Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Young Woman Minimalist Comtemporary Cotton&Linen Sustainability Avantgarde Brand Chinese Fashion Rune Arts Business Leisure Smart Casual Fashion function Athleisure Workwear Indoor Sports Outdoor Sports J-Korea Preppy style Parent-child Dressing Chinese Style Folk Style Middle East Style Russian Style
Comfort -- The Silhouette Trend for Women's Overcoats
The unusual 2020 leads to people's longing for an easy and comfortable life. In addition to comfortable loungewear, people also prefer comfortable overcoats. Overcoats in this report combine the comfortable silhouette with daily life, showing a comfortable and casual lifestyle.
Children's Drawing -- The Pattern Trend for Womenswear
In the fashion industry, even elegant brands such as Coach and Gucci are attracted by children's drawing. Children's drawing not only belongs to children, but also creates a joyful world for adults.
Symbolic Youth -- Theme Color Trend for Men's and Women's Sportswear
As "restraint" is increasingly prevailing, simple design will grow in A/W 21/22. Home exercising, the horror style, Bauhaus minimalism, outdoor modular design and dystopia will run through the A/W 21/22 sport market. A single color and small-scale color decorations are used, breaking the restrictions of season and fashion trends. Inspired by Stone Island and the collaboration collection of ROKSANDA x lululemon, warm or cold tones are complementary to neutral colors, presenting a bolder autumn palette. In the new season, color is closely tied to the fabric quality. More accurate quantification of color through fabric to clothing is our appeal for sustainability in the sportswear market. Colors fit for the whole year are explored.
The Everlasting Charm -- Color Trends for A/W 21/22 Womenswear
Currently, we are facing a climate crisis, economic turbulence and political turmoil. And the global outbreak of novel coronavirus worsens the panic. In the face of huge unpredictability, rational consumption is unprecedented high, and the market tends to be conservative, thus the demand for classic, durability and practicality is enlarged. Under this circumstance, neutral colors become core colors in the future, because they are steady, inclusive and transseasonal. With the rising trend of telecommuting, comfortable and multi-occasion clothing will prevail. Driven by sustainability, warm neutral colors and natural unbleached original colors will become the focus. Economic turbulence inspires crisis awareness. Classic achromatic tones have the everlasting charm, and meet consumers' demand for a sense of stability. At the same time, the expression and venting of people's fear of death increase the application of neutral dark colors, so combining with the vintage trend to fight against the anxiety will attract more consumers. In A/W 21/22, neutral colors will cover the market with different feelings and become core tones with a huge commercial value.
Fun Stick figure -- The Pattern Trend for Kidswear
Graffiti contains the author's imagination, and its brushstroke brings an emotional tensile force. The stick figure is an indispensable part in kidswear patterns. This report concludes many fun original graffiti and patterns for designers' reference.
Urban Bystander -- Theme Design & Development for Womenswear
We live in the familiar city, drink coffee, look out of the window and observe the people passing by. It seems that we are lonely, but we find solace here. We are obsessed with this subtle urban loneliness. We appear languid, but are determined to find ourselves. We are into the society, but still are calm urban bystanders.
Eternal Holiday -- Denim Trend for Menswear and Womenswear
With the return of Bohemian style, the lifestyle of pursuing freedom and close to nature is becoming more and more popular, bringing an eternal holiday for S/S 2021. Eternal Holiday brings lots of prints and fresh gorgeous color match, reinterpreting holiday looks of denim items. Denim fabric creates an exotic folk vibe for holiday denim through natural dyestuff and hand-sewn details. Modern tropical prints and blurred patterns are quite novel.
Intersubjectivity -- The Color Trend for A/W 21/22 Womenswear
The 5G technology revolution has brought subversive changes to the future life. The closer relationship between people, as well as people and objects forces people to rethink intersubjectivity. Artificial intelligence and enhanced intelligence are now on the road of collaborative integrated development, and a new era of human-computer interaction has arrived. The scientific concept of simplicity and efficiency advocated by the 5G era is similar to Bauhaus, a product of the last century's industrial age. In A/W 21/22, bright synthetic color is in response to the era of 5G technology. RGB color is generated by digital source code, and virtual code language reproduces the ombre color in high-purity that does not exist in nature. Color overlays on the program language, with electronic methods to enhance the color saturation and brightness, so that the synthetic color in A/W 21/22 will be more technical.
Avant-garde Fashionistas -- The Pattern Craft Trend for Kidswear
In the modern era of rapid development of digital technology, the exploration of digital horizon is increasingly affecting every aspect of life. Digital filter, 3D thermal pulse technology, infrared imagery, digital exposure and other technical means of image processing methods are transferred to the clothing to create avant-garde patterns. Chinese fashion patterns prevail globally. 3D illustrations and hand-drawn patterns gain wide attention with their uniqueness.
The Fashion Industry Under the Pandemic
After the novel coronavirus spreads around the world, governments and healthcare systems impose strict activity restrictions. This pandemic restricting consumption allows consumers to rethink their values for spending and shopping, and forces us to pay more attention to practicality, storage value and social meaning. Face masks, protective clothing, goggles, isolation and frequently washing hand are our safest protective barriers currently. Mutual help globally highlights the importance of a community with a shared future for mankind. Many fashion brands and insiders all join this battle with the pandemic. Let's see changes of the fashion industry.
Enjoying The Life -- Theme Design & Development for Women's Underwear
Under the background of excessive consumption and environmental crisis, sustainability has become an inevitable trend. With women's pursuit of freedom, underwear will pay more attention to the light unconstrained feeling, as well as the chic feel. Natural soft fabrics like bamboo fiber and nontoxic dyestuff satisfy consumers' demand for comfort and health. The defect color and texture create soft and highly elastic underwear. Dyestuff is penetrated into the fabric to create different natural patterns, renewing natural floral prints and embroidery. The silhouette and color bring a nostalgic appearance for underwear. Lace is added to make details and styles popular with more consumers.
