Ocean is the birthplace of life, but now we dump plastic in it. The theme of 2018 World Environment Day is Beat Plastic Pollution, which means dealing with the plastic problem together. Recently UNEP joined hands with Chinese goodwill ambassadors to launch the Cleaning Ocean program. According to UN's latest statistics, the annual output of plastic reaches to over 0.3 billion tons, and half of it is disposable. If we don't take action now, the plastic will take over ocean. In fact, Ocean has no boundary, and it reaches every corner of our earth. Protecting ocean is very urgent, and we must build a clean ocean for ocean creatures.

Speaking of summer holidays, coconut trees on beaches firstly come into mind. Sketchy, photo- or silhouette-style coconut trees are always noticeable. Some big kidswear brands such as Mayoral, Green By Missako, Stella McCartney present lots of coconut tree patterns. Let us check those appealing patterns on kidswear.

The term "Industrial Revolution" has a long history. The year of 2020 was a distant future, but it gets closer and closer. From expectation, exploration to realization, we change our cognition which is also influenced by industrial and technical products. In the past, our emotions are changeable and illogical. But as we are more certain about the future, our moods will be industrialized, collected, recorded, and even diagnosed and cured. Therefore, we begin to explore the emerging emotional intelligence.

The economy of cyber celebrity is in the spotlight this year. "Cyber celebrity" is one person who becomes popular because of some incident or behavior. Recently in fashion industry, "virtual cyber celebrity" is rising. An intellectual start-up called Brud in Los Angeles created Lil Miquela. Afterwards, Cameron James Wilson, a British photographer, created Shudu by CGI3D. High technology paves the way for cyber celebrities. And we believe that virtual celebrity just begins.

The 2020 Tokyo Olympic Games take sports in the spotlight again. At the same time, more brands attach importance to environmental protection. A new sport lifestyle gains popularity. Activewear is indispensable in the fashion world, using vibrant colors, comfy silhouettes and urban design to interpret a relaxed sport style, preferred by people who are eager to release pressure and desire for a natural state of living.

Ocean is the birthplace of life, but now we dump plastic in it. The theme of 2018 World Environment Day is Beat Plastic Pollution, which means dealing with the plastic problem together. Recently UNEP joined hands with Chinese goodwill ambassadors to launch the Cleaning Ocean program. According to UN's latest statistics, the annual output of plastic reaches to over 0.3 billion tons, and half of it is disposable. If we don't take action now, the plastic will take over ocean. In fact, Ocean has no boundary, and it reaches every corner of our earth. Protecting ocean is very urgent, and we must build a clean ocean for ocean creatures.

The 2020 Tokyo Olympic Games take sports in the spotlight again. At the same time, more brands attach importance to environmental protection. A new sport lifestyle gains popularity. Activewear is indispensable in the fashion world, using vibrant colors, comfy silhouettes and urban design to interpret a relaxed sport style. Vivid geometries echo the rebellious and fashion sense of sportswear. Artistic geometries are randomly arranged to give new rhythms. Bold shades create a visual impact.

Internet celebrity economy is a hot topic, and high technology contributes to the rise of virtual KOL. Ombre, laser or neon colors are key. Saturated tones give a technical take, teaming with tie dye, digital print or puff print to make a statement.

Stylish girls are rebellious and offbeat. They prefer causal, street and sporty styles, and wear mix-and-match looks, playful and optimistic. Patterns of this theme are glossy and bold, also lovely and soft at the same time.

Ocean is boundless. The patterns below take inspiration from art drawings. The fishes and other marine creatures are playful and artistic. They combine with words, logos or slogans to make a statement.

Under the vast ocean exists a mysterious world. Whales, seals, shrimps, crabs, and jellyfish all live in it. Also, mermaids could play around freely. In the new S/S, ocean animals will make up the refreshing patterns for kidswear.