than the Venice Biennale,” and could be the “most-attended exhibition” ever. KAWS is the first artist ever to have an exhibition recreated on the gaming platform. “I remember being younger, I found galleries intimidating, but here this is in your territory,” the Brooklyn-based artist told Fast Company. Fortnite recently expanded its foray into the creative realms with a Balenciaga partnership, offering players items to dress the game’s characters in custom skins, as well as a real-life clothing collaboration.