Rebirth of Classics -- The Silhouette Trend for Men's Polo Shirts
Originally Polo shirts were worn by aristocrats when they played Polo. Later, the Polo style was applied to other sportswear and even casual wear, so it was also called as golf shirts or tennis shirts. It was tennis player Rene Lacoste who really came up with the modern polo shirt. He launched his own polo shirt brand, Lacoste, in 1933. In 1971, tennis player Ralph Lauren introduced Polo Ralph Lauren, a casual product line, and used the Polo logo. For the next 20 years Polo flourished, beating out Lacoste to become the iconic Polo shirt brand. Nowadays, Polo shirts are suitable for a wide range of occasions. In S/S 2021, Polo shirts take on a young and fashionable new business style in terms of collar change, different materials, colors and patterns on the collar.
Natural Mottled Texture -- The Pattern Trend for Menswear
Tie-dyed pattern remains hot. Natural patterns can be used as the improved tie-dye. With the promotion of sustainability, denim is the first to use eco-friendly acid pickling to create mottled items. Abstract patterns are fit for various markets. In latest A/W 20/21 shows, LI-NING, FENG CHEN WANG and MSGM all apply abstract mottled textures to outerwear, knitwear and sets in terms of color, appearance and application.
Let's Be Friends with Animals
At present, each of us is concerned about the pandemic. Although we have different identities, we are doing our best to perform our duties. We are touched by the medical workers in frontline, journalists who follow up latest information, delivery drivers who send daily necessities to us. And there is a six-year-old designer, ENO, painting more than 40 posters to call on people to protect wild animals.
Quirky Portraits -- The Pattern Craft Trend for Menswear
At present, the pandemic is spreading all over the world, and terror fills the air. Artistic expression is one of the important ways for human beings to break through fear. Retro paintings and grotesque figures are increasingly favored by designers, and the globalization of horror and sci-fi films has created many wonderful black fairy tale worlds for people. Louis Vuitton Pre-Fall 2020 series integrates horror films and sci-fi novels into its latest product promotion. The development of science and technology brings not only the positive side. Dystopia concept is gaining attention from designers, and uses changeable quirky portraits to reflect the design philosophy, which is a key pattern trend in the new season.
Stylish -- The Silhouette Trend for Women's Cardigan
In the autumn breeze, the neat simple cardigan in plain colors is the first choice. Layered architectural lines and daily goods inject inspiration into the knitwear cardigan. The neat cutting, fine texture and placement details work together to create the chic and stylish knitwear items, showing the independent and individual dressing concept of modern females.
Recreating The Chinese Beauty -- The Craft Detail Trend for Womenswear
With the development of China's economy and technology, China's culture soft power has been improved, and fashion genes also need improvement. Elements of romanticism and classics have been subtly transformed by contemporary methods. Oriental design concepts and aesthetics will embrace essence of other civilizations, and there will be new Chinese designs in the new season.
Soft and Retro -- The Jacquard Fabric Trend for Womenswear
With the increasing popularity of second-hand markets, consumers refer to historical elements and pay attention to the jacquard fabric and details of old style. The dark fairy tale and classical culture give birth to the new items of new goddess style. Exquisite and luxurious details interpret the new feminine trend for A/W 21/22. In a new decade, the folk custom creates the romantic delicate jacquard dress, and update the design of party dress. The soft glossy fabric works with metallic feeling to sketch the 3D florals and inject vitality into the ethereal looks. Natural hand-made jacquard in Nordic highlands replaces the dramatic sensuality, so as to appeal to consumers who pursue uniqueness and sustainability. Thick cotton and jacquard silk, firm fabric and bold pattern, and the retro look display the sculptural feminine look. Geometric lines of handmade jacquard awaken the nonchalant and mystical new sensors.
Voluminous Architectural Aesthetics -- The Silhouette Trend for Men's Suits
Looking at the A/W 20/21 catwalks, the voluminous architectural H-line is influencing A/W 20/21 men's business leisure suits to a large extent. The H-line suit with shoulder pads and a lengthened silhouette reflects suits are developing towards the young leisure style. The wrapped plackets, wide-shoulder, double-breasted three-button and peak lapels reveal a neat architectural feeling.
Blossom Season -- The Craft Trend for Women's Wedding Dress
Spring is the season of flowers. The combination of flowers with the wedding dress is the icing on the cake. Floral has been applied to wedding dress for a long time. Nowadays, floral patterns get innovated. New crafts and new materials are also added.
Masks -- Fashion Under the Pandemic
After the novel coronavirus spreads around the world, governments and healthcare systems impose strict activity restrictions. This pandemic restricting consumption allows consumers to rethink their values for spending and shopping, and forces us to pay more attention to practicality, storage value and social meaning. Face masks are our protective barrier currently, and they become an important accessory.
Simple Letters -- The Pattern Trend for Menswear
Letter is indispensable for the fashion industry. Taking a look at A/W 20/21 shows, brands prefer to use simple designs. The combination of different fonts, redesign of letters and the change of decoration parts inject novelty, simple yet not ordinary.
Arcade Pixel Age -- The Pattern Trend for Womenswear
The post-80s and post-90s are the group who first contact and become the most enthusiastic about arcade games. In 1971, the world's first arcade was born in a computer laboratory in the United States, originating in bars. With a history of 38 years, arcade game is the oldest video game. Although arcade games fade in the rapidly changes of video games, their grainy pixel images dominate the childhood memories of those born in the 1980s and 1990s.