Generation Y, known as the Millennials, is driven by the new generation's desire to be unique and to make a splash in the uproarious times. The striking silhouette, colors and style can perfectly express their fashion attitude, which means the bold and individual designs alongside the random playful monogram are emphases of Generation Y.

In a time of constant change, consumers swing between obsessively tracking their personal data, social media and the news to wanting to opt out entirely. One thing is for sure, by 2019 people will want to get back in touch with the things that touch them, both emotionally and physically, including sexuality, moods, microbes and food. A complete emotional experience is key to health and happiness. The patterns are anchored by natural and understated colors.

With the burden of stressful work and city life, people wish to live in the carefree and romantic countryside. Floral patterns in elegant shades and natural brushstrokes are favored by the middle class, especially when they are used in household products. From wallpaper, tabletop, carpet, bedding to cushion, all items apply pastoral flowers. The colors in high brightness and low saturation make patterns feel neat. Taking nature home is a good way for contemporary people to express themselves.

With the rapid development of information, we can travel to coastal cities at all times. Balancing work with recreation is a common lifestyle nowadays, expressing carefree and independent attitudes and keeping a comfortable state. This report provides different tropical plant patterns for activewear or business wear, combining with easy-to-wear colors to highlight the smartness and vibrancy of men.